Adam Fleischman
The founder of Umami Restaurant Group has created a cult favorite, thanks to his unique hamburgers and a smart plan for growth
by As told to BURT HELM
Sep 21, 2016
1 minute
![](https://article-imgs.scribdassets.com/2fqybrf668649z5g/images/file2KCCBELL.jpg)
How long did it take you to figure out the Umami burger recipe?
About five minutes. I was trying to start a business around umami, a savory flavor that’s found in every country’s cuisine. Basically, I
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