Synthetic apparel causes more than 10 times more plastic leakage than cotton garments across the garment life cycle, and predicted increases in synthetic fiber production and usage will drastically worsen plastic pollution. As a significant source of plastic leakage into our oceans, waterways, and soil, the apparel industry has a critical role to play in reducing plastic leakage. Ultimately, the apparel industry needs to ramp up its efforts towards true circularity and prioritize the use of natural fibers like #cotton to transition to natural and renewable materials and limit plastic pollution. Learn more about our global first study and our recommendations here: https://lnkd.in/eAE8QXmf #PlasticLeakage #PlasticPollution #Sustainability #TextileWaste #CombatPlasticLeakage #PlasticFreeJuly Jesse Daystar, Ph.D., Steven Pires, Jon Devine North Carolina State University, UC Santa Barbara, Richard Venditti, Roland Geyer
Cotton Incorporated
Textile Manufacturing
Cary, North Carolina 26,952 followers
Cotton Incorporated is the not-for-profit research and marketing company representing U.S. upland cotton.
About us
From agricultural, fiber and textile research, market information and technical services, to advertising and public relations, fashion forecasts and retail promotions, we keep one goal in mind: To ensure that cotton remains the first choice among consumers in apparel and home products. COTTON INCORPORATED Building the Market for Cotton through Research and Promotion
- Website
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http://www.cottoninc.com
External link for Cotton Incorporated
- Industry
- Textile Manufacturing
- Company size
- 51-200 employees
- Headquarters
- Cary, North Carolina
- Type
- Nonprofit
- Founded
- 1970
Locations
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Primary
6399 Weston Parkway
Cary, North Carolina 27513, US
Employees at Cotton Incorporated
Updates
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Embrace sustainability with style this Plastic Free July. This 100% cotton blister knit is dyed in a cool shade of green and features an intricate surface texture created by “pocket” blisters in the knit structure. Garment processing has allowed for differential shrinkage to occur, providing maximum textural effects. As we celebrate Plastic Free July, let’s take a step forward in reducing plastic waste and embracing natural fibers, like 100% cotton, that are kind to our planet. What will you create? https://lnkd.in/eysKQdFa #FABRICAST #CottonWorks #CottonIncorporated #FabricFriday #PlasticFreeJuly #sustainablefibers #naturalfibers #textileinnovation
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It may be time for Plastic Free July, but industry experts say global consumption of synthetic apparel – petroleum-based clothes like polyester that release microplastic particles – is on target to increase unless the industry addresses the issue. Research shows fully 75 percent of consumers say it’s important their apparel be made from materials that can biodegrade. Studies at both North Carolina State University and Cornell University determined cotton biodegrades strikingly quickly, especially when compared to polyester. Read about fashion’s microplastic pollution issue and consumers’ preferred clothing fabrics in the latest Lifestyle Monitor™. https://lnkd.in/eU97hQEh #CottonIncorporated #LifestyleMonitor #PlasticFreeJuly #sustainability #naturalfibers #microplasticpollution
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Did you know that natural fibers like cotton can help fight plastic #pollution? Plastic leakage from synthetic fiber-based garments occurs at each stage of clothing’s life cycle. Meanwhile, for #cotton garments, #plastic leakage mainly comes from packaging end-of-life. Additionally, synthetic seasonal garments generate even more leakage than standard garments due to their shorter lifespan. To learn more about the benefits of choosing cotton, click here: https://lnkd.in/e3Damsw3 #PlasticLeakage #PlasticPollution #Sustainability #TextileWaste #CombatPlasticLeakage #PlasticFreeJuly Jesse Daystar, Ph.D., Steven Pires, Jon Devine North Carolina State University, UC Santa Barbara, Richard Venditti, Roland Geyer
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Join Marcy Gang, Executive Account Manager at Cotton Incorporated, at Texworld NYC for the panel discussion on 'Fiber Solutions for Home Sourcing' this July 18. Discover why cotton is the premier choice for home textiles, blending style with sustainability. #TexworldNYC #CottonIncorporated #cotton #hometextiles #sustainability #homemarket Texworld New York City
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Visit Cotton Incorporated at Kingpins New York July 17-18 to discover what makes authentic cotton denim a timeless classic. We’ll see you in the Yellow Section at Booth #20. #cottondenim #Kingpins #CottonIncorporated #cotton #denim #NewYork #KingpinsNewYork #KPNY #kingpinsshow Kingpins Show
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Grown in Nature. Driven by Science. Fashioning a Sustainable Future. Discover all the things cotton can do. https://brnw.ch/21wFKlb
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In April, Cotton Incorporated introduced its “The Fabric of Now” campaign, emphasizing cotton’s comfort, sustainability, and appeal to younger consumers. The platform, featuring dynamic TV commercials and an engaging social media strategy, aims to boost cotton’s profile and market demand. Explore the impact of this campaign in this recent article from Plains Cotton Growers: https://lnkd.in/gb3Wc_AF #TheFabricofNow #CottonIncorporated #textileindustry #cottonindustry #cotton #TheFabricofOurLives
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Plastic Free July has kicked off amid increased consumer concerns about microplastics and their effects on environmental and human health. In fashion, microplastic particles are generated from petroleum-based fabrics like polyester, nylon and acrylic. These fibers end up in waterways, soil – even the air we breathe. Nearly 70 percent of consumers say their awareness of microplastics factors into the clothing they buy, according to research from Cotton Incorporated. Learn more about consumers’ concerns with microplastics – as well as their preferred apparel textiles in this week’s Lifestyle Monitor™ column. https://lnkd.in/eU97hQEh #CottonIncorporated #LifestyleMonitor #PlasticFreeJuly #fashion #future #sustainability #naturalfibers #microplasticpollution
Here’s How Switching to Natural Fibers Can Combat Microplastic Pollution
https://lifestylemonitor.cottoninc.com
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Commit to sustainability and choose natural fibers this Plastic Free July. This brightly hued 100% cotton double knit jacquard pointelle features an all-over abstract organic design pattern that is not only visually striking, but also functional. The open pointelle areas enhance air flow, providing both comfort and performance. What will you create? https://lnkd.in/eKQuHcaA #CottonWorks #FABRICAST #PlasticFreeJuly #sustainablefashion #naturalfibers #cotton #CottonIncorporated #FabricFriday