✨🌟 Essence Fest said it best—“We Love Us!” As we kick off Black Business Month, we’re reflecting on our unforgettable experience. Being one of just four agencies selected was a true honor, and we produced standout activations like the SUEDE Men’s Experience, the Film Festival, and the Hollywood House. Our executive team shares their thoughts on our 10-year journey and these amazing milestones. Watch the video to see how we brought our vision to life and celebrate with us! Ready to make your next event unforgettable? Partner with us to create standout activations that will leave a lasting impression. Contact us today to elevate your brand and showcase excellence! 📢 Share with your network and let’s celebrate Black Excellence together! #BlackBusinessMonth #ABCDCompany #EssenceFestival #10YearsOfABCDMagic #ABCDSoulfulCelebration #WeLoveUs
ABCD & Company
Marketing Services
Rockville, Maryland 1,595 followers
Take the Journey, Experience the Results
About us
ABCD & Company (ABCD) is a national, award-winning, full-service marketing and events agency with a global reach located in Rockville, MD. ABCD is Black-owned, Woman-owned, and founded by four Howard University alumni. We are a passionate team committed to redefining the boundaries of marketing and events. Our expertise lies in crafting meaningful, soulful experiences that deeply connect brands with their audiences. Together, we can reimagine your marketing and events strategy and create something truly magical. From multi-billion dollar corporations and regulated industries to membership associations, we believe that our clients are more than what they do; we only partner with brands who have the courage to show the world who they are. We create meaningful, deeply impactful marketing campaigns and events to grow our partners’ brands and help them connect with their audiences on a deeper level - with soul. Soul is the missing ingredient in stale and formulaic campaigns and events. Soul is at the core of who we are - it’s the energy that drives us and the magic that helps us innovate. We pride ourselves on being able to infuse soul into every aspect of our work.
- Website
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http://abcdandcompany.com
External link for ABCD & Company
- Industry
- Marketing Services
- Company size
- 11-50 employees
- Headquarters
- Rockville, Maryland
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Digital/Creative Services, Brand Strategy, People Strategy, Communications & Engagement, and Events & Experiential Marketing
Locations
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Primary
11140 Rockville Pike
Suite 300
Rockville, Maryland 20852, US
Employees at ABCD & Company
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Mabell Fernandez
Executive Leader Driving International Growth, Philanthropic Impact, and Innovation
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Corey Briscoe
Award Winning Executive Leader, Culture Guru, & Trusted Advisor
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Ryan Kon
Partner at Windrush Labs, CTO at ABCD & Company
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Josh Hamburger
Senior Content & Strategy Manager
Updates
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🔍 Are you worried about young people turning out to vote? Managing Partner and Chief Marketing Officer Durecia Moorer has uncovered some powerful insights on engaging young voters that you won’t want to miss! In the latest edition of her newsletter "Marketing Wisdom To Woo," Durecia dives into how strategic marketing can mobilize this crucial demographic for the upcoming election. With young people set to be the game-changers, it’s more important than ever to connect authentically and inspire action. Let’s harness these insights to make every voice count! 🌟 #10YearsOfABCDMagic #ABCDSoulfulCelebration #YoungVoters #ElectionImpact
💡Did you know that only 48% of young adults aged 18-24 voted in 2020? That's a huge gap in voices that could shape our future. With the next big election on the horizon, young voters are poised to be the game-changers. In the latest edition of "Marketing Wisdom To Woo," I explore how we can use marketing to truly connect with this crucial demographic and reignite the spirit of Freedom Summer 60 years later. Let's make every young voice count and share this with an organization who may need my help! 🌟 #YoungVoters #MakeADifference #MarketingWisdomToWoo #10YearsOfABCDMagic #ABCDSoulfulCelebration
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🎉✨ For #TransformationTuesday, we’re thrilled to showcase the SUEDE Men’s Experience at Essence Fest! This was one of our three standout activations, celebrating our 10th anniversary alongside Essence Fest’s 30th. We went all out! Here’s what we created: 🖍️ Giant Chalk Wall 📺 Dual LED Screens 🎮 Gaming Lounge with Madden & Xbox 🌟 Immersive Tunnel with LED Lights 🎨 Artistic Speakeasy Lounge 🚛 Two-Tier Trailer with 💈 Wellness Space & Chill Hangout Spot Check out our video to see how we brought this amazing space to life! 🌟 Ready to transform your next event with unforgettable activations? Let us help you create a memorable experience. Contact us today to elevate your brand and engage your audience like never before! 💼✨ #ABCDCompany #EssenceFestival #SUEDEExperience #10YearsOfABCDMagic #ABCDSoulfulCelebration
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✨ We’re still in awe of the star power from our activations at the #EssenceFest! Celebrating our 10th anniversary alongside their 30th was beyond special, especially with icons like our fellow Howard Alum and presidential candidate, Vice President Kamala Harris, who graced us shortly before becoming the presumptive Democratic presidential nominee. Check out our highlight reel and see if you can spot some of your favorite celebs! 🌟 #EssenceFestival #WeLoveUs #KamalaHarris #HowardUniversity #10YearsOfABCDMagic #ABCDSoulfulCelebration
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🌟 We are excited to welcome Mabell Fernandez as our new Chief Growth Officer! Mabell brings over 20 years of leadership in driving international growth and philanthropic impact. She joins us from her role as Vice President of Innovations and Senior Culture Officer at the Association for Enterprise Opportunity (AEO). There, she led transformative initiatives that garnered support from major institutions like W.K. Kellogg, PayPal, and Wells Fargo. Her work enhanced market access and strategies for small businesses nationwide. At ABCD & Company, Mabell will lead our growth initiatives, using her wealth of experience to drive impactful marketing and event strategies that align with our mission. As Chief Growth Officer, Mabell will be responsible for driving ABCD’s aggressive growth initiatives, identifying new market opportunities, and steering the company’s strategic direction. As a member of the Executive Committee, she will ensure all growth strategies are aligned with our mission and values, focusing on delivering impactful and soul-driven marketing and events that provide ROI and transformational impact. We're thrilled to have Mabell on board and excited to continue our growth journey together! Learn more about Mabell’s journey and what she brings to ABCD: https://bit.ly/4fbYINo #ABCDCompany #ChiefGrowthOfficer #Leadership #ImpactfulGrowth #10YearsOfABCDMagic #ABCDSoulfulCelebration
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Unveiling Leadership Lessons from the 59th Selma Jubilee: In the latest edition of 'Leading From The Soul,' our Managing Partner and Chief Operating Officer Corey Briscoe shares his firsthand experiences and the essential lessons learned from coordinating this significant event. Dive into the article to understand how effective leadership and strategic planning can turn challenges into triumphs. Join us in fostering resilient and inspirational leadership. #LeadershipUnderPressure #LeadingFromTheSoul #ABCDMagic #10YearsOfABCDMagic #ABCDSoulfulCelebration
Navigating leadership under immense pressure is a journey filled with invaluable lessons. In the latest edition of 'Leading From The Soul,' I share my experiences from coordinating the 59th Selma Jubilee and the profound insights I gained. Discover how we managed this historic event and the key takeaways that can inspire your own leadership journey. Let's embrace the challenges and learn together. #LeadershipUnderPressure #LeadingFromTheSoul #ABCDMagic #10YearsOfABCDMagic #ABCDSoulfulCelebration
Leading Under Extreme Pressure and Adversity: Lessons from the 59th Selma Jubilee
Corey Briscoe on LinkedIn
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🎉 Leading the way in excellence and impact, we're thrilled to announce that our very own Managing Partner & CMO Durecia Moorer, MS, MDiv has been named one of The Daily Record's 2024 Leading Women Under 40! 🌟 This prestigious award celebrates her professional achievements, community involvement, and commitment to inspiring change. Durecia will be profiled in a special magazine, featured online, and honored at an awards celebration on August 21. Join us in congratulating Durecia on this well-deserved recognition! 🎊 👏 #LeadingWomenUnder40 #ProudMoment #TDREVENTS #10YearsOfABCDMagic #ABCDSoulfulCelebration
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At ABCD & Company, we believe in the power of the pivot. In the latest edition of her newsletter "Creativity In Color," Managing Partner and Chief Creative Officer Brittanye Briscoe, M.B.A. explores how brands and creatives can navigate change to stay relevant and competitive. Our own pivot into the event production industry is a testament to the transformative impact of embracing change. Ready to innovate and elevate your brand? Join us on this journey! #ArtOfThePivot #Branding #Creativity #10YearsOfABCDMagic #ABCDSoulfulCelebration
🔄 Change can be daunting, but it's also the key to innovation and success. In the latest edition of my newsletter "Creativity In Color," I delve into how embracing change in branding and creative work can unlock new opportunities and drive growth. At ABCD & Company, we've experienced this firsthand with our strategic move into event production, proving that adaptation is essential in an ever-shifting landscape. Let's pivot, innovate, and thrive together! #ArtOfThePivot #Branding #Creativity #10YearsOfABCDMagic #ABCDSoulfulCelebration
The Art of the Pivot: Navigating Change in Branding and Creative Work
Brittanye Briscoe, M.B.A. on LinkedIn
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On this Juneteenth, we honor the end of slavery and reflect on the journey toward freedom and equality. We are proud to work with the National Civil Rights Museum on their History Moves Us Forward campaign, celebrating their ongoing efforts to educate and inspire. This Juneteenth, they’re hosting a Community Day with free admission, health services, and educational resources. Let's continue to support and uplift the vital work they do in moving history forward. If you can't visit the museum, you can still donate towards all their wonderful efforts. Visitcivilrightsmuseum.org to find out more! #HistoryMovesUsForward #10YearsOfABCDMagic #Juneteenth #CivilRights #FreedomDay
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ABCD celebrates Fatherhood in all its remarkable forms. 💙 Today, we honor the strong and caring figures who shape our lives with wisdom and love. Happy Father's Day to every heart, near and far. #dads #happyfathersday #10yearsofabcdmagic
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