After what has seemed like an eternity of waiting (which converts to about a year in the sneakerverse), the hotly-anticipated JJJJound x Adidas Samba has officially landed. Rumours of this collab first surfaced all the way back in November of last year, and it's pretty much exactly what many expected from the Montreal-based streetwear label.
Founder Justin Saunders' first take on the Samba is outfitted in an ‘Off-White’ leather construction and is overlaid by light grey suede around the toebox. The padded tongue, heel badge, and serrated stripes are all decked out in ‘Core Black’ leather, and the interior lining is dipped in a vibrant yellow. It's very clean, very minimal, and very JJJJound.
When this Adidas silhouette made its grand debut back in the ‘40s, it was designed so that footballers could train on even the iciest terrain, that’s why the midsole was made from gum rubber. A lot of modern colourways have since replaced this with just normal rubber these days, but this particular pair throws it all the way back. Additional branding is stamped across the lateral sidewalls in gold foil, and all of this comes packed in simple all-white shoebox.
Unless you've been chilling under a massive rock over the past 12 months, you'd know that the Samba just had one of its best years yet. Back in March, Ronnie Fieg and Clarks left everyone shooketh by taking on the old school sneaker, and one month later, Pharrell Williams unveiled the ‘Colors Pack’ which included over 10 monochromatic shades. Even more hyped collabs are expected to drop in 2024, so if you're a Samba stan (stanba?), you're going to need to start saving.
The JJJJound x Adidas Samba ‘Off-White’ is set to release sometime in March at JJJJound, Adidas, and select stockists globally, and will set you back around £200 a pop. It'll drop alongside a ‘Core Black’ colourway, followed by the ‘Mesa’ in April.
