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Appliance Wars The marketing rationale behind G Electronics promoting its home appliances business through an episodic series on Amazon Prime Video likely centers on several strategic goals. By creating an original series, G Electronics can weave its products into a narrative that captivates viewers. This approach allows the brand to showcase its appliances in action, demonstrating their features and benefits in a dynamic, engaging setting. It's a form of storytelling that makes the product a central character in the series. Amazon Prime Video has a vast, diverse subscriber base, providing G Electronics a platform to reach a broad audience. The episodic format keeps viewers coming back, increasing the chances of building a deeper connection with the brand over time. READ ARTICLE: https://lnkd.in/g6cWh-Ek #HomeTechTrends #EstateOfSurvival #GAppliances #MarketingGenius #StreamingSuccess #BrandStorytelling
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