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    How to Turn Customers Into Brand Ambassadors

    How a little bit of personal attention can go a long way with customer loyalty.
    by Christopher Hann Apr 01, 2013 2 minutes
    Source: Shutterstock

    Last year Ryan Klarner, a member of his Illinois high school swim team, posted a plea on Taco Bell's Facebook page. Employing a loose interpretation of English grammar, the 15-year-old asked: "Is there any way you guys could make me a customized speedo that says

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