Breaking Out of a Design Funk
Instead of looking at companies like Apple, explore the objects and places that inspire you
by Jason Fried
Jun 01, 2017
2 minutes
![](https://article-imgs.scribdassets.com/8v0f5mw8jk67hfsj/images/fileUH6VV1U9.jpg)
HAVE YOU NOTICED that Instagram has been looking more and more like Snapchat lately? When companies compete, they tend to borrow from each other. It’s one big, paranoid loop.
In software, people often turn to Apple for design inspiration. It makes sense—the company is wildly successful, it defines trends, and it pushes envelopes. But copying Apple doesn’t make you a trendsetter or a
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