If you are testing, using or just interested in #GenerativeAI in advertising listen to our latest ISBAsays podcast. You can also listen to our previous episode on bias in #GenerativeAI.
The latest episode of the ISBA Says podcast is now live - our second podcast discussing the use of #GenerativeAI in advertising - this time focussing on the issues of trust and transparency. ISBA advocates for a responsible and collaborative approach to #GenerativeAI usage in advertising. We also recently published Generative AI Guidance and Agency Contract Terms which you can view here - https://lnkd.in/eBtBFD75 A big thank you to our guests: Anneli Ritari-Stewart, Head of Digital Marketing, Royal London and Chair of DMA (Data & Marketing Association) UK Scotland; and Stevan R. Head of Public Policy and Industry Affairs, WPP Hosted by Lorna East, Head of Agency Services at ISBA Link to listen in the comments ⬇