I’m a Boston Consulting Group managing director and partner, founder of BCG’s Behavioral Science Lab, and leader of our network of behavioral scientists. I serve as a member of the BCG Change Management leadership team. I use my training as a behavioral economist to improve
Gen Z: The Dangerfield Generation
Gen Z is our future workforce, so leaders must understand their views on the most important and complex workplace issues for them: flexibility, values, and mental health.
When Change Is Needed, Your Employees Become Your Customers
To be successful in any change initiative, leaders should treat the challenge of employee buy-in as seriously as the challenges of attracting and keeping customers.
How To Write An Email Subject Line That Prompts Clear Actions
Sending an important email message and getting no reply happens all the time. Behavioral science shows that the subject line of your email is the key.
Taylor Swift: What Brands Can Learn From A Tortured Poet’s Magic
There are three key things revenue managers in other industries can learn from Taylor Swift’s playbook when mapping out their go-to-market strategy for new products.
To Meet Or Not To Meet: That Is The Question
Scheduling meetings has become a default response for many people. If a meeting really is necessary, the originator needs to plan in advance and make it useful.
The Art Of Asking A Favor At Work: Would Your Colleagues Say “Yes”?
Many people, no matter what their rank in an organization, hesitate to ask for help. If that's you, you’re probably doing yourself and your colleagues a disservice.
The Biggest Regrets Of Former C-Suite Executives
Executives need to move boldly, create strong teams and relationships, stay true to themselves, and regularly ask themselves if they regret decisions.