Platforms don’t buy media, people do. Our platform agnostic approach helps us select the best tools for your business to drive results across all channels... • Ai-driven planning + activation tools to maximize return • Dedicated senior level team to provide insights across all channels • Agnostic to platform or vendor; the best solution for your business Human intelligence (Hi) + Artificial intelligence (Ai) = Real intelligence (Ri) Learn more: www.allscope.com #Aimedia #CTV #media #agency #multichannelmarketing #MediaMixModeling #mediabuying #mediaagency
allscopeMEDIA
Advertising Services
New York, NY 1,257 followers
An independently owned high tech, high touch multi-channel media agency for brand + performance marketers.
About us
Allscope is an independent full-service multi-channel media agency built for brand + performance marketers. We are a fully integrated group with experts in TV / CTV, Video, Programmatic, Search, Social, Influencer, Audio, and all communication channels. We help our client partners think through their business issues, obstacles, and opportunities, and find the best path to drive results. We have the power and scale of a billion-dollar agency, but a close-in approach to partnership and collaboration. We are agnostic to channel, data source, tech platform or solution – performance is all that matters.
- Website
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www.allscope.com
External link for allscopeMEDIA
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1971
- Specialties
- SEO, SEM, CTV, OTT, Television, Media Planning, Media Buying, Branding, Out-of-Home, Radio, Marketing, Communications, Data and Analytics, Direct Response, Social Media, Digital Media, Podcasting, DTC Marketing, Retail Media, Media Attribution, Media Mix Modeling, Amazon Marketing, Streaming, Outdoor, Promotions, Omni-channel, Influencer Marketing, Media Agency, Advertising, Digital Media, Print Media, Outdoor Media, TV, and MMM
Locations
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Primary
Get directions
110 East 25th Street
New York, NY 10010, US
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Get directions
44 S Broadway
Suite 100
White Plains, NY 10601, US
Employees at allscopeMEDIA
Updates
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Gen Z is more likely to use social commerce during the holidays than other age groups. EMARKETER | #GenZ Read more: https://ow.ly/6uaA50T4HqA
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YouTube continues to rise as a key entertainment option, with the latest Nielsen TV and streaming report showing that YouTube now makes up 10.4% of all TV viewing in the U.S. Social Media Today, LLC | #YouTube
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The digital economy is expected to hit $16.5 trillion by 2028, equating to 17% of global gross domestic product (GDP), according to a recent report from Forrester. Marketing Dive | #Digital
The digital economy is poised to grow: Here’s what the numbers say
marketingdive.com
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“We closed deals with all major holding companies, as well as independent agencies, with a 150%-plus increase in upfront ad sales commitments over 2023, in line with our expectations.” ADWEEK | #Netflix
Netflix Secures 150% Growth in Ad Sales Commitments
adweek.com
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Years back, everyone was talking about why marketers and brands should take a ‘digital-first approach’. What does a digital-first approach look like in 2024 for B2B brands? The Drum | #Brands
What does ‘digital-first’ mean when it comes to B2B marketing today?
thedrum.com
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Being independent means we only answer to the call of doing great work. To finding solutions no matter where they might be. To being solely focused on the success of our client partners. Learn more: www.allscope.com #AImedia #CTV #Media #Agency #MultiChannelMarketing #MediaMixModeling #MarketingAgency #MediaBuyingAgency #MediaBuying #MediaAgency
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TV has changed dramatically in recent years. New devices, distributors, streaming platforms, subscription models, and formats are transforming the industry and empowering viewers. But there’s one thing that hasn’t changed: People love to watch TV together. Nielsen | #TV
Need to Know: What is co-viewing, and why should you care? | Nielsen
nielsen.com
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Data consistently shows that consumers perceive Olympic ads as higher quality compared to regular television advertising. IAB | #Advertising
The Power of Advertising in the Olympics: Creating a Greater Impact on Consumers
https://www.iab.com
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Influencer marketing is playing a bigger role in politics and elections as more events and organizations open doors to content creators. This is becoming especially clear as the 2024 presidential election approaches in the U.S. Digiday | #InfluencerMarketing
As the presidential election approaches, where do influencers come in?
digiday.com