Business Biographies: Shaken, Not Stirred ... with a Twist
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About this ebook
In this series of profiles, author Stephen K. Troy takes a detailed look at people who walked down nontraditional paths to achieve success. Many of these leaders are no longer celebrated or remembered, but their achievements changed the course of business and continue to influence society.
You’ll learn about the unassuming billionair
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Business Biographies - Stephen K. Troy
Dedication
This book is dedicated to three women who have made invaluable contributions to my life. Each has called me a prince for different reasons over the years. If I am indeed one, behind every prince is a royal court. I would like to thank and acknowledge my royal court:
My mother, Florence Troy, who instilled in me the knowledge that I can accomplish anything I set my mind to.
My sister, Leslie McClure whose support and editing skills have saved this author from making some very embarrassing grammatical errors.
My wife, Leanne, whose love, support, and guidance each day helps me be a better and happier person.
Without them, the journey would not be as fulfilling.
…… I mustn’t forget my father Arnold Troy. It was his love of history and business that inspired me in the pursuit of a business career and hobby of collecting Business History documents.
.
To my children, Lauren, Cortney and Chelsea.
You three girls are my greatest achievement
I hope these stories provide inspiration to you and your children’s, children.
.
Preface
As long as I can remember, I have been fascinated by business leaders and the founders of corporations. From the moment I picked up my first biography of real-estate developer William Zeckendorf, I was hooked on business. I was fifteen years old at the time. Over the next forty years, I collected and read hundreds of business biographies. These were the life stories of some of the most famous, influential, and successful businessmen and businesswomen in our country’s corporate history. My journey has taken me from John Law, the creator of the Mississippi bubble in the sixteenth century, to the boys who founded Google in the twenty-first century.
In 1990, while browsing through a cryptology museum in Las Vegas, I developed a strong interest in document collecting. I set out to become a major collector of historical manuscripts and letters from famous business leaders. These pages helped me to separate fact from legend.
Over the past twenty years, I have amassed over two hundred documents from business titans. They encompass a wide variety of business endeavors. I concentrated my collection on hand- signed letters printed or written on the famous founder’s company letterhead. Many of these manuscripts are now museum-framed and proudly displayed on the walls of my corporate headquarters in San Jose, California.
This book, Business Biographies Shaken, Not Stirred … with a Twist, was inspired by my many years of entertaining guests with stories of the famous and infamous in the business world. I hope you’ll be entertained by these tales too.
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Introduction
Business Biographies Shaken, Not Stirred … with a Twist tells the individual stories of business leaders who were, and still are, some of the most famous personalities of their time. Some names have endured through the years and still adorn their famous companies. Others have been forgotten by all but the occasional historian. What they have in common is the tremendous impact they made on the lives of people the world over. In these pages, the reader will learn of the unassuming billionaire who gave away his entire fortune during his lifetime to better the world, as well the scoundrel who stole billions from around the world. Some of the people contained in these pages are easily recognizable as famous household names. Other names may cause the reader to ask, Who?
In selecting these twenty-five personalities, I looked for something that happened in their lives that created a twist that people may not be aware of or that may surprise the reader. When choosing a well-known figure, I looked for a long-forgotten accomplishment that may have been overshadowed by other deeds. But each of these leaders had an impact so far-reaching that he changed or influenced the direction of a country, a city, or an industry.
The subjects have diverse backgrounds. There are the typical Horatio Alger rags-to-riches story and the unassuming youngsters who were thrust into greatness by war or politics. Others were just in the right place at the right time. Each had a twist or two along the way.
I have been asked many times if I have come to any conclusions as to why these people were successful. What traits did they have that enabled them to amass great fortunes? Why did people work and follow them and dedicate their lives to the success of their leadership? Were they the nicest people? Not really. Were they the meanest and toughest? Not always. The best-educated? No. Were they born rich? Not necessarily. Then what made it possible for these CEOs and founders to amass, in some cases, multi-billion- dollar bank accounts over their lifetimes?
There are a couple of traits they all had in common. First, each and every one of them had a sharp focus on his goals. They were almost blind to the views of others. None of them knew the meaning of the word quit.
They took defeat as just a bump in the road on the way to success. Second, they all had great partners. Each had a partner or a second-in-command who brought talents and skills that these leaders knew they themselves lacked and needed. Sometimes that meant unethical or illegal activity, and they found a partner in crime.
Most of the partners stayed in the background while the leader was the public face enjoying the spotlight.
It is my hope that this book Business Biographies Shaken, Not Stirred will leave the reader saying, Really? I didn’t know that!
.
1 Banking on Water: Aaron Burr
When you think of business and finance, American Revolutionary War figures don’t usually come to mind. Several, however, made such an impact on financial markets that their deeds still have an impact more than two hundred years later. One such figure was Aaron Burr.
Burr is one of the most famous—some may say infamous— characters in American history. Revolutionary War officer, adventurer, state senator, and vice president under Jefferson were just a few of the many roles he played. In addition, Burr has the distinction of being the only vice president to be tried for treason, although he was acquitted.
Ironically, Burr may best be remembered as the featured answer in one of the popular Got Milk?
television commercials of the early 2000s. Remember the scene? A radio show announcer, offering a prize, telephones a contestant at his office to ask the question, Who killed Alexander Hamilton in a famous duel?
With a mouthful of dry cookies and the famous dueling pistol on the wall above his head, the young man—who just happened to work and be seated in the Aaron Burr museum—couldn’t say Aaron Burr
clearly enough to be understood by the radio host. Thanks to that television advertisement, the general public knows more about the famous duel with Alexander Hamilton than Burr’s other remarkable accomplishments. The duel was just the culmination and climax of a very public, personal, political, and business rivalry in the lives of two extraordinary founding fathers.
In addition to being on opposite sides in politics, Burr and Hamilton butted heads over almost every issue. Their bickering spilled over into their personal and business lives as well.
Hamilton was a Federalist, and Burr was a Democratic- Republican. Like today’s political party members, politicians would use any means they could to embarrass or thwart an opponent. Hamilton’s closeness to our first president gave him tremendous power to block the ambitions of any who would challenge his authority or derail his policies. Burr was no exception to his attacks. When Hamilton was chosen by President Washington to be the first secretary of the treasury, Hamilton gained additional national power. He delighted in using that power against Burr, who himself was gaining enormous national popularity. If Burr tried to build popular support for a position, Hamilton responded by publishing negative attacks about Burr and spreading salacious rumors about his personal life. Burr was right in thinking that Hamilton was conspiring to destroy him both personally and financially.
History has recorded volumes about the political wrangling following the American Revolution. Not much has been devoted to the early commerce of the new republic. Even in the 1700s, business and politics went hand in hand. Everyone wanted to profit from this new young and struggling country, including Burr and Hamilton.
When it came to business, Burr favored real-estate speculation while Hamilton, with his vast financial knowledge, preferred banking. Both were trained and made their primary living as lawyers.
Hamilton, through his very powerful connections, applied for and was granted an early charter to open a new bank to promote commerce and expand our young struggling nation. His newly organized bank, the Bank of New York, opened its first office in lower Manhattan just after the British left American soil. The bank provided Hamilton with both financial and political rewards. As secretary of the treasury, he helped establish the United States Mint and the Bank of the United States to serve the government’s financial needs. He controlled the new single federal currency and became a thorn in Burr’s side. The Bank of New York is still active today, making it the oldest bank in America.
Real-estate speculation, Burr’s area of interest, was a common investment with post-Revolution citizens. Though Burr was a highly successful lawyer and politician, his track record in real- estate investment was mediocre at best. Some investments you might even call downright disastrous. Nevertheless, he was always on the lookout for the investment that would provide him with the money and prestige he so craved.
Burr’s lavish spending drove him to look for alternative methods for financing his lifestyle. He was convinced that real- estate investments would eventually provide him with financial security. To accomplish his goals, he needed money—and lots of it—to buy land. When the famous bank robber Willie Sutton was asked why he robbed banks, his retort was, That’s where the money is.
Burr clearly recognized that as well. Burr was driven by the idea of creating a bank of his own.
When Hamilton was awarded his bank charter, the Bank of New York had a virtual monopoly on banking, which prevented any other national banks from being established. That didn’t stop Burr from trying. Burr lobbied hard to break the monopoly. He secured a bank charter for his own national bank in New York, only to be denied again and again by a Congress that backed his more popular and well-connected rival.
Tired of failing at a frontal assault, Burr figured out a way to go around through the back door. He found a loophole of sorts that he could exploit to his advantage in eventually establishing a national bank. It wasn’t exactly a bank, but it would definitely do for the time being in raising money.
New York City was in desperate need of a fresh water supply for the southern parts of the city. There were outbreaks of yellow fever and other diseases in and around the city. Officials attributed the outbreaks to a shortage of fresh water and a lack of sanitation for the southern part of the city. The known solution was to build a pipeline from the Bronx River in the north and send water through Manhattan to the more populous southern areas. Fresh water flowed abundantly in the Bronx River, and diverting it would greatly improve the health and conditions of the residents of lower Manhattan.
Unfortunately for those citizens, this particular public-works project had been held up for years by the city for lack of funds. Burr, being a state politician serving New York City, was keenly aware of the problems associated with getting the waterworks project moving forward. The city’s lack of action provided Burr with a solution to both his and the city’s problems: he would build a private pipeline.
In the waterworks project, Burr found his Trojan horse,
a way to get into banking without actually opening a bank. He set in motion the creation of the Manhattan Water Company. The Manhattan Company, as it was called, would supply fresh water to the citizens of New York City.
Private ownership of a utility was not allowed in colonial America. It would take an act of Congress to give Burr the right to build an aqueduct, divert the water in the Bronx River, and sell it to the citizens of New York. He needed the help of the same Congress that had turned him down when he applied for a bank charter. More importantly, he needed the support of Alexander Hamilton. Surprisingly, Hamilton signed on, and the two bitter rivals pushed through the legislation that created the Manhattan Company, headed by Burr.
Hamilton had two motives for promoting Burr’s plan. First and foremost, it would help the city of New York. Second, it would be very profitable. Hamilton insisted on one third of the stock in the newly formed company for his services, to which Burr happily agreed. Hamilton wasn’t aware that Burr was working behind the scenes to blunt Hamilton’s influence in the company. Burr, as the founder of the Manhattan Company, was responsible for writing the charter for the new entity. Along with the standard operating rules, Burr included some very unusual provisions in the bylaws of the utility charter that would help him to one day attain his goal of establishing a bank to compete with the Bank of New York.
Burr, without Hamilton’s knowledge, included provisions in the water-company charter that allowed Burr to invest surplus funds of the Manhattan Company as he saw fit. This meant that Burr’s Manhattan Company could take deposits and excess cash and loan them to credit-worthy customers, allowing it to act as a de facto bank.
Another unusual decision by Burr was the pricing of the Manhattan Company stock. Burr priced each share at fifty dollars. That seems normal by today’s standards, but it was several hundred dollars a share cheaper than most of the stock that was being offered by companies seeking investors. Because the stock was priced so low, more citizens could buy into the company, thereby diluting Hamilton’s influence. Should Burr want to compete head-on with the Bank of New York, Hamilton would have to find too many small stockholders to agree with him to change the charter.
There was a third unusual entry in the bylaws that would play a significant role in business history almost 150 years after the death of