Young music artists dominate summer and define the cultural moment for marketers. What brands can learn in this week's Culture Brief.
Archrival
Advertising Services
Lincoln, Nebraska 8,264 followers
Archrival is a youth culture agency that reinvents how brands win the hearts and minds of young adults.
About us
Archrival is a youth culture agency that reinvents how brands win the hearts and minds of young adults.
- Website
-
http://archrival.com
External link for Archrival
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Lincoln, Nebraska
- Type
- Privately Held
- Founded
- 1997
- Specialties
- Youth Marketing, Gaming, Brand Strategy, Events & Stunts, Creative Ideation, Social Content, Digital & Social Strategy, Advocacy & Brand Agent Programs, Branding, Trend Workshops, and Brand Activations
Locations
-
Primary
720 O Street
Lincoln, Nebraska, US
-
1355 SE 10th Ave
Ste 250
Portland, Oregon 97214, US
Employees at Archrival
Updates
-
From early-bird sales to TikTok hauls, here’s what this year’s back-to-school shopping season says about culture right now.
It’s #backtoschool shopping time
Archrival on LinkedIn
-
Charli XCX’s viral album has defined this summer’s vibes—and offers a masterclass in how brands can tap viral trends.
It’s a Brat brand summer
Archrival on LinkedIn
-
With new sports and strategic partnerships, the Olympics are going Z to captivate the next generation of fans. We get ready for Paris in this week's Culture Brief.
Gen Z’s Olympic era has begun
Archrival on LinkedIn
-
With screen time up and social connection down, Gen Z is in the midst of a loneliness epidemic—and brands are doing what they can to fix it. After all, 54% of Zs told us their favorite brands are the ones that make them feel like they’re part of a community. More on how brands can tap into community in this week's Culture Brief.
Can brands bring Gen Z together?
Archrival on LinkedIn
-
@ College students! If you're driven by bringing people together, creating lasting memories for others, and looking to enhance your professional marketing skills - we're looking for you ❤️🔥 We're hiring the next class of Tinder U Ambassadors to use their expertise in college culture to activate around campus and foster connection and brand love. Does that sound like you or someone you know? Apply today! https://lnkd.in/g37WM5hB
Tinder U Ambassadors
opportunities.archrival.com
-
Fangirls are reshaping industries and driving cultural change. We explore what it means for brands in this week's Culture Brief.
Welcome to the Fangirl Economy
Archrival on LinkedIn
-
Gen Zers are taking a stand with pro-Palestinian protests. Here’s what this means for brands in this week's Culture Brief.
Z-led campus protests aren’t slowing down yet
Archrival on LinkedIn
-
As the MET Gala's official sponsor, TikTok has cemented its influence on fashion and cultural moments. This week's Culture Brief digs into all things TikTok and MET Gala.
TikTok’s MET Gala takeover
Archrival on LinkedIn
-
Coachella, the annual music event in Indio, CA, wrapped this past weekend. The spectacle of music, fashion, culture — and, yes, marketing — is a good indication of how festival culture will play out for the summer season. More on our take on if Coachella is still relevant for Zs in this week's Culture Brief.
Coachella enters its Gen Z era
Archrival on LinkedIn