Hermes
Style
The Story Behind Sebastian Stan’s Sky-High Fade
Is he looking extra fresh because he’s in a movie called Fresh? Let’s investigate.
Style
How Hermès Invented Hype
The coolest brand of 2021 doesn't do drops or collaborations—it's a 184-year-old artisanal workshop for the most discerning shoppers on the planet.
Style
Nearly Every Watch Brand Just Announced New Releases—Here Are the Best Ones
Limes, pandas, big-ass moons, and four-faced pieces: the Watches & Wonders trade show really has it all this year.
Grooming
What Does Masculinity Smell Like in 2021?
Perfumers will tell you that scents have no gender. The very idea of masculinity has never been more in flux. Somehow, that makes it the perfect time for fragrance brands big and small to release new scents for men.
Style
25 Reasons Why You Should Share a Wardrobe
Gender-neutral fashion that’s surprisingly approachable and unstoppably fly.
GQ Recommends
100 Grails from the Best Menswear Designers Working Today
Quality picks from our Quality List, a testament to clothing made the right way.
Style
The Quality List: 50 Menswear Brands That Are Built to Last
These are the labels that embody quality in 2020—and make clothing worthy of putting on your back.
Style
Drake Isn't the Only Man Who Loves Birkins
The world’s most coveted handbag has become a new kind of menswear grail.
Style
11 Bold New Men’s Bags To Secure This Season
Now is the time to think as creatively about what you carry as you do about what you wear.
Style
What If Digital Fashion Week Is the Best Fashion Week Ever?
Hermès, Dior, and JW Anderson show how working under limitations can bring outrageous creativity.
Style
Big-Name Cancellations Prove the Great Fashion Industry Reboot Is Here
Saint Laurent is scrapping its runway shows in favor of “more intimate” customer interactions. And it won't be the last brand to do so.
Style
In the Fight Against Coronavirus, the Hermès Scarf Becomes an Unlikely Weapon
Dr. Deborah Birx and a legion of silk-scarf fans have given a status symbol new, health-minded significance.
Style
Tom Brady Signed His New Bucs Contract While Wearing an Equally New Watch
The Tampa Bay Buccaneer found the perfect watch for new journeys.
Style
What the Heck Does Luxury Mean Now?
At Paris Fashion Week, Loewe and Bode are redefining luxury, writes Rachel Tashjian. So is the hottest name in men’s bags: Hermès.
Style
This Month’s Flyest Designer Gear Is Far Out
The spring deliveries keep flooding in. These are the coolest pieces to buy this month.
Style
10 Well-Crafted Accessories Worth the Investment
These handmade bags, shoes, and more are built to last—and to give you bragging rights.
Style Tune Up
How I Finally Found Pants That Aren’t Jeans
The golden age of pants was passing GQ staffer Clay Skipper by. So he went shopping.
Style
10 Wild, Weird, and Ultra Luxe Hermès Scarves—and the Stories Behind Them
The French brand's silk expert talks bears, bicycles, and turning mistakes into pricey wearable art.
Best Stuff
9 Ways to Keep Your Pockets From Being So Damn Messy
Getting your sh#t together never looked (or smelled) so good.
Labels on Fire
How Three Top Luxury Brands Are Taking on the DIY Movement
From custom leather jackets to custom yacht interiors, Gucci DIY, Hermès Sur-Mesure, and Dolce & Gabbana Alta Sartoria take luxury fashion to a whole new level.