Boats Group

More exciting enhancements on YachtWorld! 🚤 Our new Sponsored Boats carousel on the Search Results Page allows buyers to scroll and compare multiple sponsored boats at once, which means more eyes on seller listings 👀 Plus, we've eliminated multiple pop-ups for a distraction-free shopping experience, helping buyers stay focused on their purchase journey. Explore these new features today at the link below! https://lnkd.in/dmrsTKXT #Boating #YachtWorld #BoatSales #MarineInnovation #CustomerExperience

Our International Accounts Director Marcus Munt recently spoke at the NextGen Owners: Managing Tomorrow's Superyacht conference, organised by QUAYNOTE COMMUNICATIONS LIMITED - exploring what makes the next superyacht generation tick. 🚢 ⏰ Alongside other marine industry leaders, Marcus discussed profiling tomorrow's superyacht buyers and shared insights from Boats Group data that reveal the number of Gen Z boat shoppers is increasing more rapidly than any other age group. Check out the link below for more insights into how buyer demographics are changing. https://lnkd.in/dezdW9se #Superyachts #NextGenOwners #BoatsGroup

More upgrades incoming! 🚀 Boat Trader's revamped Boat Detail Pages now offer a more stunning visual experience! Desktop users can easily browse thumbnails under the image carousel, while mobile users enjoy beautiful full-screen images, providing a more immersive viewing experience across all devices! These enhancements deliver more value for buyers and sellers, leading to an 8% increase in email leads. 🌟 Explore the new layout today at the link below! https://lnkd.in/dG9hshkr #UserExperience #MarineInnovation #BoatSales #MarineIndustry #BoatTrader

As our VP of Marketing Courtney Chalmers celebrates 20 years at Boats Group, she sat down with Soundings Trade Only to discuss her experiences as a woman in the marine industry, as well as how user data, artificial intelligence, search engine optimization, digital content creation and other technologies are changing the way marine marketers do business. Dive into her journey and insights in this engaging Q&A with editor Gary Reich. https://lnkd.in/dHgXPBsE #MarineIndustry #MarketingExcellence #Leadership #Innovation #BoatsGroup

We're excited to introduce Boat Trader's new Boat Price Calculator! 🔢 Boat sellers can now input their vessel's details and receive instant real-time pricing guidance, including low, average, and high prices, all based on our extensive data. 📊 It also shows sellers similar active listings to compare their boat to what's currently available on the platform, empowering sellers with accurate, up-to-date information for a smoother listing process. Try it out today at the link below! ⚓ https://lnkd.in/deUGDZ7T #BoatTrader #BoatSales #BoatingCommunity

Exciting news from Boat Trader! ➡️ We've revamped our platform with a more modern design, sleek new color scheme, and streamlined layout, creating a seamless shopping experience for boat buyers 🛳️ We've also introduced localized search to deliver more relevant results based on location, making it easier than ever for buyers to find their dream boats. Check out how these updates have improved results for boat sellers at the link below! https://lnkd.in/ddSAPuRd #BoatTrader #UserExperience #BoatSales

Did you know that 47% of boat trade in Europe is cross-border? 🌍 In an article for Marine Industry News, Boats Group's International Customer Excellence Director Kate Hurley discusses why increasing international trade means investing in the right digital marketing strategies and platforms is crucial for boat brokers and dealers 🚤 Find out which classes of boats can see up to 80% of foreign demand, and the most efficient channels to reach international buyers, by reading the full article below. https://lnkd.in/dW7DZpz2 #BoatsGroup #crossbordertrade #boatsales #marinemarketing

Exciting news for boat buyers! ⛵ YachtWorld now offers "Save Search" for all shoppers in the U.S. and internationally 🔎  Be the first to get alerts about boats you're interested in and new listings that match your search criteria hit the market. We're making it easier than ever for buyers to find their dream boat - plus, sellers benefit too with more eyes on listings! 👀  Start exploring today at the link below! https://lnkd.in/d8wv37pF

Good news for boat brokers and dealers! 🚤 Throughout 2023 Boats Group sites captured more of the available buyer market, receiving over 11% more unique visitors to reach over 18 million monthly buyers. 📈 This growth has continued into 2024, with 15% more leads delivered across Boats Group portals in the first three months of the year. 🚀

Our latest YachtWorld updates are smoother than a calm sea at dawn! 🛥 ☀ Improved desktop and mobile views offer a sleeker, modern look, allowing shoppers to enjoy larger, clearer images, a streamlined contact form, and essential boat info right at the top of the page. New to YachtWorld? Get in touch today at the link below! https://lnkd.in/dtMt43z8