Body Politic: The Great American Sports Machine
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About this ebook
David Shields
David Shields is the author of fifteen books, including the New York Times bestseller The Thing About Life Is That One Day You’ll Be Dead; Reality Hunger, named one of the best books of 2010 by more than thirty publications; and Black Planet, a finalist for the National Book Critics Circle Award. His work has been translated into twenty languages.
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Body Politic - David Shields
BODY POLITIC
Enough About You: Adventures in Autobiography
Baseball Is Just Baseball
: The Understated Ichiro
Black Planet: Facing Race During an NBA Season
Remote: Reflections on Life in the Shadow of Celebrity
A Handbook for Drowning: Stories
Dead Languages: A Novel
Heroes: A Novel
Atheneum Books for Young Readers
An imprint of Simon & Schuster Children’s Publishing Division
1230 Avenue of the Americas, New York, New York 10020
www.SimonandSchuster.com
This book is a work of fiction. Any references to historical events, real people, or real locales are used fictitiously. Other names, characters, places, and incidents are products of the author’s imagination, and any resemblance to actual events or locales or persons, living or dead, is entirely coincidental.
SIMON & SCHUSTER
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1230 Avenue of the Americas
New York, NY 10020
Copyright © 2004 by David Shields
All rights reserved, including the right of reproduction in whole or in part in any form.
SIMON & SCHUSTER and colophon are registered trademarks of Simon & Schuster, Inc.
For information about special discounts for bulk purchases, please contact Simon & Schuster Special Sales: 1-800-456-6798 or [email protected]
Designed by Paul Dippolito
Manufactured in the United States of America
1 3 5 7 9 10 8 6 4 2
Library of Congress Cataloging-in-Publication Data
Shields, David.
Body politic: the great American sports machine / David Shields.
p. cm.
1. Sports—Social aspects—United States. 2. Sports—United States—Psychological aspects. I. Title.
GV706.5.S53 2004
796′.0973—dc22 2004040190
ISBN 0-7432-4774-4
eISBN-13: 978-1-4391-4157-1
ISBN-13: 978-0-7432-4774-0
For the BWs
CONTENTS
THE WOUND AND THE BOW: A LONG PROLOGUE
ON THE NEED TO CONNECT WITH SOMETHING LARGER THAN YOURSELF
FAIRY TALE OF REINVENTION AND ESCAPE
WORDS CAN’T BEGIN TO DESCRIBE WHAT I’M FEELING
HEAVEN IS A PLAYGROUND
FANDOM
HISTORY OF AMERICA, #34
HOW IT FEELS TO BE A PROBLEM
MYTHS OF PLACE
A LITTLE EURO TRASH-TALK
BEING ICHIRO
MATSUI AMONG THE AMERICANS
BRING THE PAIN
BEING RANDOM IS THE KEY TO LIFE
42 TATTOOS: AN EPILOGUE
Fuck the game if it ain’t sayin’ nothin’.
—PUBLIC ENEMY
THE WOUND AND THE BOW
A Long Prologue
I KNOW THAT HOWARD COSELL WAS CHILDISHLY SELF-ABSORBED and petulant (It s hard to describe the rage and frustration you feel, both personally and professionally, when you are vilified in a manner that would make Richard Nixon look like a beloved humanitarian. You can’t imagine what it does to a person until you’ve experienced it yourself, especially when you know that the criticism is essentially unfair
); that he would obsess upon, say, the Des Moines Register’s critique of his performance; that too soon after he achieved prominence, the beautiful balance between righteous anger and comic self-importance got lost and he was left only with anger and self-importance; that he once said that he, along with Walter Cronkite and Johnny Carson, was one of the three great men in the history of American television; that he mercilessly teased his fellow Monday Night Football announcers, Frank Gifford and Don Meredith, but pouted whenever they teased him; that he was certain he should have been a network anchor and/or a U.S. senator; that the very thing he thought needed deflating—the importance of sports
—he was crucially responsible for inflating; that after hitching a ride on boxing and football for decades, he turned around and dismissed them when he no longer needed them (The NFL has become a stagnant bore
; I’m disgusted with the brutality of boxing
); that, in an attempt to assert his (nonexistent) expertise, he would frequently excoriate any rookie who had the temerity to commit an egregious error on Monday Night Football (dig the Cosellian diction); that he was a shameless name-dropper of people he barely knew; that he said about a black football player, That little monkey gets loose,
then, regarding the brouhaha that ensued, said, They’re conducting a literary pogrom against me
; that the New York Times sports columnist Red Smith once said, I have tried hard to like Howard Cosell, and I have failed
; that the legendary sportswriter Jimmy Cannon said about him, This is a guy who changed his name [from Cohane to Cosell], put on a toupee, and tried to convince the world he tells it like it is
; that David Halberstam said that Cosell bullied anyone who disagreed with him; that he frequently boasted about Monday Night Football, We’re bigger than the game
; that he once told a Senate subcommittee, I’m a unique personality who has had more impact upon sports broadcasting in America than any person who has yet lived
; that he once wrote, "Who the hell made Monday Night Football unlike any other sports program on the air? If you want the plain truth, I did; that at the height of his fame, when fans would come up to him on the street to kibitz or get an autograph, he liked to turn to whomever he was with and say (seriously? semi-seriously?),
Witness the adulation; that when Gene Upshaw, the head of the NFL Players Association, said about Cosell,
His footprints are in the sand, Cosell corrected the compliment:
My footprints are cast in stone."
I know all that and don’t really care, because during its first four years (1970-1973), when I was in high school, Monday Night Football mattered deeply to me and it mattered because of Cosell. I haven’t watched more than a few minutes of any MNF game since then, and at the time, I had no very coherent sense of its significance, but looking back, I would say it’s not an exaggeration to claim that Howard Cosell changed my life, maybe even—in at least one sense—saved it. MNF was Mother Love’s traveling freak show
(Meredith’s weirdly perfect description), a happening
(Cosell’s revealingly unhip attempt to be hip); it was the first sports broadcast to feature three sportscasters, nine cameras, shotgun mics in the stands and up and down and around the field. Celebrities showed up in the booth: Nixon told Gifford that he wished he’d become a sportscaster instead of a politician; John Lennon told Cosell that he became a troublemaker because people didn’t like his face (Cosell’s comment afterward: I know the feeling
); Cosell stood next to Bo Derek and said with pitch-perfect mock self-pity that here was a classic case of Beauty and the Beast; Cosell told John Wayne that he was a terrible singer, and the Duke agreed; after Cosell interviewed Spiro Agnew, Meredith said that what no one knew was that Agnew was wearing a Howard Cosell wristwatch. This was all cool and droll. It was all finally just showbiz, though. What wasn’t was Cosell’s relation, as an artist, to his material (I use the terms advisedly): "By standing parallel to the game and owing nothing to it, by demystifying it, by bullying it and not being bullied by it—by regarding the game as primarily an entertainment, though realizing also the social forces that impacted on it—I was able to turn Monday Night Football into an Event, and I do mean to use the capital E. Now it is part of American pop culture, and if it sounds like my ego is churning on overdrive for taking the lion’s share of credit for it, then I’ll take the mane."
I GREW UP in the ’60s and ’70s in suburban San Francisco, the son of left-wing Jewish journalist-activists. My mother was the public information officer for one of the first desegregated school districts in California. One day the human relations consultant informed her that the revolution wouldn’t occur until white families gave up their houses in the suburbs and moved into the ghetto. My mother tried for the better part of the evening to convince us to put our house up for sale. One Easter weekend at Watts Towers, my mother looked smogward through some latticed wine bottles with a positively religious sparkle in her dark eyes. When my cousin Sarah married a black man from Philadelphia, Sarah’s mother wasn’t able to attend, so my mother substituted and brought the temple down with an a cappella finale of Bridge Over Troubled Water.
My father held dozens of jobs, but perhaps the one he loved the most was director of the San Mateo poverty program during the late ’60s. He sat in a one-room office without central heating and called grocery stores, wanting to know why they didn’t honor food stamps; called restaurants, asking if, as the sign in the window proclaimed, they were indeed equal-opportunity employers. Sometimes, on weekends, he flew to Sacramento or Washington to request more money for his program. Watts rioted; Detroit burned. My father said, Please, I’m just doing my job.
He got invited to barbecues, weddings, softball games. The salary was $7,500 a year, but I never saw him happier.
No one ever had his or her heart more firmly fixed in the right place than did my father and mother, with the possible exception of Howard Cosell. Traveling in a limo through a tough part of Kansas City on the way to the airport after a game, he saw two young black men fighting each other, surrounded by a group of guys cheering for blood. After telling his driver, Peggy, to stop the car, Cosell got out and instantaneously was the ringside announcer: Now I want you to listen here. It’s quite apparent to this observer that the young southpaw doesn’t have a jab. And you, my friend, over here, you obviously do not have the stamina to continue. This conflict is halted posthaste.
Handshakes, autographs. When Cosell got back in the limo and Peggy expressed her astonishment at what she’d just seen, Cosell leaned back, took a long drag on his cigar, and said, Pegeroo, just remember one thing: I know who I am.
Which, according to himself, was a man of causes. My entire professional life has been predicated upon making the good fights, the fights that I believe in. And much of the time it was centered around the black athlete. My real fulfillment in broadcasting has always come from crusading journalism, fighting for the rights of people such as Jackie Robinson, Muhammad Ali, and Curt Flood. The greatest influence of my life was Jackie Roosevelt Robinson and [the inevitable name-drop] certainly one of my closest friends.
My father rooted for the Dodgers because they were originally from Brooklyn and then moved to Los Angeles, just as he was and had, but we as a clan stayed loyal to them because they hired the major leagues’ first black player (Jackie Robinson), retained the first crippled black player (Roy Campanella), and started the highest number of nice-seeming black players (Johnny Roseboro, Jim Gilliam, Tommy Davis, et al.). New York Post sportswriter Maury Allen said, The single most significant issue in the twentieth-century was race, and Howard Cosell was unafraid about race.
Cosell’s access to causes was through black bodies; without them, he wouldn’t have been semi-dangerous, reviled. He defended Ali when the fighter refused to serve in Vietnam following his conversion to Islam. When Cosell died, Ali said, Howard Cosell was a good man and he lived a good life. I can hear Howard now, saying, ‘Muhamad, you’re the man you used to be ten years ago.’
Ali was referring to Cosell standing up at a prefight press conference and saying to him, Many people believe you’re the man you used to be ten years ago.
had replied, "I spoke to your wife, and she said you’re not the man you were two years ago. Cosell giggled like a schoolboy. Asked once what he stood for, Cosell said,
I stood for the Constitution, in the case of the U.S. versus Muhammad Ali. What the government did to this man was inhuman and illegal under the Fifth and Fourteenth amendments. Nobody says a damned word about the professional football players who dodged the draft. But Muhammad was different. He was black and he was boastful. Sportscasters today aren’t concerned with causes and issues. Can you see any of those other guys putting their careers on the line for an Ali?" According to Cosell’s daughter Jill, he frequently said that if people didn’d for things, they weren’t good for much else.
Music to my parents’Marxist ears. As was this: The importance that our society attaches to sport is incredible. After all, is football a game or a religion? The people of this country have allowed sports to get completely out of hand.
Or this: The sports world is an ever-spinning spiral of deceit, immorality, absence of ethics, and defiance of the public interest.
And this: There’s got to be a voice such as mine somewhere, and I enjoy poking my stick at various issues and passersby.
And this: For myself, I wondered when someone other than me would tell the truth.
And this: What was it all about, Alfie? Was football that important in this country? Was it a moral crime to introduce objective commentary to the transmission of a sports event?
—after he’d been pilloried in Cleveland for saying that Browns running back Leroy Kelly hadn’t been a compelling factor
in the first half of the first MNF game (he hadn’t). If so, how did we as a people get this way? In the spoon-fed, Alice in Wonderland world of sports broadcasting, the public was not accustomed to hearing its heroes questioned.
When, following his eulogy of Bobby Kennedy on his Speaking of Sports show, fan after fan called in to complain (Don’t tell me how to live—just give us the scores—that’s what you’re paid for
), Cosell said, I began to wonder if that kind of thinking is one of the things that makes us so prone to assassination in this country. Maybe there is such an absence of intellect and sensitivity that only violence is understandable and acceptable.
The Tan,’
Cosell pointed out, is a telephone worker, a transit worker, a power-company worker, a steelworker, a teacher, whatever. He has never given up the right to strike and often does. When he does, the public is inconvenienced and sometimes the public health and safety are threatened. When a ballplayer strikes, the effect upon the public health and safety is nil. Nor is public convenience disturbed, for that matter. Yet the ballplayer and the owner are called upon to each give up their individual bargaining rights because the Fan’ wants baseball and ‘is entitled to get it.’
I never played the game with advertisers, with my own company or with the sports operators,
Cosell said. And of course, I never played the game as a professional athlete.
THIS IS WHERE it gets complicated, because I was a monomaniacal, 5′4″, 120-pound freshman basketball player at Aragon High School in San Mateo who, somehow, was supremely confident that he was destined to become a professional athlete.
From kindergarten to tenth grade all I really did was play sports, think about sports, dream about sports. I learned how to read by devouring minibios of jock stars. I learned math by computing players’ averages (and my own). When I was twelve I ran the fifty-yard-dash in six seconds, which caused kids from all over the city to come to my school and race me. During a five-on-five weave drill at a summer basketball camp, the director of the camp, a recently retired professional basketball player, got called over to watch how accurately I could throw passes behind my back; he said he could have used a point guard like me when he was playing, and he bumped me up out of my grade level. I remember once hitting a home run in the bottom of the twelfth inning to win a Little League all-star game and then coming home to lie down in my uniform in the hammock in our backyard, drink lemonade, eat sugar cookies, and measure my accomplishments against the fellows featured in the just-arrived issue of Sports Illustrated. Christ, I remember thinking, how could life possibly get any better than this?
In junior high I would frequently take the bus crosstown, toss my backpack under my father’s desk, and spend the rest of the afternoon playing basketball with black kids. I played in all seasons and instead of all other sports. In seventh grade I developed a double-pump jump shot, which in seventh grade was almost unheard of. Rather than shooting on the way up, I