STOP WASTING YOUR TIME
Oct 20, 2020
2 minutes
Thinking back on it, the fruit flies should’ve been a warning signal. My company, Iodine, had the quintessential San Francisco startup office: ground-floor loft off an alley in the South of Market (SOMA) neighborhood. The space was great—except that the building’s garbage room was right off our front door.
![f030-01](https://article-imgs.scribdassets.com/3moaih6ybk883xpv/images/file8E6VN5LS.jpg)
Thomas Goetz (@tgoetz) is an entrepreneur and journalist. In 2016, he sold his digital health startup, Iodine,
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