HELLO! Fashion Monthly

Insta Model

When Charlotte D’Alessio attended the Coachella music festival in 2015, she was scouted three times: twice by two different model agencies and once (most crucially) by social media – the latter changing her world overnight.

The 16-year-old Beverly Hills High student had attended the event with best friend Josie Canseco, daughter of major league baseball player José Canseco and his former wife, model Jessica.

It was while the duo were dancing; wearing cut-off denim shorts, flash tattoos, bracelets layered up theirs arms and pink vest tops, that photographer Bryant Eslava, who is acclaimed for his pictures of photogenic festival and party-goers, spotted them.

He uploaded a sun-drenched hippy-inspired shot of the girls to his Instagram feed, which had just under a million followers at the time; but now has four million, it instantly went viral with tens of thousands of likes piling in.

Subsequently the image appeared on Instagram’s trending page and the festival’s official Twitter account; plus, photographer The Cobrasnake also uploaded it, as did musician The Weeknd – exposing the friends to his two million followers.

‘I WAS A REALIST. I ALWAYS WANTED TO BE A MODEL BUT “STUFFED IT DOWN”’

“To this day, Coachella and that side of my modelling still gets brought up,” she says, when we

You’re reading a preview, subscribe to read more.

More from HELLO Fashion Monthly

HELLO Fashion Monthly1 min read
Hero BUY... BREEZY BLOUSES
Tuck into wide leg jeans and acessorise with wooden bangles to really embrace the trend.■
HELLO Fashion Monthly1 min read
Back To School
Our shopping list includes blue shirts, ankle socks, lots of pleating, stiff jumpers and lovely loafers. Think of the trend as the little sister of the many preppy references seen on the AW24 catwalks.
HELLO Fashion Monthly2 min read
Amelia Windsor CONSCIOUS COUTURE
Exploring the exciting and expanding world of environmentally-friendly skincare and beauty products, I’m inspired by the countless stories of brands being created with people and planet at the heart. Green People’s founder Charlotte Vøhtz started her

Related