Lectrium

Check out our CEO’s first newsletter as we celebrate 3 years of pushing the #EV transition forward at Lectrium. Tune in as Peter Barba shares his insights, stories, and strategies to help GMs, CMOs, and Dealer Principals boost dealership EV sales in a new automotive era. Worth a read! 🫶

For my Dealership connections interested in EVs - this is for you! Hard to believe that it’s been three years since our team at Lectrium began driving the EV transition forward across the USA! Time flies when you're making an impact! I will be sharing stories, anecdotes, and ideas to help GMs, CMOs, and Dealer Principals strengthen their dealerships and lean-into the EV transition.

Our presence is growing in Texas! 🌱🚗 Texas dealer, Ewing Automotive Group is now showing their EV shoppers more savings on their electric inventory with the EV Savings Badge on their VDPs. Check out the incredible savings identified on each of their Buick GMC, Mercedes-Benz, Subaru and VinFast Electric and PHEV cars: Ewing GMC 👉 https://lnkd.in/dQRPp2jr MB of Plano 👉 https://lnkd.in/d33de4kM Ewing Subaru of Plano 👉 https://lnkd.in/d6Sth-iU Ewing VinFast of Plano 👉 https://lnkd.in/dvE2i27A We’re thrilled to have Ewing on board, and can’t wait to help more Texans find their perfect EV match! 💡 If you’re looking to make choosing an EV easier for your online shoppers, book a demo with our team. We’ve got the tools for you! https://lnkd.in/dssSM_fn #texas #ewingautomotivegroup #gmc #subaru #mercedesbenz #vinfast #electricvehicles

BMW is facing a critical moment in its history. With strict regulations limiting the sale of gas-powered vehicles and growing pressure to accelerate the shift to electric, the stakes have never been higher. BMW dealers can’t afford to wait for the perfect moment to arrive when it comes to selling EVs. Lectrium is here to help with our VDP tools for dealers: 🗺️📍 EV Range Map: address EV Range Anxiety by showing customers exactly how far they can go on a single charge (one-way and roundtrip) 💸🚗EV Savings Badge: highlight EV Savings by showing customers the cost benefits & savings for each EV and PHEV in your inventory All this, while keeping your EV shoppers engaged and on your site while doing their EV research! Lectrium is a proud URBAN-X BMW Innovation Program graduate and is here to help BMW dealerships navigate these unusual times. Our tools are designed to give you the competitive edge you need right now.   👉 Click here https://lnkd.in/dpBxR9mw to learn more and schedule a demo with our team. #BMW #EV #automotive #dealerships

CDJR Dealers: While factory incentives may be slow, are you taking advantage of the federal clean vehicle point of sale rebate at your dealership? ✅ Wrangler 4xe  ✅ Grand Cherokee 4xe  ✅ Pacifica PHEV Don't leave cash on the hood - make sure you are displaying these federal rebates on your VDPs, and make sure you are set up with the federal portal. Reach out to us at Lectrium to learn more about how to highlight federal EV savings on your inventory 👉 https://www.lectrium.com/ #PHEV #CDJR #cleanvehicletax #automotive #dealerships

Anytime basketball content makes it onto the feed, I am happy! Fun behind the scenes tour of the Lectrium space at Newlab / Brooklyn Navy Yard - TY to Elena Ciccotelli and The EVs for Everyone Podcast for coming out to share the story and some fun! And yes - for dealers optimistic (or pessimistic) about the EV future - let's chat. If you have inventory, my team is here to help! https://lnkd.in/eCUhwYrh

Are your customers finding the EV answers they need on your website? 💡 Lectrium's EV Range Map + EV Savings Badge provides better EV data and visuals directly on VDPs, so that your EV shoppers can find the information they need without leaving your site. 🔍 Convert more EV shoppers into EV buyers. 🚘 Book a demo to learn more about upgrading your dealership website 👉 https://lnkd.in/ebUsTjSs

Think you know Peter Barba from Lectrium? Watch til the end! From Oslo, Norway to Brooklyn, NY, Peter Barba is on a mission to help dealers all across the U.S. sell EVs faster with some really awesome data-driven tools. ⚡️Book a demo with Peter here: https://www.lectrium.com/ Special thanks to Lectrium for making this vlog possible! Now, who’s gonna challenge Peter to a little bball? 🧐 I hear he’s organizing a game in New Orleans during NADA… URBAN-X BMW of North America MINI Newlab National Automobile Dealers Association (NADA) Zygimantas Zabieta #EVsforEveryone #EVs #autoretail #electricvehicles #EVcharging

EV sales reached a record 8.9% in June 2024. How is your dealership differentiating itself online? Is your website equipped to engage EV shoppers effectively? Traditional VDPs often miss key EV details! Our solutions include: ✨ EV Savings Badge: Highlight cost savings of going electric - https://lnkd.in/dpBxR9mw ✨ EV Range Map: Show one-way and round-trip range visuals, easing range anxiety - https://lnkd.in/dZwz7G9W With these tools, answer relevant EV questions & educate customers directly on your VDPs. We are now offering a special price when you bundle these two products. Book a demo today to learn more! 🚀

Dealerships who address EV range anxiety are our heroes ❤️ That's why we built them the EV Range Map to visualize range directly on their VDPs 🗺️ Turn range anxiety into range awareness. Even today, for many American families with a 2-car household, an EV is the perfect second vehicle. Shoppers are researching EVs....make sure that research takes place on your dealer's website! Explore the product here: https://lnkd.in/dZwz7G9W Add it to your website as soon as next week to connect EV marketing with EV sales! #rangeanxiety #evrangemap #automotive #ev #dealership #electricvehicle