Charney Companies LLC

One more shoutout to Justin Thomas Kay for the great work. Very grateful to see this featured in The Brand Identity!

One of the major unlocks in this brand exercise was our consumer facing tagline that focused on coupling Charney with “beauty.” Our previous tagline, “Building Something Different,” was rebellious in the pursuit to change the perception of real estate. With the guidance of Justin Thomas Kay and Dudley Versaci we realized that to be authentically different, a company must lead by example. We are doing so by approaching the built environment as a creative arena. We are cultivators and place-makers. We are builders-first, constructing a city that we believe has an equitable place for everyone. This idea of beauty connotes something different for each of the three pillars of what we offer as a business and to the city and world around us. Let’s Build Something Beautiful. #CharneyRebrand #Innovation #PlaceMakers #BuildingBeauty #RealEstate #Branding #JustinThomasKay #DudleyVersaci

Nike, Apple, and Red Bull are cultural icons that revolutionized how we view brands. Nike is synonymous with athletic excellence, Apple with innovation, and Red Bull with extreme experiences. These brands are greater than the sum of their parts. We felt the same about Charney given the growth of development, brokerage, and property management and, therefore, we needed to bring on the right partner to craft our vision and messaging. To achieve this, we looked beyond the traditional real estate realm, an industry that has profoundly lacked meaningful branding. So we connected with Justin Thomas Kay and Dudley Versaci, a duo who have worked with the brands we love (Nike, Apple, and Red Bull) and more recently, the Milwaukee Bucks. #CharneyRebrand #Innovation #Excellence #Branding #RealEstate #Nike #Apple #RedBull #MilwaukeeBucks #JustinThomasKay #DudleyVersaci

We’re thrilled to showcase our new look! Check out our reformed brand, representing years of evolution and what felt like constant pivots in the search to define our identity. Sam Charney, founder and principal whose namesake carries the brand and sets the tone for our new look, originally launched in 2013 under Charney Construction and Development. Sam later transitioned the name to Charney Companies, a more robust catch-all title which encapsulates the additional services the company offers such as brokerage and property management. Stay tuned for more updates and exciting developments. #CharneyRebrand #NewEra #Innovation #Growth #RealEstate #NewYork

Sam Charney, Principal of Charney Companies, was featured on the Season 2 premiere of a podcast from The Real Deal's NYC Real Estate Forum. In this episode, Sam discusses his journey in developing over 2 million square feet of mixed-use real estate in Gowanus, Williamsburg, and Long Island City. He provides insights into the new 485X tax incentive's impact on the NYC housing market and underscores the urgent need for quality, affordable housing. Listen to the full episode to learn more about the future of real estate in New York City: https://lnkd.in/gpf4WyPN #CharneyCompanies #RealEstate #AffordableHousing #485XIncentive #NYCDevelopment #IndustryInsights #NewYork #CharneyCompanies

Gowanus is calling! Charney Development together with TAVROS is embarking on an exciting journey in Gowanus, Brooklyn. Watch this space for updates: https://lnkd.in/gpkhw8ux

Tune in to this podcast episode of Deconstruct, where our Principal, Sam Charney explores the profit potential of 485x compared to 421a, the demand for eligible sites, and projections for rental construction. 🔗 Listen now: https://lnkd.in/gX2K_4wK #RealEstate #421a #485x #NYCRealEstate #CharneyCompanies #NewYork

Sam Charney, Principal at Charney Companies, voiced his thoughts in pushing for vital reforms in New York's affordable homeownership policies. At The Real Deal’s New York Forum, he articulated the challenges with the 485x tax break and proposed actionable solutions aligned with our vision to enhance housing accessibility. Learn about our advocacy for change and the impact we aim to create in the full article: https://lnkd.in/dUYHfFPf #RealEstate #NewYork #TheRealDeal #Advocacy #Reforms #Development

Highlighting our Principal Sam Charney's participation as a thought leader at the recent NYC Real Estate Forum organized by The Real Deal. It was an enriching experience discussing the dynamic landscape of New York real estate with fellow peers from the industry. #RealEstate #NYCRealEstate #TheRealDeal #IndustryLeaders #NewYork #TRDForum