How to sell on Poshmark: Resellers making SIX figures share their best tips and tricks for success on the social marketplace
- Selling items on Poshmark can be a profitable business if done correctly
- @thelemontheroy bought a $6 coat at the thrift store and sold it for $600 on the commerce platform
- @nilesy says you need to have concise descriptions and a strong community, while @waretowear believes an functioning inventory system is crucial
With an increased global desire to shop sustainably, the resale and secondhand market is booming. As a result, selling items on Poshmark can be a profitable business if done correctly.
Daily Mail spoke with three sellers that turned their side hustles on the social commerce platform into SIX figure businesses.
If you have a closet full of clothes and nothing to wear, you might be sitting on a goldmine! Read on for pro tips on how to stand out on Poshmark.
![With an increased global desire to shop sustainably, the resale and secondhand market is booming](https://i.dailymail.co.uk/1s/2024/03/12/20/82381707-13188681-image-a-274_1710277056416.jpg)
With an increased global desire to shop sustainably, the resale and secondhand market is booming
Maria (@thelemontheory)
'My biggest sale was a KOCHE coat. I bought it at a thrift store for $6 and it sold for $600. After fees, I profited $474,' said Maria who hit a six figure return after just four years of selling on Poshmark.
'I believe the key to my success has been consistency and diversifying my inventory.
'I try to make sure I am listing daily and listing a variety of items. I want to have something available in my closet for ALL shoppers.'
@thelemontheroy offers everything from kids shoes to women's ready-to-wear.
Maria aims to list at least five new items a day and repost at least 10 current items a day - with dresses being her highest selling category.
According to Maria, to have a profitable account:
'Pictures don’t need to be professional but they do need to be clear.' All of Maria's listings include images of fabric and care tags.
'Descriptions don’t need to be extremely long, but they do need to be thorough so buyers can find your listings.
'Pricing should be competitive but don’t undervalue your items either.'
The seller spends about 10-15 hours per week on her Poshmark business, which includes shipping, relisting, and sharing.
'Since I work almost exclusively from my phone, this time is very spread out throughout the day.'
![Parker Aidrian, $75](https://i.dailymail.co.uk/1s/2024/03/12/21/82381797-13188681-image-a-286_1710277232832.jpg)
Parker Aidrian, $75
![Mini Melissan Sandals, $30](https://i.dailymail.co.uk/1s/2024/03/12/21/82381825-13188681-image-a-290_1710277259510.jpg)
Mini Melissan Sandals, $30
![All @thelemontheory listings, include images of fabric and care tags](https://i.dailymail.co.uk/1s/2024/03/12/21/82381829-13188681-image-a-289_1710277254065.jpg)
All @thelemontheory listings, include images of fabric and care tags
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Giuseppe Zanotti sandals, $295
Nadia (@nilesy)
'I have developed a niche in the premium boho market,' said Nadia who spends 40-50 hours a week Poshing.
Rather than face a lot of competition selling name brands, Nadia prefers selling unique items.
'My top seller is Johnny Was, which is popular in the boho community but not a mainstream brand.'
Her biggest sale to date was a Johnny Was Jade Artemisa Kimono Peacock Blue (size small) that she sold for $700.
And her most surprising sale was designer sunglasses cases without the actual sunglasses.
Nadia reached six figures after selling on the social marketplace for just three years.
She believes consistency is key and posts 200 items per week and an average of 30 listings a day.
![Johnny Was, $295](https://i.dailymail.co.uk/1s/2024/03/12/23/82381795-13188681-Johnny_Was_295-m-312_1710285326221.jpg)
Johnny Was, $295
![Tony Sinclaire, $119](https://i.dailymail.co.uk/1s/2024/03/12/22/82381837-13188681-image-a-306_1710283639046.jpg)
Tony Sinclaire, $119
![Johnny Was, $168](https://i.dailymail.co.uk/1s/2024/03/12/22/82381833-13188681-image-a-307_1710283675195.jpg)
Johnny Was, $168
![Tony Sinclaire $199](https://i.dailymail.co.uk/1s/2024/03/12/23/82381801-13188681-Tony_Sinclaire_199-m-315_1710285391262.jpg)
Tony Sinclaire $199
Growing followers on the resale platform is one of the most effective strategies to boosting sales.
To build your following, Nadia believes you need to have great photos, concise descriptions, and a strong community.
- Pictures: 'Buyers will click through on appealing listings. The first eye catcher besides brand appeal is pictures, quality is critical.'
- Pricing: 'Research competitors in the marketplace, Poshmark and beyond, to ensure pricing is on par with demand.'
- Descriptions: 'I like to use a simple bullet format which is consistent across listings. I patterned this from successful sites such as Neiman Marcus and Saks.'
- Community Outreach: 'Connecting with other Poshers via listing, sharing, and follows.
Nadia also recommends marketing your Posh page via social media platforms like Instagram.
![If you have a closet full of clothes and nothing to wear, you might be sitting on a goldmine - get Poshing!](https://i.dailymail.co.uk/1s/2024/03/12/20/82381709-13188681-image-a-276_1710277067951.jpg)
If you have a closet full of clothes and nothing to wear, you might be sitting on a goldmine - get Poshing!
Nick (@waretowear)
Offering a wide range of NWT (new with tag) items, Nick believes his retail experience has helped him become a successful Posher.
'I worked at Marshalls for a total of five years in various positions,' said Nick.
'Learning the inner workings of that store, and comparing it to other similar stores has helped me to both know what merchandise to look out for, and when, and also how to connect with the people working there.
'Something as simple as being kind to the staff, even just by taking off hangers while waiting in line, helps build a connection.
'After a while, they'll come to know you and the types of merchandise you buy, and might be able to keep an eye out or let you know if they've seen something you might like or have missed.'
His top selling categories are dresses, pants, jumpsuits, jackets and coats, as they are easier to store and ship than bulkier items like shoes and handbags.
In 2022 Nick hit $100,000 in sales and then $200,000 in 2023.
'If all goes according to plan, 2024 should be my first single year with a 6-figure sales total, he said.
![Selling items on social marketplace Poshmark can be a profitable business if done correctly](https://i.dailymail.co.uk/1s/2024/03/12/22/82381703-13188681-image-a-301_1710281495210.jpg)
Selling items on social marketplace Poshmark can be a profitable business if done correctly
Nick believes his inventory is what sets him apart from the other closets.
'It's my personal preference to stock name brands because the prestige of those brands brings people to my closet, but there are many closets that find success reselling items from Target, Walmart, or even wholesale boutique brands.
'I like to mix in newer upcoming brands with familiar household names and popular labels for a wider exposure.
'I also don't limit myself to a certain aesthetic, I carry a wide range of items from sportswear and activewear to formalwear and business casual. About 90% of my closet is women's items, 9% men's, and then 0.5% each for kids and home.'
The most expensive item Nick has sold so far was a Polo Ralph Lauren coat.
'The original retail was $1,498, and due to a pricing error at the store I got it from, I bought it for $32. It sold for $592.'
Nick's top tips for success on the retail platform are:
1. Having very clear, descriptive listings:
'Most of the time, buyers search for something relatively specific, like "dark wash flare jeans" or "Lululemon align leggings". The more specific you are, and the more details you provide up front, the easier it will be for people to find your listings, follow you, and buy from you.'
2. Share your listings often:
'This is a feature that's very specific to Poshmark, and many new sellers don't realize it matters.
'When you share your listings to your followers, it refreshes the listing in the feed and search.
'Someone searching for the item you're selling might find -and buy from - someone else selling the same item before they find yours, simply because that person shared theirs more recently.
'You can also share your listings to any of the social media platforms like Facebook or Pinterest to help put fresh eyes on your items and your closet.
'And if you have a network that is interested in fashion (or any of Poshmark's other categories like electronics, home decor, or pets), take part in Poshmark's referral process! For example, if you were to sign up for Poshmark with my referral code WARETOWEAR, you and I both receive a $10 site credit.'
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Mitchell & Ness Toronto Raptors Tank, $49
![Nike x Serena Williams, $95](https://i.dailymail.co.uk/1s/2024/03/12/21/82381815-13188681-image-a-284_1710277208059.jpg)
Nike x Serena Williams, $95
![Gucci Sunglasses, $565](https://i.dailymail.co.uk/1s/2024/03/12/22/82381747-13188681-image-m-309_1710283972311.jpg)
Gucci Sunglasses, $565
![Harley Davidson Limited Edition Jacket, $64](https://i.dailymail.co.uk/1s/2024/03/12/21/82381819-13188681-image-a-291_1710277271688.jpg)
Harley Davidson Limited Edition Jacket, $64
3. Become an ambassador:
According to Nick, becoming a Poshmark Ambassador is one of the best things you can do to grow your audience.
'Posh Ambassadors automatically gain new followers (and new followers means wider exposure), and having that badge helps buyers to feel confident they're buying an item from a serious seller.
They also have access to a monthly Posh Insider Report that lists what items and trends buyers are searching for.
'Knowing how to market your items, learning what people are searching for, how to add relevant keywords to your description, and being thoroughly descriptive of condition and style, are essential to growing from a hobby to a business.'
With over 8,000 listings in his closet, it is crucial that Nick has a functional inventory system.
'I learned this lesson late in the game after having to cancel quite a few orders because I couldn't find the items, so I came up with a storage solution that works for me.
'Now I label plastic totes so I can find my sold items very quickly.'