BSH Home Appliances Corporation - North America

We are delighted to welcome Michael Georg Rosenbauer as our new Chief Operating Officer for Region North America. With a career dedicated to BSH, Michael brings a wealth of experience, knowledge, and a strong global network to our operations in the U.S. and Mexico. Michael will be based in Irvine, California to ensure optimal collaboration with our leadership team. In addition, Michael will be traveling regularly to our operating areas to provide effective support to our colleagues in the U.S. and Mexico. Please join us in welcoming Michael to #TeamBSH!

Thermador, the iconic American luxury home appliance brand, introduced a new generation of cooling technology to its Freedom® Collection earlier this year with the built-in Bottom Freezer Refrigeration. Designed to keep food fresh for longer, the new portfolio is packed with Thermador-exclusive features, including ThermaFlex™ Drawers and ThermaFresh® Pro Drawers, and even interior cameras. "The introduction of the New Thermador Bottom-Freezer Collection marks a pivotal expansion within our Freedom portfolio," said Beatriz Sandoval, Thermador Head of Marketing. "This offering is meticulously tailored to align with the discerning requirements of Thermador consumers. It fulfills a demand for a unified configuration solution while showing our commitment to integrating proprietary cooling advancements, exclusive functionalities, and contemporary aesthetics in our products.” For more information about the new Thermador refrigeration or to find the nearest retailer, visit the Thermador website at the link below. https://bit.ly/4cTd6aP

BSH, New Bern, North Carolina is proud to extend our congratulations to the class of 2027 BSH Mechatronics Technician Apprentices! Ethan Mathiot, LoriBeth Dunn, Lucas Bailey, Landon Collier and Leo Esteves have all been selected through a rigorous process. The BSH Mechatronics Technician Apprenticeship Program is a registered 3.5 year apprenticeship program that has a structured training model, which prepares individuals for occupations in skilled trades and crafts. The program combines on-the-job training with classroom related instruction under the supervision of an instructor experienced in the field. Upon successful completion of the program a Journeyman Card is issued to the graduate. In the photo from left to right: Ethan Mathiot, LoriBeth Dunn, Lucas Bailey, Landon Collier, Leo Esteves and Ronnie Weems (Supervisor). #CravenCommunityCollege #BSH

BSH Product Training Specialist Joann Santavicca admits she actually doesn’t like the word “training.” In her eyes, what she does is engage, entertain and involve appliance dealers and managers in building excitement around product launches. Santavicca recently put this philosophy to work alongside one of the country’s largest appliance retailers – Abt – to promote the launch of Thermador’s 48-inch built-in refrigerators through information sessions and participation in in-person dealer events. Santavicca presents product innovations through relatable, real-life situations and by asking salespeople what stands out to them about a new product, and then supplying information based on their specific responses. #Thermador #BSH

Bosch’s new collection of countertop espresso machines launched with several models, providing coffee lovers with options at multiple price points. Available now in the 300 and 800 Series, Bosch espresso machines bring convenience, quality, and variety straight to kitchen counters.  In fact, the 800 Series VeroCafe offer the widest variety* of 35+ beverage options, including Cold Brew. “We saw a great opportunity to bring our espresso machines to the countertop space with the launch of Bosch’s fully automatic espresso machines,” said Hannah Kühner, Head of Consumer Products Region North America, Bosch. “The new machines bring maximum taste with minimum effort to coffee lovers, featuring the award-winning quality and innovation that Bosch is known for.” Available now at select retailers. Head to the link to learn more.  https://bit.ly/3yEgQPk  #BSH #Bosch #Innovation #BrewItLikeABosch

Bosch Home Appliances and St. Jude Children’s Research Hospital® share a strong commitment to improving lives. With Bosch's ‘Invented for Life’ cornerstone, Bosch is committed to enhancing lives through the high quality, performance and innovation of their appliances. Their partnership with St. Jude continues to build upon this goal, and they're honored to support St. Jude in their mission: Finding cures. Saving children.® Bosch recently posted Javon's Mac and Cheese recipe as part of their Cooking with St. Jude series that spotlights St. Jude patients and their favorite recipes. See the full recipe in the link below: https://bit.ly/3ynQqRT #Bosch #StJudeChildrensResearchHospital #BSH

This – is big. For BSH. For Mexico. For our employees. We just opened our first-ever factory in Monterrey, Mexico, marking a significant milestone in our journey towards innovation and sustainability. And that’s cool – quite literally. Because it’s fridges that will be produced in our new facility – super-consumer-centric products that improve the quality of people’s lives at home. Take a look at our first impressions and join us in welcoming #TeamBSH Mexico. #ConsumerHappiness #CustomerSuccess #NewFactory #BetterLifeAtHome

Bosch continues to bring innovative products to the market and the new Bosch 300 Series dishwasher and Bosch 800 Series laundry duo are no exception. “Building upon our legacy of industry-leading performance, we’re expanding our dishwasher lineup to make high quality Bosch appliances more accessible to consumers,” said Richard Tarrant, Head of Dish Care at Bosch North America. “With this launch, Bosch gives consumers the innovative features that compact appliances often lack,” said Tyler Kungl, Head of Business Unit Laundry – North America at BSH Home Appliances Group. Available now at select retailers. Head to the link to learn more. https://bit.ly/4c3sJw2 #Bosch #BSH

Cool things are coming. This summer. For BSH. In Mexico. It’s about precision, responsibility, community. It’s about a new way of manufacturing. It’s about a love of detail and the environment. We’re looking forward to sharing with you soon what we’ve been working on for the past 2 years. Until then, we’ll take your guesses as to what all of this might be about. Off you go to the comments and leave us your speculations! Stay tuned and keep your cool for our big reveal! #BSHMexico #ThisSummer #TeamBSH

Since 2018, the BSH team has taken part in a unique Home Depot Foundation event that is one part planning for the future and one part giving back to those in need. This annual charity event — which was held in Miami this year — is led by Home Depot’s leadership and merchandising teams and features ample opportunity for Bosch team members to mingle with industry peers and engage in fun networking and team-building activities. The event builds in time for attendees to give back to the local veteran community and take part in other initiatives focused on disaster relief and other philanthropic causes. #HomeDepotFoundation #BSH