Local Media Consortium

Join our exclusive member-only webinar! 📢 Grow and retain audiences with engaging content for free! Transform your publishing efforts with Stacker's 100% free newswire! 📰✨ 📅 Date: August 20 🕐 Time: 1:00 PM EST Discover how National, State, Local, and Hyperlocal publishers are overcoming rising costs from other third-party newswires. Learn how you can grow and retain your audience effectively using this invaluable resource. 🚀 Don't miss out! Register now: https://hubs.li/Q02K2B_y0 For more information on becoming an LMC member, please do not hesitate to contact us. A member of our team will be happy to assist you. #Publishing #Webinar #FreeNewswire #Stacker #Journalism #PublishingTips #NewsMedia #LMC #LocalMedia

🎙️ A Must Listen Episode! Our CEO, Fran Wills was featured on the "It's All Journalism" podcast to discuss the transformative power of digital video in local news. With people increasingly turning to video for news and information, it's crucial for newsrooms to adapt and engage audiences effectively. 📈 Fran highlights how video content is driving both audience growth and revenue. She explains how the Local Media Consortium supports over 5,000 media outlets though videos partnerships with top digital providers such as EX.CO and VIDEOBOLT.COM. Our partnerships enable member newsrooms to leverage advanced digital technology at reduced costs, delivering approximately $60 million in benefits last year alone. These efforts help newsrooms expand their reach and influence across platforms like YouTube, TikTok, and newsletters. Discover how local media is evolving with the digital age and learn more about the innovative solutions LMC is bringing to the table. Tune in to the full podcast and hear from Fran Wills herself! 🎧 https://hubs.li/Q02KFqmj0 #LocalMedia #DigitalTransformation #VideoContent #Podcast #FranWills #LMC #ExCo #MediaInnovation #DigitalNews

Big thanks to Anthony Vargas and AdExchanger editors for covering NewsPassID and making it the Editor's Choice story of the day. The premium advertising opportunities built around Women's sports, High School sports, weather and travel journalism for example provide Brand Suitable premium content and audiences across the U.S in the open web. Interesting the Adalytics report suggests errors in Brand Safety detection. Feel free to turn them off on the NewsPassID network categories! You may end up blocking the U.S. Women's Soccer team BATTLE for a Gold Medal as their SHOOTING has resulted in many goals keeping them out of DANGER. See what I mean? Local Media Consortium NewspassID Brand Safety Institute

Big News! LMC's NewspassID unveils new solutions, making it easier than ever to buy local news inventory in one place 📰 NewspassID empowers buyers to confidently target local news audiences and support credible and important journalism. These advancements in NewsPassID help local news outlets earn vital revenue, while ensuring buyers that ads will be placed with premium and relevant content. 🔑 Key Features: - Massive Reach: Engage with over 200M unique visitors per month across 5,000+ local news outlets, ranking #6 on Comscore. - Efficient Ad Buys: Streamline your advertising efforts with a single point of contact for high-quality local media audiences. - Buyers can now target valuable categories like High School Sports, Women’s Sports, Local Elections, Local Weather, and so much more with NewspassID's Local News Taxonomy 💡 New Solutions: - Unlock contextual targeting for local news, reaching audiences on trusted local publishing brands. - Set up custom PMP deals with display, video, native, and CTV inventory. - Leverage top digital tech providers for efficient and transparent ad investment paths. 🔍 Explore More: Discover the transformative power of NewsPassID for your advertising needs. To learn more, visit https://hubs.li/Q02K8xzV0. #LocalNews #AdvertisingInnovation #NewsPassID #LMC #DigitalAdvertising #AdBuyer #Advertising #PremiumInventory

The Local Media Consortium and its members are vital to our news ecosystem, and the RevContent team is beyond proud to be making this announcement! A huge thank you to Fran Wills, Christian Hendricks, Tobias Bennett, Caroline Van Jones, Allye Ratledge, Christine Hendricks, Daniella Cristancho, Jordon Perry, everyone at the LMC, and its members. https://lnkd.in/eTX4k9Xr

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DO YOU USE GOOGLE ANALYTICS? In the land of I didn't know but should have known, today I share this critical information (hat tip to my friend Mark Zahar at TapClicks): "If you are like the tens of thousands of Google Analytics users, you have received an email titled "All Universal Analytics services cease to function starting July 1, 2024". This is the last reminder that your UA data will be gone forever. You should export your data to prevent problems down the road, but the questions of "... to where and why?" remain. As Zahar explained, TapClicks is specifically designed to store and report on ALL data, including your historical UA data. Your data never goes away or is deleted: - You can review all of your historical data forever - You can compare UA and GA4 data - Support to help you with the process - Flexibility to export to other databases And, no, you don't have to be a full-fledged TapClicks customer to utilize this service. Reach out to Mark at [email protected] And, no, I don't make any money from posting this or have any financial interest in TapClicks.

Check out the latest crash course video from Liz Hayes showing how to use #AI to prospect, create, and sell #brandedcontent! The Meta Branded Content Project Local Media Association Local Media Consortium

🔍 Dive deep into the vibrant world of entertainment with the help of social listening! Discover diverse conversations shaping each sector of the industry in our latest eBook. From changing trends to evolving participants, we've got the insights you need. Stay ahead of the curve - download now!💡 #SocialListening #EntertainmentIndustry

The AJC continues to grow....come grow with us! If you're jazzed about helping brands achieve their business objectives by leveraging the passion and emotional connection that sports create, reach out! #AJCsports #Dawgnation