Luckie Health has been named to MM+M's Agency 100 list for 2024. This annual ranking features the top medical marketing agencies in North America. We’re proud to be recognized among pharma’s most trusted agency partners. #healthcareagencies #MMMAgency100 #pharmamarketing
Luckie & Co.
Advertising Services
Birmingham, AL 9,642 followers
It's not luck; it's Luckie.
About us
It's not luck; it's Luckie. Luckie is the marketing solutions agency that combines data, technology, strategy and creativity to bring you closer to your customer, spot new opportunities and achieve results luck can’t explain. We have expertise and passion for CPG, tourism and hospitality, pharma and healthcare, and automotive products and services. We have a track record of achieving seemingly impossible results. Our independence means we do what’s right for our partners and our people. 70 years and counting.
- Website
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http://luckie.com
External link for Luckie & Co.
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Birmingham, AL
- Type
- Privately Held
- Founded
- 1953
- Specialties
- brand strategy, data insights, customer experience strategy, social & content strategy, dynamic segmentation, brand platforms, content creation, integrated campaigns, digital development, digital experiences, advanced analytics, business intelligence, artificial intelligence driven versioning, dynamic optimization, and real-time personalization
Locations
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Primary
600 Luckie Drive
Birmingham, AL 35253, US
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3160 Main St NW
Duluth, Georgia 30096, US
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5006 Saddle Drive
Austin, TX, US
Employees at Luckie & Co.
Updates
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At Luckie Health, we are embracing the transformative power of AI-driven quality assurance in software testing and development. Read more from Luckie BA QA Manager Tinju K. about how this strategic adoption helps us deliver digital solutions that improve patient outcomes and elevate healthcare experiences.
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Do your social media apps seem to look different every time you open them? We’ve been keeping up with the changes. Our group strategy director, Zachary Carpenter, breaks down what these updates could mean for your brand. #socialmediachanges #updatestoinstagram
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How is #femtech a great case study for health technology and personalization? Kamala Prince, managing director of Luckie Health, explains why it’s a healthcare sector to watch.
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On Monday, Apple announced some big changes, including #AI upgrades to iOS and Siri, branded as “Apple Intelligence” that will undoubtedly be a game changer for advertisers. Read on for Brian Lamkin’s thoughts on how Apple’s latest AI innovations are set to transform the #advertising landscape.
Revolutionizing Advertising: Apple's New AI Features and Their Impact on Marketers
Luckie & Co. on LinkedIn
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News Alert: Luckie Health has been named to MM+M's list of top 100 healthcare marketing agencies in the United States. We are proud to be in such prestigious company. With an ace team of healthcare specialists and a roster of great client partners, it wasn’t luck that got us here. #healthcaremarketing #Agency100 https://lnkd.in/etp4Pm7Q
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3 Ways to Optimize Your Social Strategy for Search In today’s digital landscape, social media platforms are not just avenues for connection and entertainment – they’re becoming powerful #searchengines in their own right. Recent developments, like Meta’s introduction of #MetaAI and the shift of over half of Gen Z toward platforms like Instagram and TikTok for brand research, underscore the pivotal role of social media in the search ecosystem. Here are three tips for optimizing your #socialstrategy for search. Do Your Keyword Research for Social: Just as you would for traditional search engines, it’s crucial to conduct keyword research tailored specifically for social media platforms. Identify the platforms where your target audience is most active, and analyze relevant hashtags and keywords associated with your content. By understanding the language and trends within your niche, you can optimize your social content to maximize visibility and engagement. Engage With Your Community: Building a strong presence on social media isn’t just about broadcasting your message – it’s about fostering meaningful connections with your audience. Actively engage with your community by responding to comments, initiating conversations and participating in relevant discussions. Not only does this enhance your brand’s exposure, but it also helps keep your brand top-of-mind within specific passion areas, further increasing your social searchability. Work With Influencers: #Influencers wield significant impact over social media audiences and can help enhance your social searchability. Collaborating with influencers allows you to tap into their expertise and insights into the types of content that resonate with their followers. By leveraging their authenticity and reach, you can amplify your brand’s visibility and credibility within your target market, ultimately boosting your social search rankings. As social media continues to evolve into a primary search destination for users, optimizing your social strategy for search is imperative for staying competitive in the digital landscape. By conducting thorough #keywordresearch, actively engaging with your community and leveraging influencer partnerships, you can enhance your brand’s discoverability and relevance across social media platforms, driving meaningful results and fostering lasting connections with your audience.
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Last week, Luckie’s senior VP of client solutions and development, Shelly Emanuel Hoffman, joined the nation’s leading retail brands at the Customer Relationship Management Conference (CRMC) in Chicago. Many thanks to Bridgetree and Affinity Solutions for hosting the CRMC dinner for us alongside these amazing brands. #retailmarketing