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Take a moment to tune into this month's top campaigns in the Beverages sector, featuring Coffee Mate's "The World's Biggest Coffee Lover" from Wieden + Kennedy, VML and Hogarth's 'Family Gathering' for Coca-Cola, Pure Leaf's tea break with Lindsay Lohan from Edelman, 'Dunkin'Terns' featuring Will Arnett from Artists Equity, and Ozzy Osbourne and Liquid Death's PSA for Liquid Death Dust ✨ Link below! #drinks #nonalcoholic #liquiddeath #celebrity #dunkindonuts #pureleaf #coke #cocacola #top5 #bestads #creativity #AdForum https://lnkd.in/gAMe2Yih

"I cut through the noise by building with Gen Z rather than for them – tapping into their individuality and self-expression. " Reid Litman of Ogilvy Consulting speaks to AdForum about engaging with Gen Z through co-creation, creativity, and partnership. Read the full interview below! #GenZ #marketing #creativity #engagement #communitybuilding #AdForum #interview https://lnkd.in/g6ZFBpBD

Named Small Agency of the Year and AdAge Silver Newcomer Agency, Toronto based global brand agency, Broken Heart Love Affair, is this week's Agency of the Week. BHLA is on a mission to bring the love of advertising back to Consumers, Clients and The Creative Community ✨ check out their inspiring work at the link below! Congrats Nadine Lamanna! #AoW #BHLA #advertising #agency #spotlight #creativity #AdForum https://lnkd.in/dBdKTTeV

End the week on a high note by tuning into AdForum's ranking of the top campaigns in the alcohol sector this month: "The Superstitious Call" out of LePub for Heineken, GREY BRASIL's Olympic campaign for Corona, Howatson+Company for Matilda Bay beer, DDB Colombia's 'Pizza & Poker Call' for Poker beer and the rebranding of Gambrinus, created by Purple Creative! Link below ✨ #alcohol #top5 #bestads #creativity #newsletter #AdForum #brands #heineken #corona https://lnkd.in/gH6rR7QJ

"When it comes to communication, more than a technology or tool, connecting with younger audiences requires finding an intersection. What is the brand’s intersection with the young audience’s aspirations? " Havas Germany's Chief Strategy Officer, Sandra Onofri, speaks on finding an intersection of connection when engaging with Gen Z and trends on the horizon. Read the full interview below! #genz #socialmedia #ai #marketing #Havas #Germany #AdForum #interview https://lnkd.in/eQqBbCcs

ICYMI 📢 Top campaigns this week on AdForum.com: An animation from BBC Creative Services for their Paris Olympic Games broadcasting, MullenLowe Singapore's short film for CLEAR starring Erling Haaland and Vinicius JR, INNOCEAN Europe's promotion of the Kia EV3 compact SUV, TBWA\Latvia's audio-visual campaign for the Luminor Black Card, and Anomaly's 'Symphony of Fresh' for Albertsons supermarket ✨ tune in at the link below! #top5 #creativity #advertising #global #marketing #newsletter https://lnkd.in/gxdSZsZa

RAPP Worldwide, this week's Agency of the Week, values the individual and leads with empathy. Committed to creating work that speaks to one individual, a million at a time, the global precision marketing agency helps clients turn data into personalized experiences that move individuals to action. Browse their transformative work below! Jenna Wengler Gabrielle DeMeritt #RAPP #agency #spotlight #global #advertising #marketing #data #precision #AdForum https://lnkd.in/gbUg55-v

📢 A few Cannes insights from our CEO: - Don't give up on purpose-driven work - Brands are being more playful with UGC - A return to humor + emotion Philippe Paget recounts the insights and trends prevalent at the the 2024 Cannes Lions festival! Read the full rundown below and see examples of extraordinary work ✨ #canneslions #cannes2024 #insights #advertising #creativity #AdForum https://lnkd.in/gPE2audr

The Epica Awards recently debuted a cheeky campaign that reaffirms its commitment to having a jury of journalists. The bold campaign, designed by BETC Paris, takes a (good natured) jab at revered industry figures to underline what makes Epica special. The Epica Awards has just opened for 2024 entries. Click the link below for more info! https://lnkd.in/ggEVV_te #epica2024 #awards #creativity #advertising #AdForum

Check out our round up of visually striking campaigns from top production companies and Directors, featuring work from Spindle and Director Greg Hackett, BWGTBLD GmbH's "The Impossible Wave" directed by Maceo Frost, Director Vincent Lobelle and ICONOCLAST's spot for Accor, PHANTASM and Director Anton Tammi's promotion of the Alpine A 290, and Chelsea Pictures's "Symphony of Fresh" directed by Simon Ratigan! Tune in at the link below 💫 #directors #top5 #production #advertising #bestads #campaigns #creativity #AdForum https://lnkd.in/g3n7kmeQ