Storytellers - this week is your last chance to submit work for half price for consideration at BrandStorytelling 2025. Regular pricing begins Sept. 1st and submissions close Sept. 27th. Visit https://lnkd.in/gYQsAxjD now to submit your work. . . . #brand #brandstory #brandstorytelling #brandstorytelling2025 #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #Advertising #storytelling #brandstorytelling #brandfilm #brandfundedfilm #brandfilmfestival #brandfundedfilmfestival #sundancefilmfestival
BrandStorytelling
Advertising Services
Dana Point, CALIFORNIA 6,460 followers
Celebrating the rise of brand-funded content #brandstorytelling2024
About us
We believe that a new era of media and marketing is rapidly emerging, one empowered by technology and driven by creative storytelling. What we see are brands taking a bold stride away from interruptive advertising towards content that provides value in the way of information and entertainment. Our mission is to encourage a higher level of collaboration amongst advertisers, agencies, media partners and creators, leading to a richer media environment for all.
- Website
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http://www.brandstorytelling.tv/
External link for BrandStorytelling
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- Dana Point, CALIFORNIA
- Type
- Partnership
- Founded
- 2016
- Specialties
- Conferences, Newsletters, Blogs, Advertising, Marketing, Events, Interviews, and Networking
Locations
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32932 Pacific Coast Highway #14-129
Dana Point, CALIFORNIA 92629, US
Employees at BrandStorytelling
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Aaron Vernet
GTM, COO, business development executive, consultant, investor, sales and marketing strategist
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Chip Russo
President & Chief Revenue Officer at Truthset
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Stephen Marshall PhD
Professor | ETSU Research Corporation CMO | Brand Storytelling Education Director
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Gabe Gordon
Reach Agency CEO I Agency of the Year (Ad Age, Shorty’s, Streamy's, Digiday)
Updates
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On the surface, THE CRUX ( a new series from The North Face) looks right at home being distributed by National Geographic. Dig a little deeper, and you'll find that this pairing is the product of a shift that's taking place at the intersection of brand and entertainment. In this conversation from the Elevate Speaker Series, hear from Kaki Orr, Amanda Morrison, Phil Hessler and Cole Sax about how their new series leverages digital channels to achieve brand and production goals alike. Watch the full conversation now on the BrandStorytelling YouTube channel: https://lnkd.in/gYMxf7Ce . . . #brand #brandstory #brandstorytelling #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #advertising #storytelling #film #brandfilm #brandseries #digitalseries Think Less Little Monster Films
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"Chick-Fil-A Hatches Plans For Streaming Service As Reality TV Comes Home To Roost" (Deadline article in comments)........Ok Chick-fil-A Restaurants you got my attention; interested and excited to see where this goes. Sounds like a larger strategy at work as the programming is intended for Chick-fil-A's PLAY entertainment app & Chairman Dan Cathy is a majority owner of Trilith Studios, a massive production facility in Georgia. "The fast-food firm has been working with a number of major production companies, including some of the studios, to create family-friendly shows, particularly in the unscripted space. It is also in talks to license and acquire content." #brandstorytelling #brandedentertainment #chickfila
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So you've made a great piece of content, but what metrics should you use to prove that your content worked? In this session from the Elevate Speaker Series, SVP and Head of Forbes Insights and Analytics Janett Haas leads a State of Industry measurement roundtable with the three founders of EVOKE, the measurement tool designed to live at the intersection of cutting edge neuroscience and entertainment. Megan Wells, Andy C. and Kevin Keane 🧠 discuss the tools—and data—you need to understand how to use the right metrics to measure your content, and explore how to link your brand to stories that work for the problems your brand is trying to solve. Watch the full conversation now on the BrandStorytelling YouTube channel: https://lnkd.in/gTDE4pXv . . . . #brand #brandstory #brandstorytelling #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #advertising #storytelling #measurement #brandedcontentmeasurement
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How can humor effectively transform the way you see a brand, communicate complex messages, destigmatize sensitive topics, and engage diverse audiences? For answers, just take a look at the fun and funny work from GEICO in partnership with The Martin Agency , Dramamine via Prestige Consumer Healthcare, and AXA in partnership with HARTBEAT, all of which is discussed by an expert panel as part of the Elevate Speaker series. Check out the full conversation from Adam Puchalsky, Randi Jachino, Neel Williams, and moderator Cindy Weisskopf on the BrandStorytelling YouTube channel: https://lnkd.in/gKvbRdag . . . #brand #brandstory #brandstorytelling #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #advertising #storytelling #film #brandfilm #360campaign #comedy #humor
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What can brands do to further establish trust with their audience? For Ben Proudfoot, the answer is in the storytelling. Proudfoot, a two time oscar winner and director of excellent brand films for Charles Schwab, UNICEF, and many more, chats with Deadline Hollywood editor Matthew Carey in a conversation from the Elevate Speaker Series. Enjoy the whole conversation now on the BrandStorytelling YouTube Channel: https://lnkd.in/gdeq4swr . . . #brand #bradstory #brandstorytelling #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #advertising #Storytelling #film #brandfilm #brandfundedfilm #shortfilm #documentary #shortdocumentary
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Scott Donaton, Mark Book, Shannon Pruitt, and Alanna Strauss delve into the evolving landscape of branded content and the challenges and opportunities in distributing brand-funded projects in this conversation from BrandStorytelling's Elevate Speaker Series, providing insights into how brands can successfully navigate this complex and rapidly changing environment. Watch the full conversation now on the BrandStorytelling YouTube Channel: https://lnkd.in/gu73FbKF . . . #brand #brandstory #brandstorytelling #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #advertising #storytelling #film #brandfilm #brandfundedfilm #contentmarketing #advertising #marketing #storytelling
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Rick Parkhill recently shared his insights in an interview with CanvasRebel, discussing the decline of interruptive advertising, the rise of brand storytelling, and the urgent need for brands to create content that audiences actively seek out. Rick's perspective underscores the driving force behind the BrandStorytelling community - a shift from traditional ad models to engaging, narrative-driven content. For more on these insights, check out the full interview here:
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Calling all brand storytellers: Content submissions for BrandStorytelling 2025 are now open! August submissions are half price, so take advantage of early bird pricing and submit your content before September 1st. Visit https://lnkd.in/gYQsAxjD now to submit your work. . . . #brand #brandstory #brandstorytelling #brandstorytelling2025 #brandfunded #brandfundedcontent #brandedentertainment #entertainmentmarketing #Advertising #storytelling #brandstorytelling #brandfilm #brandfundedfilm #brandfilmfestival #brandfundedfilmfestival #sundancefilmfestival
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In an insightful op-ed, director Trey N. shares his transformative journey to a mindset that prioritizes genuine connection through art. Nelson recounts how a near-death experience changed his perspective on directing, leading him to focus on creating work that serves a greater purpose, and highlights how branded content can transcend advertising by also working to foster connection and seek truth. Read the full article to explore his inspiring story and philosophy: . . . Smartypants #brand #brandstory #brandstorytelling #brandfunded #brandfundedcontent #brandedcontent #brandedentertainment #entertainmentamarketing #advertising #storytelling #film #brandfilm #brandfundedfilm
Crafting Authentic Narratives: Lessons Documentary Filmmakers Can Offer Brand Marketers
brandstorytelling.tv