“BIG – Financial impact of big events”

Measuring and maximizing the short-term and long-term positives

(Field of Study: Finance)

October 28-29, 2024

DART Headquarters
1401 Pacific Ave.

Dallas, Texas 75202

Program Content/Learning Objectives

As pandemic restrictions have receded, big events have returned. These are the events for which transit agencies do something special – such as special fares; partnering with sponsors for combined tickets, revenue sharing, and promotions; additional fare collection methods; additional service; and providing additional workforce necessary for service and security. Such events include ongoing and annual occurrences (rodeos, state fairs, sports games) as well as one-time (Superbowl, World Cup, faith-based conferences, large concerts). Transit finance officers from across the nation will gather in Dallas to develop techniques to measure and maximize the short-term and long-term positives.

Workshop objectives – After attending this conference, participants will be able to:

• Identify events requiring special assessment, as well as methods to analyze the financial impact – with a focus on decision support and reporting to the Board and stakeholders.
• Understand the Finance role in planning for these events and approaches for budgeting incremental revenue and costs.
• Explore revenue collection challenges and solutions – including innovations to achieve agency ridership, revenue, and overall goals and objectives.
• Asses event-related issues regarding equity, workforce, and charter service & other federal regulations.
• Synthesize workshop information to develop financial strategies to advance and support agency near-term and longer-term plans.
• Identify and share best practices through structured, participative, conversation sessions with other transit agencies.

Group-Live Delivery Method

Program Level: Advanced

No Pre-Conference Reading Material Provided

No Prerequisites*

Earn 14 CPE credits

*This program is at an advanced level of continuing education. Although no prerequisite course or work experience is needed to participate in this program, working knowledge of finance and transportation practices and policies, and knowledge of the program topic, is required.

To register visit https://tflexFall2024.eventbrite.com. For information regarding refund, complaint and cancellation policies, contact Joe Costello, Costello Consulting, 708-606-0811 [email protected].

Transit Finance Learning Exchange is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org

Recommended Hotel

Hilton Garden Inn Downtown Dallas
1600 Pacific Avenue
Dallas, TX 75201
Phone: 214-299-8982

NOTE: The workshop is open to TFLEx member agencies only, and their guests. If you are a transit agency and wish to attend as a guest, please contact [email protected]

Hosted by Dallas Area Rapid Transit (DART) (www.dart.org)