The Clicker Man: how the Internet gives access to everything, but most of what we see is a mirror image of ourselves that keeps us in an ego-loop!
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The Clicker Man - Cid Gonçalves Filho
PREFACE
As approximately 95% of users of search engines stop their search on the first page presented, this page is (mostly) a mix of the completely standardized page (the same everybody who types a keyword receives) with a bit of personalization. Similar behavior takes place on social media, which is more loop-centered. It generates an ego-echo system that, in order to satisfy consumers, returns them to what they want, creating a semi-autistic process, in which new knowledge is not necessarily added, and presented under request, resulting in an unstructured learning process. This speech is a list of concerns and suggestions to improve this internet ecosystem, to contribute to the improvement of this valuable group of service providers.
SUMÁRIO
Capa
Folha de Rosto
Créditos
1. THE DEVELOPMENT OF HUMANKIND KNOWLEDGE
2. THE NETWORK EFFECT AND HOW IT CHANGES THE WAY WE LEARN AND SOCIALIZE
3. THE ERA OF VIRTUALITY: ARE WE PREPARED?
4. THE NETWORK PARADOX – I CAN LEARN AND ACCESS ALL EXISTING KNOWLEDGE: WHAT ABOUT STRUCTURED AND UNSTRUCTURED KNOWLEDGE?
5. THE EGO LOOP: EVERYTHING CONFIRMS I AM RIGHT
6. SELF-ESTEEM AND IMPULSIVE BEHAVIOR: LET’S CLICK NOW!
7. THE UNSTRUCTURED KNOWLEDGE - I LEARN EVERYTHING ONLINE, BUT NOT ….
8. THE FUTURE: QUESTIONS, ANSWERS, AND POSSIBLE SOLUTIONS
REFERENCES
Landmarks
Cover
Title Page
Copyright Page
Table of Contents
Bibliography
1. THE DEVELOPMENT OF HUMANKIND KNOWLEDGE
In the last thousand years, the development of knowledge passed through different journeys and methods. Since the beginning, families, and tribes kept their knowledge in