LeadLab Media

LeadLab Media

Advertising Services

Thousand Oaks, California 730 followers

Performance marketing support – no project too big, no detail too small.

About us

WARNING: Scammers are using our name and logo promoting online jobs. We are not affiliated with them, please don’t interact with them. LeadLab Media Performance marketing support – no project too big, no detail too small. About / Overview Since 2014, LeadLab Media has provided flexible, hands-to-keyboard support to both digital marketers and agencies – as silent partners, as strategic advisors, as data doctors, as problem solvers. Whatever your short-term need, our long-term goal is this: to help your organization reach the point that you can soar, with or without us. How we help companies Scale campaigns with visibility to data, shore up infrastructure, and create optimization strategies Serve as an external “in-house” team to execute and manage performance media campaigns Build in-house performance media teams, from talent to technology How we help agencies Keep campaigns running, reports flowing, and optimizations implemented when media teams are in flux Protect client-relationships by expanding your capabilities to include high quality performance media Expand service offerings to pitch full-service accounts (either as part of your pitch team or behind the scenes) LeadLab Media offers flexible pricing and service models, with no retainers or engagement minimums. How can we help you?

Website
https://leadlabmedia.com
Industry
Advertising Services
Company size
11-50 employees
Headquarters
Thousand Oaks, California
Type
Privately Held
Founded
2015
Specialties
Google Ads, Facebook/Instagram Ads, Google Shopping, Amazon Ads, LinkedIn Ads, theTradeDesk, DV360, MediaMath, Centro, Doubleclick Campaign Manager, Google Analytics, CallRail, Google Tag Manager, Google DataStudio, Datorama, Tableau, TapClicks, Domo, DashThis, Bing Ads, Twitter Ads, Paid Search, Paid Social, Performance Marketing, SQL, and Consulting

Locations

Employees at LeadLab Media

Updates

  • View organization page for LeadLab Media, graphic

    730 followers

    Join us in spreading holiday cheer to children in need! In 2022, our first Toys For Tots Drive was a success, thanks to the generosity of our clients and loved ones. Together, we donated 90 toys. Now, in 2023, our goal is to collect over 200 toys, and we need your help! To make donating easy, we've created an Amazon wish list. Click on the link below (in the comment section 👇), and your toy will be sent directly to our collection base. From there, the toys will be given to the James Storehouse Organization and the Action Foundations Christmas Community Shoppe. We're accepting donations until 12/20, so there's still time to make a difference. And don't forget to invite your friends and family to contribute too! We'll keep you updated on our progress and the impact we're making. Let's make this holiday season brighter for children in need. Happy Holidays!

    • Join us in spreading holiday cheer to children in need! In 2022, our first Toys For Tots Drive was a success, thanks to the generosity of our clients and loved ones. Together, we donated 90 toys. Now, in 2023, our goal is to collect over 200 toys, and we need your help!

To make donating easy, we've created an Amazon wish list. Simply click on the link below, and your toy will be sent directly to our collection base. From there, the toys will be given to the James Storehouse Organization and the Action Foundations Christmas Community Shoppe.

We're accepting donations until 12/20, so there's still time to make a difference. And don't forget to invite your friends and family to contribute too! We'll keep you updated on our progress and the impact we're making.

Let's make this holiday season brighter for children in need. Happy Holidays!
  • View organization page for LeadLab Media, graphic

    730 followers

    Warning! Someone is using our business name and logo to run a texting scam. Please know that we will never reach out to anyone via text regarding job openings. We are not currently hiring for any positions. No full-time positions. No part-time positions. No non-staff/consulting positions. We are sorry to those who have been mislead. Please don't engage with these people, don't click any links and continue to report if someone has reached out to you.

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  • View organization page for LeadLab Media, graphic

    730 followers

    Have you ever wondered how to navigate industry changes and still hit your sales targets❓🤔 I certainly have! And on the latest episode of the InWork podcast, I share my experience of doing just that while going on maternity leave for several months. 👶 Dave and I sat down to discuss the nuances behind how LeadLab Media's services are sold and ideated on ways to grow and refine our sales operations from the micro to the macro. 🚀 As two industry experts with two decades each in digital media, we delved deep into our insights and expertise to give you practical strategies to help you evolve your sales process. During our conversation, we covered: 📈 How to adapt your sales process to reflect industry changes 🤝 Ideating together to grow and refine your sales operation 🌟 Strategies to hit your sales goals even while on maternity leave 🚀 Building an agile and responsive sales team Are you curious about how LeadLab Media operates and how you can apply these strategies to your organization? 🤔 Then don't miss out on the exciting insights shared on this episode! Check it out on your favorite podcast platforms. And for all the marketing directors out there, I want to hear about your experiences navigating industry changes. What have been your strategies for evolving your sales process? Let's keep the conversation going. 🙌 https://lnkd.in/gGeRF28b

    InWork Podcast - Episode #23 Evolve By Necessity, ft Sara Johnson

    https://www.youtube.com/

  • View organization page for LeadLab Media, graphic

    730 followers

    🎉 BIG NEWS from LeadLab Media! It’s Member Spotlight Day!🎉 👋 Have you ever met someone who just gets things done, no matter the task? Someone who takes on new challenges eagerly and rises to the occasion every time? Well, that's exactly the kind of person we've got here at LeadLab Media, and we're thrilled to announce her promotion today! 🚀 Congratulations to Regan Kohut on her promotion to Account Manager! 🚀 From day one, Regan has been a hard-working force to be reckoned with, taking on new platforms and mastering them in record time. Her dedication to building strong relationships with her clients is unwavering, and her vast experience and certifications make her an asset to our team in every way. 𝗕𝘂𝘁 𝗱𝗼𝗻'𝘁 𝗷𝘂𝘀𝘁 𝘁𝗮𝗸𝗲 𝗼𝘂𝗿 𝘄𝗼𝗿𝗱 𝗳𝗼𝗿 𝗶𝘁! 𝗛𝗲𝗿𝗲'𝘀 𝗮 𝗹𝗶𝘀𝘁 𝗼𝗳 𝗥𝗲𝗴𝗮𝗻'𝘀 𝗶𝗺𝗽𝗿𝗲𝘀𝘀𝗶𝘃𝗲 𝗰𝗿𝗲𝗱𝗲𝗻𝘁𝗶𝗮𝗹𝘀 𝘁𝗵𝗮𝘁 𝘀𝗽𝗲𝗮𝗸 𝗳𝗼𝗿 𝘁𝗵𝗲𝗺𝘀𝗲𝗹𝘃𝗲𝘀: ✅ Advanced Google Analytics Certified ✅ Google Ads Display Certified ✅ Google Ads Search Certified ✅ Amazon Advertising Foundations Certified We couldn't be more proud to have Regan on our team, and we can't wait to see all the amazing things she'll continue to achieve in her new role as Account Manager. So, Directors of Marketing, what are you waiting for❓ Don't miss the chance to work with someone who truly excels in all aspects of digital marketing. Let's chat and see how LeadLab Media can help your business thrive!

    • 🚀 Congratulations to Regan Kohut on her promotion to Account Manager! 🚀

From day one, Regan has been a hard-working force to be reckoned with, taking on new platforms and mastering them in record time. Her dedication to building strong relationships with her clients is unwavering, and her vast experience and certifications make her an asset to our team in every way.

But don't just take our word for it! Here's a list of Regan's impressive credentials that speak for themselves:

✅ Advanced Google Analytics Certified
✅ Google Ads Display Certified
✅ Google Ads Search Certified
✅ Amazon Advertising Foundations Certified

We couldn't be more proud to have Regan on our team, and we can't wait to see all the amazing things she'll continue to achieve in her new role as Account Manager.
  • View organization page for LeadLab Media, graphic

    730 followers

    Want to hire the 𝗕𝗘𝗦𝗧 paid media manager for your team❓ As a paid media leader with 13 years of experience, I've interviewed and hired dozens of professionals, both with and without experience. And let me tell you, hiring the RIGHT person can make all the difference. Here are my top tips and tricks for finding your next star player: 👉🏼 Consider hiring someone without experience - soft skills are KEY! 👉🏼 Conduct a culture interview with the team they'd be working with 👉🏼 Ask the same set of questions to each candidate for easier comparison 👉🏼 Watch out for red flags, like rambling or job-hopping 👉🏼 Call 2-3 references to gather more information By following these guidelines, you can ensure that your paid media manager has the strategic thinking, analytical skills, and client-facing abilities necessary to lead your team to success. Don't settle for anyone less than the best! What are your hiring best practices? Drop them in the comments below! 👇🏼

    • Unlock the secrets to successful hiring with our latest blog post. Our CEO gives expert advice and tips on how to hire top talent in the paid media industry, from examples of questions to ask in the interview process to red flags to watch out for.
  • View organization page for LeadLab Media, graphic

    730 followers

    It's ✨𝗠𝗲𝗺𝗯𝗲𝗿 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁✨ the day we celebrate and appreciate our exceptional team members.  Join us as we illuminate and showcase our team's incredible talents and contributions. Introducing Tori Green, our super organized Executive Assistant to the CEO! With over ten years of experience supporting C-level executives and V-level management, Tori is an expert in organization and project management. We are so lucky to have her on our team!💪 Since joining LeadLab Media in 2022, Tori has played a crucial role in developing efficient processes that have enabled us to achieve more in less time. Her attention to detail and ability to anticipate the needs of our team has been invaluable to our success. But Tori isn't just an administrative powerhouse; she also has a fun side. A fun fact about Tori is that she has a mini sheepadoodle named Sonny 🐶☀️. We are so proud to have Tori as a part of our team and can't wait to see what amazing things she has in store for us in the future.👀 So, if you ever get the chance to work with Tori, consider yourself lucky. We sure do!👍 👉Have you ever had an incredible Executive Assistant like Tori? Let us know in the comments below!👇

    • Tori joined our operations team in 2022 as an Executive Assistant to our CEO. With ten years of administrative work and extreme attention to detail assisting C-level executives, D-level and V-level management, she’s adept in organization and project management. Tori understands the needs of our team and organizes next steps, action items, and project schedules that add value to our company and to our overall success. Since joining LeadLab Media, she has been instrumental in building the processes that have allowed us to work faster, smarter, and get more done. Our CEO feels lucky to have her in our court! A fun fact about Tori is that she has a mini sheepadoodle named Sonny 🐶☀️
  • View organization page for LeadLab Media, graphic

    730 followers

    𝗜𝗳 𝘆𝗼𝘂 𝗮𝗿𝗲 𝘂𝘀𝗶𝗻𝗴 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝘁𝗼 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲, 𝗙𝗬𝗜 🚨 𝗧𝗵𝗲𝗿𝗲 𝗔𝗿𝗲 𝗕𝗶𝗴 𝗖𝗵𝗮𝗻𝗴𝗲𝘀 𝗔𝗵𝗲𝗮𝗱! Facebook recently announced it will remove... ...Aggregated Events Measurement (AEM) from its platform. 𝗦𝗼, 𝘄𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗶𝘀 𝗺𝗲𝗮𝗻 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀❓ Think of it like this... Before, setting up and tracking events on iOS14.5 and later devices was like a complicated game of Tetris. Advertisers had to prioritize which events to track and verify their domain ownership to avoid missing out on vital data. But now, Facebook has streamlined the process, making it more like a game of Chutes and Ladders! 🚀 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝘆 𝘆𝗼𝘂 𝘀𝗵𝗼𝘂𝗹𝗱 𝗰𝗮𝗿𝗲: removing AEM means you'll no longer have to worry about event configuration and prioritization. Plus, you can track conversions without domain verification. It's a win-win situation! However, we don't know how this change will impact attribution reporting and campaign optimization. I recommend booking a consultation with LeadLab Media to ensure you're tracking events accurately. 𝗡𝗼𝘄 𝗶𝘁'𝘀 𝘆𝗼𝘂𝗿 𝘁𝘂𝗿𝗻; 𝘁𝗲𝗹𝗹 𝗺𝗲, 𝘄𝗵𝗮𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲𝘀 𝗵𝗮𝘃𝗲 𝘆𝗼𝘂 𝗳𝗮𝗰𝗲𝗱 𝘄𝗵𝗲𝗻 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗲𝘃𝗲𝗻𝘁𝘀? Comment below! And if you need help, book a free consultation with LeadLab Media today! 💻📈

    • CHANGES TO FACEBOOK EVENT TRACKING & ITS IMPACT ON ADVERTISERS
LeadLab Media - Blog - Advertising News - Changes to Facebook Event Tracking & Its Impact on Advertisers
  • View organization page for LeadLab Media, graphic

    730 followers

    It's ✨𝗠𝗲𝗺𝗯𝗲𝗿 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁✨ the day we celebrate and appreciate our exceptional team members. Join us as we illuminate and showcase our team's incredible talents and contributions. Today, we're thrilled to showcase Hannah Barnard, one of our talented Account Coordinators. Hannah joined our team as an Account Coordinator in 2022 after graduating from The University of Texas at Austin. Having been a part of the Texas Media & Analytics program alongside other LeadLab Media team members, she came equipped with great skills in data analysis and providing performance insights. Hannah is a quick learner and adapter on the team and always strives to provide thorough, top-quality work to our clients efficiently. 𝗛𝗮𝗻𝗻𝗮𝗵 𝗶𝘀 𝗰𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗶𝗻 𝗺𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀, 𝗶𝗻𝗰𝗹𝘂𝗱𝗶𝗻𝗴 𝗚𝗼𝗼𝗴𝗹𝗲 𝗗𝗶𝘀𝗽𝗹𝗮𝘆, 𝗚𝗼𝗼𝗴𝗹𝗲 𝗦𝗲𝗮𝗿𝗰𝗵, 𝗮𝗻𝗱 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀, 𝗺𝗮𝗸𝗶𝗻𝗴 𝗵𝗲𝗿 𝗮 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗮𝘀𝘀𝗲𝘁 𝘁𝗼 𝗼𝘂𝗿 𝘁𝗲𝗮𝗺! We are excited to see her continue to grow and provide great client work! A fun fact about Hannah is that she is a huge Ed Sheeran fan. 𝗗𝗼 𝘆𝗼𝘂 𝗵𝗮𝘃𝗲 𝗮𝗻𝘆 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻𝘀 𝗳𝗼𝗿 𝗛𝗮𝗻𝗻𝗮𝗵 𝗼𝗻 𝗵𝗲𝗿 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝗮𝗻𝗱 𝗮𝗰𝗰𝗼𝗺𝗽𝗹𝗶𝘀𝗵𝗺𝗲𝗻𝘁𝘀❓ Drop them in the comments below and keep the conversation going. Remember to stay tuned for more spotlights on our remarkable team members!

    • Hannah joined our team as an Account Coordinator in 2022 after graduating from UT Austin. Having been a part of the Texas Media & Analytics program alongside other LeadLab team members, she came equipped with great skills in data analysis and providing performance insights. She is a quick learner and adapter on the team and is always striving to efficiently provide thorough, top-quality work to our clients. Hannah is certified in multiple platforms including Google Display, Google Search, and Google Analytics, making her a valuable asset to our team! We are excited to see her continue to grow and provide great client work! A fun fact about Hannah is that she is a huge Ed Sheeran fan 🧑‍🦰🎵

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