American Egg Board

American Egg Board

Advertising Services

Chicago, IL 3,997 followers

AEB is dedicated to increasing demand for all U.S. eggs and egg products. We are honored to serve America’s egg farmers.

About us

Home of the Incredible Egg, the American Egg Board (AEB) is the U.S. egg industry’s national commodity marketing organization. The AEB’s mission is to increase demand for eggs and egg products through research, education and promotion. The AEB is headquartered in Chicago, Ill. For more, visit IncredibleEgg.org

Website
http://www.incredibleegg.org/
Industry
Advertising Services
Company size
11-50 employees
Headquarters
Chicago, IL
Type
Nonprofit
Founded
1976
Specialties
Marketing and Advertising, Retail, Foodservice, Corporate Social Responsibility, Nutrition, and Nutrition Research

Locations

Employees at American Egg Board

Updates

  • View organization page for American Egg Board, graphic

    3,997 followers

    America’s Egg Farmers and Emily Metz were honored to host First Lady Dr. Jill Biden for a tour of Outward Farms in Raymond, Ohio. Egg farmers have an incredible, decades-long partnership with the White House Easter Egg Roll, a beloved family event celebrated annually on the White House lawn and hosted by the President and First Lady. Outward Farms is an innovative, USDA Certified Organic cage-free family farm that is proud to provide Americans with a wholesome, nutritious protein source. For this third-generation farm, a visit from the First Lady was quite the privilege! Founder, President and CEO Sandra Lausecker—an American Egg Board member– gave Dr. Biden a firsthand look inside her family farm. From hen houses to egg processing, Lausecker shared the farm’s story and highlighted how she brings egg farmers’ values to life in the work they do each day. Photo courtesy of Erin Scott, Official White House Photographer

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  • American Egg Board reposted this

    View profile for Emily Metz, graphic

    President & CEO at American Egg Board

    Let's talk about egg prices. As producers of one of nature’s most perfect foods, packed with nutrients and protein, egg farmers understand how important it is to keep an abundant, affordable supply of nutritious eggs in retail cases. And in their own communities, egg farmers are hearing from their friends and neighbors about higher-than-average costs for food and staples at the store and the strain it puts on families across the United States. As food costs continue to be part of our nation’s conversations, it’s a good time to get smart about on how eggs are priced, straight from the farms and the farmers who produce them: ✅ Wholesale egg prices are not set by farmers but are determined based on supply and demand in the egg market, like other commodity products. ✅Egg farmers do not determine retail prices for eggs, and grocery prices for eggs can fluctuate, just like the market, and by retailer decisions on marketing and promotion. ✅Consumer demand throughout the year affects how eggs are priced. For example, egg prices during the holidays are often higher than in the summer, as people buy more eggs for baking and entertaining, which can sometimes increase prices, if demand outpaces supply. ✅With 6g of protein and only 70 calories in one large egg, eggs remain a great value at the grocery store and are one of the highest-quality proteins available. In a recent analysis by USDA, for the majority of the period from 2021 to now, eggs remained near or at the top of selected livestock, poultry and egg products in affordability per gram of protein. ✅The U.S. egg supply has been impacted by an ongoing outbreak of bird flu, which has intermittently disrupted the available egg supply. This can result in temporary price changes that should correct over time as affected farmers resume egg production. Our farms have recovered much faster than those impacted in 2015 thanks to rigorous planning and preparedness, coupled with strong relationships with federal and state authorities. There is good news:  Our national flock of egg-laying hens remains at about 300 million, nearly one bird for every American. And while we may experience times of higher egg prices, the nutritional value of eggs remains a great value for consumers. A dozen large eggs is 1.5 pounds of high-quality protein that is versatile and delicious, and as we enter the final months of the year and the holiday cooking and baking season, know that America’s egg farmers are doing all they can to keep a plentiful supply of eggs available for those who love them. 

  • View organization page for American Egg Board, graphic

    3,997 followers

    It was an incredible start to the week at The Flavor Experience! From innovative tastings to insightful discussions, we’ve truly celebrated the future of food. A HUGE thank you to everyone who made this event a success. The Eggcelerator Lab® looks forward to continuing to push the boundaries of flavor and innovation with you! If you missed us, don’t worry. Learn more about the Eggcelerator Lab at the link below, and let’s crack into the limitless potential of eggs together. https://lnkd.in/gvS5gc3f

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  • View organization page for American Egg Board, graphic

    3,997 followers

    It’s the FINAL day of The Flavor Experience and we’re kicking it off at the 10:30 Brunch Showcase! Don’t miss your final chance to sample a range of creative dishes that highlight the dynamic use of eggs—an ingredient that's integral to countless food and beverage applications. The American Egg Board’s Eggcelerator Lab® was created to help food brands navigate the complexities of product development with egg-based solutions. From cold brew to paella to bao, eggs are the versatile superhero helping you bring big ideas to life. Stop by and see us to learn more about working with the Eggcelerator Lab®... and to taste the difference eggs can make in your formulations. #MenuDevelopment #CulinaryInnovation #TheFlavorExperience

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  • View organization page for American Egg Board, graphic

    3,997 followers

    The food industry is fueled by innovation. Creating what’s next can be costly, time-intensive, and risky—even for leading food brands. Navigating the complex path from blue-sky thinking to product launch requires major resources, expertise, and insights. But don't worry—that's where we come in! Whether it’s discovering new opportunities, ideating concepts, or taking a product from development to commercialization, the Eggcelerator Lab® is here to support you every step of the way. Our customizable approach, backed by unparalleled technical, culinary, and nutritional insights, will help you tackle the unique challenges of today’s food industry and bring your next big idea to life. To learn more, visit the link below—or connect with us at @TheFlavorExperience! #MenuDevelopment #CulinaryInnovation #TheFlavorExperience https://lnkd.in/gvS5gc3f

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  • View organization page for American Egg Board, graphic

    3,997 followers

    The Flavor Experience is right around the corner, and we’re packing our bags! As you’re planning YOUR Flavor Experience, don’t forget to connect with the Eggcelerator Lab®. The Eggcelerator Lab® leverages the versatility, popularity, and functionality of eggs, paired with a forward-thinking approach to innovation, to help your organization envision transformative products, technologies, and solutions that benefit from using the incredible egg. You can catch us at the Kickoff Showcase Sunday night, the Brunch showcase Tuesday morning with cutting-edge (and delicious!) samples. We’ll see you there! #MenuDevelopment #CulinaryInnovation #TheFlavorExperience

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  • View organization page for American Egg Board, graphic

    3,997 followers

    What a week it was at the U.S. Agribusiness Trade Mission in Bogotá, Colombia! AEB's representatives, along with representatives from across U.S. agricultural sectors, had the privilege of exploring Colombia’s dynamic agricultural market. The collaborative spirit between U.S. and Colombian industry leaders was evident in every conversation, and we’re confident that the partnerships formed will drive significant growth for both markets. A huge thank you to all our hosts and partners in Colombia for their hospitality and engagement!

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  • View organization page for American Egg Board, graphic

    3,997 followers

    It's an eggciting time for the American Egg Board as we send representatives Emily Metz and Nick Jones to Bogotá, Colombia on a U.S. Agribusiness Trade Mission! The first full day of the U.S. Agribusiness Trade Mission in Bogotá kicked off with great energy and enthusiasm. Our delegation, representing a wide range of U.S. agricultural sectors, kicked off the day with an overview of the Colombian market for U.S. agriculture with Under Secretary for Trade and Foreign Agricultural Affairs Alexis Taylor, Agricultural Counselor Rachel Nelson,  and Ambassador Francisco Palmieri. From there, delegates toured retail sites and enjoyed a taste of Colombian culture at dinner. AEB's representatives are looking forward to continued learning and exploration in the days to come.🌏🥚 #EggIndustry #USAgriculture

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  • American Egg Board reposted this

    View profile for Emily Metz, graphic

    President & CEO at American Egg Board

    America’s egg farmers take immense pride in celebrating the extraordinary achievements of our U.S. athletes and the records they’re breaking in Paris. Eggs are more than just a staple; they are an irreplaceable source of high-quality protein and essential nutrients crucial for athletic performance and recovery. We understand the challenges that come with accessing nutritious foods, both for athletes and their home communities. That’s why the American Egg Board, on behalf of America’s egg farmers, is thrilled to pledge over 1 million eggs to local food banks in the hometowns of a dozen U.S. athletes breaking records this summer in Paris. As featured in PRWeek, this campaign not only highlights the essential role of nutrition in athletic success but also underscores the commitment of America’s egg farmers in supporting both athletes and their local communities. I am incredibly proud of our dedicated team, our farmers, and our partners for bringing this impactful initiative to life. #BreakingRecordsBreakingEggs #MeanttobeBroken 

    From eggs to bacon to toilet paper: Inside the quick brand activations embracing Olympic athletes

    From eggs to bacon to toilet paper: Inside the quick brand activations embracing Olympic athletes

    prweek.com

  • View organization page for American Egg Board, graphic

    3,997 followers

    Eggs have long been seen as just a staple, but the American Egg Board knows they're so much more than that. Great things happen when you break the mold. When you crack open an egg, you unlock the power to create endless, nutritious possibilities. Whether it’s a surprising dinner hack, or an out-the-door breakfast solution you can feel confident in, eggs are a blank canvas for culinary creativity. #MeanttobeBroken

    View profile for Emily Metz, graphic

    President & CEO at American Egg Board

    Today, with the vision of our Board of Directors and the creativity of our talented American Egg Board team, we launched our boldest initiative yet: The “Meant to be Broken” campaign.     We know that eggs play an integral role in helping consumers break out of routine and sustain busy lifestyles. But research shows our consumers often reach around them in refrigerators or limit them as only a “breakfast food.” Our new innovative, multichannel campaign aims to drive demand by expanding eggs into more meal occasions for a strategic growth segment of the population. "Meant to be Broken" will inspire people to rethink convention and rediscover the limitless ways eggs can support them in living their best every day, extraordinary lives.   But, this isn’t just a campaign; it’s a movement and a call to action. It's a rallying cry for our industry to think bigger, to act bolder and to not limit ourselves to the preconceived notions of where eggs can go and what they can do. To break all the rules. To, quite literally, break a few eggs. Our possibilities are endless. We are, as an industry, as a community of egg farmers, as a Checkoff, as agriculture: Meant to be Broken, too.   America’s egg farmers are encouraging everyone to express themselves through new kitchen creations, step out of their comfort zones, and embrace the mentality that the best things in life come from shattering what you thought was possible and putting the broken pieces back together. And if you need inspiration, we've got ideas by the dozen at Meanttobebroken.org. #MeanttobeBroken #eggs #Americaseggfarmers #LetsGo

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