What are the best data sources for researching consumer behavior?
Consumer behavior is the study of how people make decisions about what they buy, use, and dispose of products and services. Understanding consumer behavior can help marketers design better strategies to reach and influence their target audiences. But how can marketers access reliable and relevant data sources to research consumer behavior? In this article, we will explore some of the best data sources for researching consumer behavior, and how to use them effectively.
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Taha Bin JavaidHead of CMI for Africa, Middle East & Turkey region at Lipton Teas & Infusions | Consumer Insights & Strategy | Data…
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Monika AgrawalDirector, Consumer Insights - India at NielsenIQ | Top Market Research Voice on LinkedIn
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Michaela Mora, IPC, MSMR, UXMCSenior Mixed Methods Market Researcher & UX Researcher | Research Product, Price, Promotion & Place for Business Impact…