Beyond the Veil: Secrets from a Bridal Boutique
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Beyond the Veil - Lorraine Coxall
Copyright © 2023 by Lorraine Coxall.
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without permission in writing from the copyright owner.
Any people depicted in stock imagery provided by Getty Images are models, and such images are being used for illustrative purposes only.
Certain stock imagery © Getty Images.
Rev. date: 05/03/2023
Xlibris
NZ TFN: 0800 008 756 (Toll Free inside the NZ)
NZ Local: 9-801 1905 (+64 9801 1905 from outside New Zealand)
www.Xlibris.co.nz
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CONTENTS
Introduction
Chapter 1 In The Beginning
Chapter 2 Whose Wedding Is This Anyway?
Chapter 3 Bridezillas Are Real!
Chapter 4 Second Time Around
Chapter 5 Till Death Us Do Part
Chapter 6 Out of the Ordinary
INTRODUCTION
Hello Reader. Welcome to the wonderful world of romance, love and marriage. It is my privilege to share with you a few true stories of the circumstances of some of my brides during my 30 yrs of business in the wedding industry. My career has operated over two countries and it has proved very rewarding both professionally and personally. Today I still have friends who started out as a bride and her Mum visiting for their first appointment. Sharing joy, excitement, and often tears will bond many people. For me, it has been a truly wonderful experience being part of so many lives and watching the evolving and changing wedding scene over this time.
I began my career really by accident. In the 1970s my daughter was married in a small country town about one hour’s drive away from the nearest city. Her wedding was in a lovely church but the wedding reception was held in one of the local halls. This made it necessary for me to spend hours sewing bridal table skirtings, matching cake table skirtings, swags for draping the hall roof and walls, making ring cushions and coverings for a bridal table backdrop, and pew decorations. The hall looked stunning on the day, and all went well. Six months later I opened a wardrobe where all the wedding items were stored, and the thought crossed my mind "It would have been a lot easier to have been able to hire all these wedding extras"
Lightbulb moment
Start a wedding hire business. So I did just that.
For the first four years my business boomed and was very successful, then customers approached me regarding the possibility of stocking some wedding gowns for them to hire. So I did that. Then came the request for gowns to purchase. So I did that. This pattern continued over time until I had a Bridal Boutique that covered all bridal needs and also provided exceptional personal service for my clientele. Word of mouth spread, and this resulted in many clients that preferred to travel to me instead of purchasing from their local city shops. It was a really fun time for me, although I had to learn about the industry as I participated in it. Unfortunately, I made a few costly mistakes in dealing with suppliers along the way. Ignorance is not always bliss!
As time passed another local decided to open a bridal shop, but she chose to have her boutique in the nearest big city. So city brides were visiting the country boutique while the country brides visited the city boutique. It worked well for us and we often collaborated by sending clients to each other. However, after 20 years my life circumstances changed, and it was then that I decided to emigrate back to my birth country. I moved my business with me and spent a further ten years adjusting to another economy and new brides.
It was worth every minute of my time right up until I retired. Discussing my