China European Marketplace (CEM) is ETOA’s B2B workshop for the outbound Chinese market. European suppliers, destinations and wholesalers meet a selection of vetted Chinese tour operators and travel buyers looking to contract European tourism services and develop new partnerships.
In 2025 a workshop in Beijing on Friday 23rd May precedes the Shanghai event on Monday 26 May 2025, with inclusive packages available to join both events. After the Shanghai event attendees can access ITB China (27–29 May).
Participation starting from €949 or €1,500 including accommodation.
23rd & 26th May 2025
China
感谢中国旅游界同仁一直以来对于ETOA举办的中欧旅游资源采购会（CEM）的大力支持，在听取各方反馈之后，我们决定2025年增设第四届CEM北京站采购会，届时我们将邀请北京当地及北方旅游界新老朋友与我们的欧洲供应商进行面对面交流，以此促进彼此之间的了解，增加未来合作的可能性。
2025 CEM上海站采购会 举行的日期依旧会在ITB SHANGHAI前一天召开，欢迎各位同业嘉宾莅临本次盛会。我代表主办方期待您的光临。如在参会登记中遇到任何问题，欢迎及时与我们联系。
Why CEM?
Who is it for? 谁将来参会？
In collaboration with:
