You're diving into branding campaigns across cultures. How can you steer clear of unintentional offense?
When launching a brand campaign across different cultures, it's crucial to navigate the complex waters of cultural sensitivity. As you embark on this journey, the goal is to connect with diverse audiences without causing offense, which can be a challenging but rewarding task. Understanding and respecting cultural nuances can make or break your brand's reputation and success internationally. So, how do you ensure your branding resonates positively across borders?
-
Vivek SharmaMarketing consultant, Angel investor, Former CMO at Pidilite and Philips
-
Jennifer JagoseReliance Jio Creative Labs | MBA ‘23 (Gold Medalist) | Kiska Brand Bajega | National Winner 25+ B-School Case…
-
Rajan NarayanLinkedIn Top Voice-Brand Strategist Delivered $2 Bn in Brand Value-Certified Master in Digital Marketing-AI…