Byron Bay influencer reveals why she is spending an eye-watering sum to spruce up her private parts - with stars like Kim Kardashian fuelling the trend
A Byron Bay influencer is seeking a 'designer vagina' and is willing to spend up big for the procedure.
Sienna Grace, 29, who is an adult content creator and boasts a large following on Instagram, tells news.com.au she wants the $18,000 surgery due to 'ageing'.
'I have been in the sex industry for the past 10-and-a-half years. I'm constantly seeing my vagina,' she said.
'I've noticed that when I've aged, my vagina has aged with me. And I want a little vamp.'
While the buxom beauty says she just wants a 'freshen up', she admits that the porn industry sets unrealistic expectations.
'It does set an unrealistic standard. And, yeah, that is just the honest truth,' she said.
The number of women seeking 'designer vaginas' has doubled in recent years due to the rising popularity of sports leggings, a top plastic surgeon claims.
Labiaplasties involve reducing the size of the labia minora — the flaps of skin either side of the vaginal opening.
A Byron Bay influencer is seeking a 'designer vagina' and is willing to spend up big for the procedure. Sienna Grace (pictured), 29, who is an adult content creator and boasts a large following on Instagram, wants the $18,000 surgery due to 'ageing'
Dr John Skevofilax, chief surgeon at Juvenis Clinic, said he performed around 50 of the procedures in 2021.
But a surge in demand in meant he had already surpassed that number by the first half of 2022.
Dr Skevofilax told MailOnline women were increasingly seeking labiaplasty because tight clothing like leggings are uncomfortable and 'draws attention to the labia'.
'Exercise clothing is a little bit tighter and it's formfitting so it does put pressure on the area,' he said.
'They experience pain, discomfort in general, chafing, a lot of women actually will feel so uncomfortable that they avoid trying to wear this type of clothing.
The number of women seeking 'designer vaginas' has doubled in recent years due to the rising popularity of sports leggings, a top plastic surgeon claims. Stars like Kim Kardashian wearing tight leggings are said to have inspired the trend
'It's all really interlinked, choosing a pair of leggings which causes discomfort and which in turn draws attention to the labia and the need for surgery.'
Leggings are thought to have become trendy in the 1970s thanks to some of the decade's biggest celebrities like Debbie Harry and the late Olivia Newton-John.
But in recent years they have been replaced by skin-tight sports leggings that have coincided with the rise in gym culture.
Sometimes referred to as 'athleisure' - a mix between gym and casual wear - the style has been popularised by reality TV stars the Kardashians.
Dr Skevofilax said that 80 per cent of women seeking labiaplasty were now looking to fix discomfort while wearing tight clothing rather than for aesthetic reasons.
