1
Best Black-Owned CGM Product
Camille Rose Aloe Whipped Butter Gel
If you stand by the Curly Girl Method—or have been itching to try it out—you've gotta put the Camille Rose Aloe Whipped Butter Gel to the test because it's packed with a ton of CGM-loved moisturizers. Best for tight, dry curls, the formula is a gel-cream hybrid with a buttery consistency comprised of moisturizing alcohol and a ton of oils. The cream component gives you a ton of moisture, and the gel component gives your curls a defined look.
2
Best Black-Owned Moisture Treatment
Donna's Recipe Sweet Potato Pie Extra Creamy Hair Cream
No matter how much havoc you've wreaked with heat tools, this moisture treatment will mask the damage. The balance of shea butter, coconut oil, avocado oil, and castor seed oil in this Black-owned hair product infuses your hair with softness and shine.
3
Best Black-Owned Hair Gloss
Bread Beauty Supply Hair Oil Everyday Gloss
If your curls are thirsty for an everyday gloss that'll define and smooth your hair without feeling heavy (sans silicones!), you need to add this lightweight gloss to your routine. Pre-poo, give your scalp a nice massage with the oil, or you can also smooth it over your ends (wet or dry!) to add a lil' shine and moisture.
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4
Best Black-Owned Curl Defining Gel
Adwoa beauty Baomint Moisturizing Curl Defining Gel
This top-rated curl-defining gel has reviewers swarming to praise its goodness. The slew of moisturizing oils (see: almond, baobab, pear) and shea butter give the formula its famous thick and rich consistency that magically won't leave any crunchiness or flaking. The best way to apply it, IMO? Freshly out of the shower. Rake it through your wet hair in sections, re-wet each as you go, and then either airy-dry it or diffuse it.
5
Best Black-Owned Hair Strengthening Oil
Mielle Organics Rosemary Mint Scalp & Hair Strengthening Oil
If you've been struggling with hair loss or thinning, minoxidil—the active ingredient in Rogaine proven to promote hair growth—and rosemary oil were both clinically tested on people who struggle with genetic androgen-related hair loss. The study found similar efficacy between the two. Mielle—a wonderful Black-owned haircare brand—created its best-selling rosemary hair-growth oil that flies off shelves due to its power to encourage longer, healthier hair.
6
Best Black-Owned Soothing Cleanser
Taliah Waajid Stimulating Herbal Cleanser
Take care of your curls and scalp all in one go with this stimulating herbal cleanser. With a cocktail of ingredients that includes olive oil and coconut oil, it gently cleanses without stripping. Plus, thanks to the menthol in the cleanser, you'll get that cool, minty, and refreshing feeling on your scalp while the formula removes product buildup.
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7
Best Black-Owned Hydrating Hair Butter
Kinky Tresses Coconut Mango Hair Butter
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The combo of mango and shea butter in this Black-owned hair product makes it smell good enough to eat (please don't do that, though) while also infusing your hair with much-needed moisture. You can also use this non-greasy butter a couple of different ways: Work it through your hair when your curls are feeling rough, or use it to seal your two-strand twists.
8
Best Black-Owned Sulfate-Free Shampoo
Design Essentials Almond & Avocado Sulfate-Free Shampoo
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When avocado and almond come together, they basically act like a hair power couple. The two MVP ingredients in this sulfate-free shampoo join forces to deposit moisture into your curls and cleanse your hair without leaving it heavy, crunchy, or oily.
9
Best Black-Owned Milky Cleanser
Bread Beauty Supply Gentle Milky Hair Cleanser
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You're not going to get a full-on lather with this milky hair cleanser, but don't get confused—it's still putting in work. The cleanser deposits a creamy, lightweight mixture onto your hair that's packed with argan oil, aloe vera juice, and lemon tea tree oil. The result is silky, clean, and healthy hair that you won't be able to stop playing with.
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10
Best Black-Owned Scalp Serum
Canviiy Scalp Bliss Organic Serum
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Whether you wear your natural hair out in a fro or you keep your curls tucked under a protective style, you've probably dealt with a dry, itchy scalp. This Black-owned scalp serum won't just get rid of those flakes—it'll repair and hydrate your scalp too. The lightweight blend of aloe vera, jojoba oil, and peppermint oil soothes and calms inflammation, and the nozzle applicator helps you reach every single inch of your roots.
11
Best Black-Owned Hair Oil
Charlotte Mensah Manketti Hair Oil
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Y'all, I am in love with this hair oil. It hits the sweet spot when it comes to my moisturizing hair—it's feather-light, so it doesn't leave a slick coat of grease on my curls, but it's also extremely hydrating, taking my texture from dry and rough to smooth and silky. The secret ingredient in this Black-owned hair product is manketti nut oil—it's filled with antioxidants and fatty acids that help add shine and moisture to your curls.
12
Best Black-Owned Soothing Detangling Spray
Briogeo Be Gentle, Be Kind Aloe + Oat Milk Detangler
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Don't let the name fool you—this Black-owned hair product is more than just a detangler. The calming and hydrating blend of oat milk and aloe vera allow the formula to work as a moisture-boosting curl refresher and a smoothing leave-in conditioner.
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13
Best Black-Owned Deep Conditioner
Tgin Honey Miracle Hair Mask Deep Conditioner
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When it glides onto your hair and seeps deep into the cuticle, this deep conditioner can transform dull and parched hair. The formula is made up of a concoction of natural ingredients: raw honey, jojoba oil, and olive oil. And when they come together in this deep conditioner, you're left with hair that's shinier, bouncier, and healthier.
14
Best Black-Owned Head Wrap
Wrap Life Pleated Head Wrap in Rose Violet
This head wrap is legit a life-saver, especially in those moments when your wash and go ends up looking more like a wash and...no. It comes in handy when you're in a pinch or when you have to hop on a Zoom call in five minutes. Just wrap it around your hairline, and it'll instantly pull your hair (and you) together.
15
Best Black-Owned Moisturizing Leave-In Conditioner
Pattern Leave In Conditioner For Curly Hair
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Thanks to a blend of oils and honey, this leave-in conditioner will have your curl pattern popping. From Tracee Ellis Ross' haircare brand, this product gives you a light, non-crunchy hold while also locking in moisture and keeping unwanted flyaways at bay.
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16
Best Black-Owned Silk Scrunchie
Breezy Tee Floral Print Silk Scrunchie
Now 20% Off
Credit: Courtesy ImageI know it seems super ~extra~ to use a silk scrunchie, but trust me when I say it's worth it. The slippery texture of this fancy hair tie reduces breakage by cutting down on the tension typically caused by regular ol' black elastics. Plus, you won't get that annoying-ass hair dent that's usually associated with hair ties.
17
Best Black-Owned Curl-Defining Cream
Jane Carter Solution Curl Defining Cream
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This might be a curl cream, but it brings conditioner-level moisture to your hair while also adding shine and definition. You can thank the shea butter, jojoba seed oil, and avocado oil in the formula for that. This Black-owned hair product is rich (not heavy), meaning you can use it to create everything from Bantu knots to twist-outs.
18
Best Black-Owned Detangling Brush
Brush With The Best Black Detangler Brush by Felicia Leatherwood
Detangling your hair can go downhill real fast. One second, you're running a brush through your curls; the next second, you're caught on a massive knot of hair that eventually ends up circling the drain. Thankfully, this Black-owned hair brush is here to help you avoid any mid-shower hair emergencies. The wide bristles on this detangling brush work with your hair, not against it, and gently rid your hair of any tangles and knots.
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19
Best Black-Owned Curl Tonic
Alaffia Curl Reviving Tonic
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If you need to push off wash day a little bit longer and your curls are dying of thirst, hit them with a spritz of this reviving tonic. The conditioning combo of shea butter and aloe vera brings bounce, adds just the right amount of hold to keep your curls at attention, and leaves your hair with a refreshing scent.
20
Best Black-Owned Edge Styler
Baby Tress 3-in-1 Edge Styler Tool
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From swirls to swoops to waves, this edge styler alone can lay your baby hairs in ways that your old toothbrush could only dream of. The 3-in-1 tool has a comb to smooth out your edges, boar bristles to swoop them into any shape you want, and a pointed tip to add any finishing touches.
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Siena Gagliano is the associate editor at Cosmopolitan, where she primarily covers beauty, fashion, travel, and lifestyle. Wanna know how to get the best brows of your life? Gotchu. What about how to find the best fashion deals of the season, the softest sheets on the market, or exactly how to use retinol without irritating your skin? Check, check, and check. Before joining Cosmopolitan, Siena was a writer at Bustle and several other media outlets. As her 2024 goal, she has vowed to find the best (extra) dirty martini NYC has to offer—and yes, that means ~attempting~ to try every cute cocktail spot in the city (hit her up with some recs, pls). Follow Siena on Instagram for a behind-the-scenes look at that magazine life.
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Ama Kwarteng was previously the associate beauty editor at Cosmopolitan.
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