Captiv8

We’re absolutely thrilled about our recent panel at MAD//FEST with Rafe Oakes and Brandon Baum! Their insights on "How Brands Win With Creator Marketing" were truly inspiring. The discussion covered everything from challenging best practices to emphasizing the importance of data and the pivotal role of creators in content creation, offering a masterclass in the power of creator marketing. Creators are dominating the social space, and brands partnering with them will make deeper connections with their audiences. Thank you to everyone who joined us—we had an amazing time at MAD//FEST and appreciate your participation in our panel!

Ready to be inspired by some awesome 4th of July campaigns? 🎆 As we gear up for Independence Day, brands have a fantastic opportunity to connect with people in fun and authentic ways. Check out these three standout influencer campaigns: 🇺🇸 Rebecca and Blayne Jackson showed off how the Transformer Table is perfect for 4th of July gatherings. Their campaign achieved a 5.59% engagement rate, with 50.3K likes and 226.5K views. With a high sentiment of over 96% and a discount code, they made it easy for followers to join in the fun and practicality. 🇺🇸 Chef Justice Hunter shared a delicious macaroni salad recipe and the #Finish24HourChallenge. His campaign garnered a 4.22% engagement rate, 39.6K likes, and 3.3M views. He demonstrated how Finish Quantum is the perfect cleanup solution after all the festivities. 🇺🇸 @modernfarmhousefamily celebrated with a Guardian Bikes giveaway and a 4th of July decorating kit. Their campaign saw a 3.38% engagement rate, 15.4K likes, and 25.4K views. They drove tons of participation, showcasing how Guardian Bikes are great for family fun. ✨ Influencer marketing is the way to go this 4th of July! It's all about connecting authentically and making your brand shine. To learn more, check out our blog here: https://hubs.la/Q02Fg3lc0 #InfluencerMarketing #4thOfJuly #BrandEngagement #Captiv8 #MarketingSuccess

The new age of social commerce is here! We are thrilled to announce our partnership with TikTok Shop, which will allow brands and creators to easily monetize their content, create TikTok shop campaigns, discover creators and more! So what does this mean for you? 🛍️Seamlessly create shoppable videos and livestreams  🔍 Discover more creators who are championing your brand  💻 Streamline your TikTok shop operations and management  📈 Collect deeper brand and audience insights   …and so much more! Learn more about how we are advancing the creator economy with our expansion into TikTok Shop: https://lnkd.in/gZttjUFe #TikTokShop #Captiv8 #SocialCommerce #CreatorEconomy

The future of social commerce is here thanks to Branded Storefronts! Our journey with Branded Storefronts has just begun, and the impact is already remarkable! Branded Storefronts is where creator content meets personalized product curation, providing an immersive environment free from social media constraints. Discover how creating a branded storefront for your top creators can elevate your social commerce game:  ⭐ Drives new product discovery and brand visibility  ⭐ Forges deeper connections with your customers through creator recommendations, making a faster path to purchase  ⭐ Optimizes real-time analytics and AI-driven insights for personalized creator recommendations Want to give it a try? Learn more about the feature changing the way people shop online here: https://hubs.la/Q02CLtlW0 #BrandedStorefronts #Captiv8

It’s no secret that creators can be impactful to each stage of your marketing funnel. The challenge we have in today’s market is how to make the creators — your brand partners — as successful as they can be. Join us at MAD//FEST in London with YouTube star Brandon Baum and Captiv8’s Group Director, EMEA, Rafe Oakes, as they share insights on gaining a competitive edge in creator marketing for 2025 and beyond in an exciting panel! 📅 Event: MAD//Fest 📍 Location: London, UK 🗓️ Date: July 3, 11:20 AM Don’t miss this opportunity to learn how to make creators truly effective for your brand! Email us at [email protected] or learn more here: https://lnkd.in/dkr6cVu #CreatorMarketing #Captiv8 #Marketing2025 #BrandPartnerships #InfluencerMarketing #MADFest

Did you know #Sunscreen has over 3.2 billion views on TikTok and over 4.1 million posts on Instagram? Captiv8’s latest report, "Navigating the Summer Market: Benchmarks, Trends, and Strategies for CPG Brands," offers essential insights to help brands stay ahead of the curve. 📊 The report features insights across 5 Summer CPG Categories from 15+ campaigns and 150+ organizations. Vacation Inc. is a leading sunscreen brand experiencing a nearly 9% growth in online following within just one month. Their partnership with influencer Vivian Yun garnered 17 million views, 900,000 likes, and 123,000 saves on TikTok, helping drive over 14.2K sales on TikTok Shop! Gain a competitive edge with data-driven insights and strategic recommendations tailored for the dynamic CPG market. 📥 Download the report now to stay ahead this summer: https://hubs.la/Q02DBVSp0 #Captiv8Insights #SummerCPG #Sunscreen #InfluencerMarketing #CPGTrends

What an incredible experience co-hosting the TikTok x Captiv8 dinner at the Cannes Lions International Festival of Creativity! 🌟 We were thrilled to bring together industry-leading brands and creators under one roof, celebrating the power of creator storytelling and community building. The energy, creativity, and passion shared by everyone truly highlighted the remarkable impact creators have in today's digital landscape. A huge thank you to all who joined us and made the evening unforgettable and a special thanks to Mandy Mao for sharing this post! Here’s to continuing our journey of innovation and creativity together!

🏝 And that concludes Cannes 2024! Throughout the week, Captiv8 engaged with global thought leaders, esteemed creators, and visionary CMOs, enriching our understanding of digital marketing's evolving landscape. Creators rightfully stole the spotlight as the festival's true stars, underscoring their essential role in shaping the digital sphere with their innovation and influence. Brands and vendors prominently featured creators, demonstrating the strong demand for our platform and reinforcing creators' pivotal impact on today's marketing and media landscape. ⭐ Spotlight on Creators: Creators were the heartbeat of Cannes this year, filling the Croisette and energizing our exclusive suite at the Carlton with their presence. Icons such as Adam Waheed, Ally Love, Pragathi Guruprasad and Jalen Noble joined us for insightful "Ask Me Anything" sessions at the Carlton, sharing invaluable perspectives that captivated and educated our audiences. ⭐ GRWM Events: Brands like E.L.F. BEAUTY and FabFitFun illuminated Cannes with their commitment to self-expression and empowerment. We immersed ourselves in exclusive GRWM (Get Ready With Me) events such as Ally Love's "Bossin & Bubbly" sponsored by E.L.F. BEAUTY, PTTOW!, and FabFitFun, and Pragathi Guruprasad's "Find Your Light" with Gold House, gaining profound insights into beauty, wellness, and community-driven content. ⭐ Partnership Activations: We had the pleasure of co-hosting dinners with both Snapchat and TikTok. Creators and leaders from leading brands joined us for engaging conversations around creators and culture. Special thanks to Noah Wieseneck from Snap Inc. and Mandy Mao from TikTok for their collaboration. ⭐ Commitment to Brand Safety: Conversations revolved around brand safety, highlighting CMOs' and brands' unwavering dedication to fostering a secure digital environment. We explored diverse strategies—from AI-driven solutions to meticulous detective work—aimed at upholding trust and integrity in every digital interaction. ⭐ The Rise of AI: AI was a consistent topic across Meta, YouTube, and TikTok. Captiv8 had the pleasure of celebrating Adobe's partnership with TikTok at dinners and their launch party, marking the introduction of Adobe's new AI product. We’re excited to leverage this tool with creators, offering them even more creative resources for their content. Cannes reaffirmed that human connection and community remain indispensable pillars in our digital endeavors, even as AI continues to redefine and enhance creativity in the creator economy. Reflecting on our time at Cannes Lions International Festival of Creativity, Captiv8 emerges invigorated and enriched, ready to pioneer innovative approaches in influencer marketing and beyond. Here's to harnessing these insights to empower brands, creators, and communities worldwide! #CannesLions #BrandSafety #Captiv8 #AI #Captiv8Cannes #TikTokPartner #SnapchatPartner #Adobe