The One Who Refuses to Lose

For roughly two decades, FOX has prided itself on being the fans number one destination for all the thrilling and exciting moments that happen on the track… and that will continue in 2025 and beyond.

The #1 NASCAR Network will continue to be home for the best drivers and the biggest races… including the biggest of them all, the Daytona 500. 

 

A Premium, Cross-Platform Environment for Brand Engagement

NASCAR on FOX captured all the epic moments of 2023. Here’s a look:

154%

More Viewers

FS1 NASCAR attracted more viewers than the top 10 cable prime (non-sports) average

310M

Social Views

A record high views across all social platforms (YoY)

18%

More Viewers

FOX NASCAR delivered more viewers than the 3-network broadcast prime (non-sports) average

 

NASCAR on FOX Leads the Pack

 

#1

NASCAR Network

#1

Rated Regular Season Sport February - June

#1

Sport in Time Spent Viewing

Source: EDO; Marketcast TV Brand Effect; Crowdtangle, Shareablee, TikTok Analytics, Facebook Insights, YouTube Analytics, X Analytics