DesignMap

DesignMap

Design Services

San Francisco, California 2,312 followers

DesignMap is a product strategy and design consultancy for B2B enterprise solutions based in San Francisco.

About us

Companies that invest in design increase revenue at nearly twice the rate of their industry counterparts. Many of these companies have chosen DesignMap to tackle their most difficult design challenges. We have worked with industry leaders from Cisco to Wells Fargo clarify strategy, untangle complexity, and better engage customers. We are a full service agency that works with product teams at every stage of development. Contact us to discuss your needs or to arrange a design workshop.

Website
https://www.designmap.com
Industry
Design Services
Company size
51-200 employees
Headquarters
San Francisco, California
Type
Partnership
Founded
2006
Specialties
application design, product design, design strategy, prototypes, interaction design, UX Design, User Experience Design, Enterprise software, design workshops, product strategy, customer success, user research, vistiontypes, concept maps, healthcare technology, fintech, automotive technology, devops, IT software, market research, and discovery

Locations

Employees at DesignMap

Updates

  • View organization page for DesignMap, graphic

    2,312 followers

    Who's getting excited for Q4 😅 ? While it can be notoriously stressful, Q4 is also the perfect time to reflect and reset for the future. Visiontypes—prototypes that visualize the future—are powerful tools to inspire teams and unite them around what's next. Watch the replay of this fireside chat with Silicon Valley Product Group's Marty Cagan and DesignMap Partner Audrey Crane. You'll learn how visiontypes (and a clear product vision) can inspire alignment and set your organization on a more purposeful path forward. https://lnkd.in/edVhj2TQ

    • Visiontypes are meant to be emotional and inspiring for teams. 

A product vision creates a sense of purpose and motivation. By tapping into emotions, the vision fosters a drive towards achieving something transformational, beyond day-to-day tasks.
  • View organization page for DesignMap, graphic

    2,312 followers

    Using AI for research synthesis? We've found it’s a bit of a mixed bag. In our latest blog, William Fletcher and Pooja Kanipakam share their experiences experimenting with ChatGPT for synthesis. While it showed promise in organizing data, it fell short in understanding the human subtleties that drive deep insights. Read their detailed take here: https://lnkd.in/ek_3fc-Y #ai #chatgpt #research #ux #design

    Using ChatGPT for Research Synthesis? Well, It's Complicated.

    Using ChatGPT for Research Synthesis? Well, It's Complicated.

    designmap.com

  • View organization page for DesignMap, graphic

    2,312 followers

    Our team is still raving about last week's book launch event for Aligned: Stakeholder Management for Product Leaders with authors Bruce McCarthy and Melissa Appel. As consultants, we’re always working with different org cultures, structures, and team dynamics. Bruce and Melissa’s talk offered many useful gems that complement our own focus on maximizing client value and achieving stakeholder alignment on each engagement. Thanks again to Bruce and Melissa for filling our space with their indispensable insights💡 Link in the comments to get your own copy!

    • Pooja and Bruce sit alongside one another while Bruce sign's copies of Aligned.
  • View organization page for DesignMap, graphic

    2,312 followers

    "Aligned is essential reading if you happen to work with people.” - Jason Moens, former VP Product, Flywire and Toast If you work with people, then this event is for you! We're honored to host Bruce McCarthy and Melissa Appel tomorrow at our San Francisco-based studio to celebrate the publication of their latest book, Aligned: Stakeholder Management for Product Leaders. Register here to join us for this complimentary event: https://lnkd.in/gXrmjEAS

    • Book Launch Party
Have a drink, a bite, and learn the secrets of stakeholder management. 

Weds. July 17th 
5:30 - 8:30 pm PT

Image of Aligned book cover and Bruce and Melissa toasting glasses.
  • View organization page for DesignMap, graphic

    2,312 followers

    Over time, products become more and more complex, and user journeys become increasingly winding. It's is like a big ball of tangled yarn A product audit is like having a skilled untangler who can carefully unravel your big ball of mess, show you the connections, and identify where things have become knotted up. Read how DesignMap audits use industry-standard heuristics to capture patterns and interactions, highlighting inconsistencies and approaches that work better than others. Link in comments! #product #design #product_management

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  • View organization page for DesignMap, graphic

    2,312 followers

    When it comes to user research, it can be hard to stop our biases from getting in the way—especially if we don’t know what they are. Our new Research & Synthesis course unpacks the most common types of bias and how to avoid them. Below is a crash course on common biases to be mindful of. For the full course (including more ways to avoid them), head over to Voltage Control to enroll in our training. Link in comments!

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  • DesignMap reposted this

    View organization page for DesignMap, graphic

    2,312 followers

    Dear executives - Your dazzling charisma—the stuff that has helped win over investors and ease Board concerns? Well, it might actually be getting in the way of collecting honest feedback from the market… Our new Research & Synthesis course, brought to you by our friends at Voltage Control, can help even the most persuasive person learn to turn down the charm and turn up the curiosity so they can bias less and learn more from the people they talk to. Enroll to learn at your own pace: link in comments!

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  • View organization page for DesignMap, graphic

    2,312 followers

    Dear executives - Your dazzling charisma—the stuff that has helped win over investors and ease Board concerns? Well, it might actually be getting in the way of collecting honest feedback from the market… Our new Research & Synthesis course, brought to you by our friends at Voltage Control, can help even the most persuasive person learn to turn down the charm and turn up the curiosity so they can bias less and learn more from the people they talk to. Enroll to learn at your own pace: link in comments!

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  • View organization page for DesignMap, graphic

    2,312 followers

    Most people involved in product (we hope) are talking—or even better—listening to customers. The trouble is: not everyone is trained to connect with users in a way that draws out honest feedback. You know, the kind of critical feedback that actually helps improve products and user experiences. We recently partnered with our friends at Voltage Control to develop a ~two-hour training that will help ensure every customer conversation leads to better insights (and better decisions!). Enroll in our self-paced course to learn how to: • Craft more insightful questions  • Avoid common bias  • Develop an inner research voice • Translate insights into impact Link in comments!

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