BBB National Programs National Partners have the opportunity to meet with and learn from our program leaders, get preferred pricing on our conferences, networking events, and services, get exclusive access to members-only insights and analysis of the latest in the advertising and privacy spaces, and more. Learn more about the benefits of being a National Partner: https://hubs.la/Q02PJdrt0 #IndustrySelfRegulation #SelfRegulation #ConsumerTrust
BBB National Programs
Non-profit Organizations
McLean, Virginia 6,059 followers
Strengthening the marketplace through self-regulation, truth in advertising, and data privacy. Share/Links ≠ endorsement
About us
We are a non-profit organization dedicated to fostering a more accountable and trustworthy marketplace. As the foremost thought leader on industry self-regulation, we are shaping the way that businesses and consumers interact with one another. We are the home to more than a dozen self-regulation programs that set high standards for businesses and provide third-party accountability and dispute resolution services that help ensure a fair marketplace for consumers. BBB National Programs has worked with industry leaders and government regulatory agencies since 1971 to establish the standards that guide best practices in advertising, privacy, children’s and teen’s marketing, consumer warranty issues, and dispute resolution.
- Website
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https://bbbprograms.org/
External link for BBB National Programs
- Industry
- Non-profit Organizations
- Company size
- 51-200 employees
- Headquarters
- McLean, Virginia
- Type
- Nonprofit
- Founded
- 2019
Locations
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Primary
1676 International Drive
550
McLean, Virginia 22102, US
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7 Times Sq
Floor 17, Suite 1705
New York, NY 10036, US
Employees at BBB National Programs
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Justin Connor
Executive Director, Center for Industry Self-Regulation, and Vice President, BBB National Programs (and adjunct professor of law, Georgetown…
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Eric Reicin
Chief Executive Officer and Member, Board of Directors at BBB National Programs
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James A Boyle
Chief Marketing and Communications Officer at BBB National Programs
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Dona J. Fraser
Senior Vice President Leading Privacy and Responsible Advertising to Children I Equity in Leadership I People-First Culture I Music Industry Native
Updates
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With the generous support of the John Templeton Foundation, BBB National Programs’ Center for Industry Self-Regulation (CISR) is embarking on creating a new law school curriculum and a graduate business school curriculum on industry self-regulation to increase understanding of what self-regulation is and how it does or does not work. Learn more in our latest blog post by Mary Engle, SVP Policy, BBB National Programs: https://hubs.la/Q02PLRK50
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BBB National Programs reposted this
Generative AI is poised to reshape the world just like the Gutenberg printing press did in the 15th century. In our latest #AdWatchers episode, NAD attorneys Eric Unis and Annie M. Ugurlayan (she/her), along with Ken Crutchfield from Wolters Kluwer Legal & Regulatory US, explore the far-reaching impacts of AI on business, society, and beyond. Listen to the full #podcast episode: https://lnkd.in/esizN9xh
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There is still time to register for the nation’s premier #AdLaw conference, kicking off this coming Monday in New York City! Join over 200 advertising and legal professionals, academic and industry experts, government officials, and businesses of all sizes at #NAD24 to examine and navigate the dynamic advertising landscape, best practices and trends, and perspectives on what’s coming next. The conference will feature a rare in-person alignment with the International Council for Advertising Self-Regulation (ICAS) and International Chamber of Commerce, fellow industry leaders helping to chart the global future of ad law. Don’t miss out on this global conversation with NAD, ICAS, ICC, and on truth and transparency in advertising. Learn more and register: https://lnkd.in/eSSEH4AZ
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BBB AUTO LINE helps consumers settle vehicle warranty disputes without the need for an attorney and free of charge to the vehicle owners of participating manufacturers. We offer both mediation and arbitration services to resolve automotive warranty, lemon law, class action, and other manufacturer disputes. Learn more about BBB AUTO LINE: https://hubs.ly/Q02Pw3q10
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As the FTC prepares to update its Green Guides, this session at the Intellectual Property Owners Association Annual Meeting will explore how brands can substantiate claims like “net zero” and “sustainable” to ensure they are accurate and trustworthy. Mary Engle, EVP Policy, BBB National Programs will join a panel of experts to discuss the evolving landscape of environmental marketing. Speakers: Mary Engle, BBB National Programs Eric Ball, Fenwick & West Kirby Lee, Ecolab Learn more: https://lnkd.in/eqBGpPyn
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BBB National Programs reposted this
How does AI fit into the world of child influencers? In the latest episode of In the Sandbox, we explore how AI can be used to complement human creators while maintaining authenticity. For businesses and advertisers working with young creators, we break down the ethical and practical considerations of leveraging AI in ways that don’t place additional demands on children. Listen to the full episode: https://lnkd.in/d6AyWqjw
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BBB National Programs' Metaverse Guardrails, developed by the Children’s Advertising Review Unit (CARU) and its Metaverse Working Group, offer practical, actionable recommendations for companies to develop child-directed experiences in the metaverse, ensuring compliance with advertising and privacy laws. Access the Guardrails: https://hubs.la/Q02Pg04D0
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#NAD24 is less than a week away, and in this featured session, NAD’s Katherine Armstrong will discuss the responsible application of artificial intelligence (AI) in advertising with a panel of legal and policy experts from the US and the UK. See the full agenda and register for the conference: https://lnkd.in/erh6tXDk Speakers: Rashida Richardson, Northeastern University School of Law Serena Viswanathan, Federal Trade Commission Guy Parker, International Council for Advertising Self-Regulation (ICAS) Katherine Armstrong, BBB National Programs
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"Incorporating industry self-regulation coursework into law schools will prepare future leaders to navigate the complex terrain of compliance and innovation. We sincerely appreciate the John Templeton Foundation for its generous support of this work.” -Eric Reicin, President & CEO, BBB National Programs Read the full release: https://lnkd.in/eHv3fG54
BREAKING: The Center for Industry Self-Regulation (CISR) is proud to announce a new initiative to develop a comprehensive curriculum on industry self-regulation for law schools, business schools, and public policy schools in collaboration with Sandra Day O’Connor College of Law at Arizona State University's Center for Law, Science, and Innovation. This new initiative, funded by the John Templeton Foundation, will cover essential topics like soft law, co-regulatory models, and successful case studies, providing students with the tools to promote ethical business practices and private-sector accountability. Read today's press release: https://lnkd.in/eHv3fG54 #IndustrySelfRegulation #LegalEducation