Singapore Women's Weekly

BIG DATA: How Is It Shaping The Future Of Your Well-being?

‘Big data is prevalent in our daily lives… we leave behind ‘breadcrumbs’ that can be analysed to predict preferences’ - Charlotte Lim, co-founder, JobTech

Big data. It’s a term you may have heard thrown around, but what exactly is it? And how could it be making a difference to our health now and a few years into the future?

Big data is the broad name given to massive and complex sets of detailed statistics and information.From a health perspective, that data might be hospital admission numbers, the number of people diagnosed with a certain disease,or the

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