ETR (Enterprise Technology Research)

In the wake of the recent global IT outage, ETR collected feedback and testimonials from CrowdStrike customers detailing their experiences during the incident that was caused by a faulty update. This week, we share some key highlights from that report. 

Zscaler's ThreatLabz 2024 Ransomware Report showed an 18% year-over-year increase in ransomware attacks between April 2023 and April 2024. The report revealed one company paid a record-breaking $75 million ransom. Read more about this mammoth ransom. https://lnkd.in/gfyz2K5y

ICYMI: The results from the latest iteration of our Macro Views Survey are now available! This survey, conducted quarterly, consistently tracks and updates core trends such as budget impacts, priorities of spend, cost-cutting strategies, organizational changes, and much more. Download the findings summary and view the webinar at https://lnkd.in/g4PifKwv

Did you see the "Navigating the data current" report from Cribl? This report offers information on how IT and Security teams are modernizing data management practices, key trends in data sources, cloud strategies, and SIEM provider diversification, as well as strategies to adapt, experiment, and manage costs while ensuring robust security. Explore a myriad of data sources and discover which are the fastest-growing and most popular. https://lnkd.in/gdwEtW39

We recently surveyed Databricks and Snowflake customers to understand platform usage and attitudes toward each company's vision. In this exclusive sneak peek, learn how enterprises leverage both platforms for their unique strengths in data and AI/ML, and explore emerging trends in security, governance, and open table formats. https://lnkd.in/gnWHxmNu

The modern data landscape is being reshaped by three main factors: the adoption of open table formats, a shift in control to the governance layer, and AI enabling intelligent data apps. Watch this episode of Breaking Analysis where Dave Vellante, chief analyst at theCUBE Research, and Erik Bradley, chief strategist and research director at ETR, talk about how the Databricks and Snowflake competition benefits customers by driving innovation and security. https://lnkd.in/eJGuYDcy

Last week, hundreds of companies and organizations showcased their cybersecurity products and services at the Black Hat conference. If you didn't get to attend or missed some of the happenings, here is a summary of some of the vendor announcements made at the conference, including new products and services, updates to existing offerings, reports, and other initiatives. https://lnkd.in/gKzuKvuk

This Bloomberg article detailing the cloud data warehousing market is a stellar example of business journalism. The competitive and cooperative dynamics at play between the big three cloud platforms and the leading vendors in Snowflake and Databricks make for a very worthwhile read. Inside the Snowflake-Databricks Rivalry, and Why Both Fear Microsoft https://lnkd.in/gA-ejvji

ETR News: End-user survey finds Snowflake, Databricks, and cloud giants vying for cloud data warehousing supremacy. ETR’s newest Observatory report and Market Array survey focus on the Cloud Data Warehouse market, with insights into specific product strengths, Net Promoter Scores, spending intentions, return on investment (ROI) timelines, utilization trends, and more. The survey of 324 IT decision makers, of which a fifth (20%) represent Fortune 500 organizations, yielded critical insights about the cloud data warehouse vendor landscape. Survey finds cloud giants vying for data warehousing supremacy https://lnkd.in/gPBDm6vC

On the day of the outage, ETR conducted a real-time CrowdStrike flash survey of 100 of its customers to capture the initial impact and reaction to the global IT outages caused by the company's update on Microsoft Windows. Here are a few key takeaways. https://lnkd.in/g_vkE6kh