Athletic After 40

An elegant solution to the complex problem of "How Should I Eat?" Nutritionists, Scientists, and gurus will have no problem inundating you with all kinds of information. But if you try to follow all their nutritional recommendations, you'll create a full-time job for yourself. I was once trapped in that world. That was 20 years ago...I made my escape and here's how I approach my nutrition now.

Are you an ATHLETE or a GYMLETE? There's a HUGE cultural difference between the two. One requires a commitment to health to find success, the other allows you to skip "health" while still delivering a result.

Most guys over 40 are not sport-specific athletes. That's why it's important, at this stage of life, to train for a more broad, general fitness. This way you can live your life in a body that is prepared for ANY and ALL of the activities and adventures that you are confronted with. Admittedly, this type of programming can be challenging and it's why we need frameworks around what it means to be fit. Let me show you the underlying framework of how a great programmer would approach this. It's how we are able to consistently build super fit, high-performance guys over 40 in our Athletic After 40 coaching program. #athleticafter40 #athleticbodyblueprint #athleticbodyaccelerator

Have you ever wondered what the BEST tool is for building full body, real- world strength, and power? Learn how to use this incredible tool, and it will reward you with a strong, powerful, bulletproof body for a lifetime. #athleticbodyblueprint #athleticafter40

What does it mean to be healthy? Who is fit? Would love to hear your thoughts...

The MOST IMPORTANT thing you can do with your nutrition is to focus on quality 1st. There are other levels, but those levels are only as effective as your foundation.

The true expression of Fitness comes in 3 forms... Strength (Lift Heavy Stuff) Power (Move heavy Stuff Quickly) Endurance (Do work for long periods of time) If you want to simplify your fitness so you can be a high-performance machine... Learn to... ✔️ Deadlift ✔️ Squat ✔️ Overhead Press ✔️ Pull-up ✔️ Snatch ✔️ Clean ✔️ Sprint ✔️ Run Long(ish) Distances ✔️ Perform long sets of Burpees without breaks If you focus on building these capabilities, over time you'll become incredibly strong, powerful, fast, agile, able to get up after you get knocked down, and have a gas tank that will allow you to do most things in daily life with EASE. Oh yeah...and Bulletproof. Let's gooooo Athlete!!!!

How do you know what the ideal fitness program should look like? Most people workout for aesthetic reasons... Believing that a great workout is when you sweat a lot or "feel a burn" in the muscle you're targeting. And that's why the bodybuilding world has such a stronghold on the world of fitness. But for guys over 40, there is a much better approach. See what I mean in this video.

If your gym has more seats than places to stand...it's a problem. Think about it... Should you really go to the gym and SIT when you likely sit most of your day already? Hell no... And if you already carve out the time for formal exercise, then shouldn't you be doing things that deliver the best results in the time you've got? This pic is from the very first gym I owned circa 2007. After spending $350,000 on equipment that I KNEW wouldn't change lives (dumb mistake), I ended up selling it and subsequently opened another gym that had NO SEATS. That's where I really started changing lives. And eventually where I'd go on to develop some of the fittest, strongest, most powerful humans on the planet. Don't fall into the trap. There is a better way.

When you focus your efforts on performance, your bodyfat will normalize at its most healthful place. Problem is…too many guys are chasing bodyfat goals rather than performance goals. Flip the script!!! High Performance = Healthy