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SVA Masters in Branding
Higher Education
New York, NY 749 followers
The first and longest-running branding program of its kind allows you to study with the most accomplished brand experts.
About us
The Masters of Professional Studies in Branding is the first and longest running program of its kind in the world, and offers a select group of students an opportunity to study with some of the most accomplished brand experts working today. This accelerated one-year graduate degree program is a challenging multi-disciplinary experience of in-class lectures, real-world client projects, unique and progressive workshops, examination of classic business school case studies, individual one-on-one professional mentorship, group and personal projects. The foundation of the Masters of Professional Studies in Branding is the deep exploration and understanding of the role brand strategy plays in business, behavior, marketing and culture. During the year, students will develop an understanding of diverse branding strategies and will include courses on go-to-market research techniques, brand development life cycles, semiotics and visual communication, business-to-business and business-to-consumer frameworks, history, cultural anthropology, trend forecasting, economics, statistics, behavioral psychology, persuasion, brand management and design. In addition, we investigate marketing challenges involved in creating, sustaining and reinventing brands as well as gain an understanding of corporate level discourse.
- Website
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https://branding.sva.edu/
External link for SVA Masters in Branding
- Industry
- Higher Education
- Company size
- 2-10 employees
- Headquarters
- New York, NY
- Type
- Educational
- Founded
- 2012
Locations
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Primary
132 W 21st St
11th floor
New York, NY 10011, US
Employees at SVA Masters in Branding
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Dan Formosa
Helping companies and organizations innovate through design with socially responsible, inclusive products and services.
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Kristen Branch
Global Brand Innovation and Partnerships | Founder of Paper Rowte ex @Newell Brands @Disney | Master's in Branding @SVA
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Mark Kingsley
Ogilvy » Landor » COLLINS » Malcontent
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Amelia Nash
Strategy + Design | Provisional RGD, BDes, MPS Branding
Updates
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ONE WEEK AWAY 🥳 We're officially one week away from the start of our next cohort of Masters in Branding. Entering into 2025, we'll be celebrating our 15th year of the program — how time flies! Our program seeks to equip students with the strategic, creative, and analytical skills necessary to build, manage, and evolve impactful brands in a rapidly changing global landscape. We can't wait to see what this incoming class will create and strategize. Soon this space will be abuzz again with students engaging in strategic conversations and sharing their favorite Trader Joe's snacks. Perhaps you'll join us next year? Learn more about our program and how to apply at branding.sva.edu - - - - - #WelcomeStudents #BackToSchool #NewBeginnings #ClassOf2025 #SchoolSpirit #ReadyToLearn #FreshStart #SVA #MastersinBranding #GraduateDegree
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Hello, future masters of branding! Welcome to the Big Apple! 🍎✨🎒 As you get ready to start your adventure at SVA, here are some tips to make the most of your time in NYC: 1. Explore the city: Every part of NYC has its own flavor—check out spots like Chelsea for artsy feels or the East Village for that cool, laid-back vibe. Don’t just hit the tourist traps—go off the beaten path and explore! 2. Immerse yourself in culture: Sure, hit up the Met and MoMA, but also keep an eye out for smaller, quirky galleries (Poster House NYC is our neighbour and personal favourite). And, hey, don’t forget those sweet student discounts! Check out the SVA website for more details on museum benefits. 3. Make Connections: NYC is a hub for creatives. Attend design meetups, branding workshops, and networking events. Your future BFF or job connection could be right there. 4. Subway Smarts: The subway’s your best bet for getting around, but it can be a bit wild. Use Google Maps or other transit apps to stay on track, and constantly check for updates. 5. Savor the Flavors: NYC is a melting pot of cuisines. From street food to Michelin-starred restaurants, there’s something for every palate. Make it a mission to try a few new spots! 6. Find Your Spot: Whether it’s a cozy cafe or a quiet corner in Central Park, find your go-to hangout for some down time and a break from the fast pace of the city. It’s key to have a place to unwind and rejuvenate. 7. Stay Curious: The city’s full of surprises—street art, pop-up shops, and random cool stuff. Keep your eyes peeled and your camera ready; inspiration is everywhere. Ready to dive in? NYC has a ton to offer, and we can’t wait to see you here! Check out collegecheapskate.carrd.co for student resources, benefits, discounts and more. See you soon! - - - - - #svanyc #mastersinbranding #schoolofvisualarts #sva #svabranding #branding #gradschool #graduateprograms #mastersgraduate #soontobegraduate #happygraduate #graduatestudentlife #NYCStudentLife #ExploreNYC
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Dear Class of 2024 ❤️ Congratulations on becoming "brand" new masters in branding! This past year with you has been incredibly fulfilling and rewarding. From your first day, where we explored various definitions of branding, to the day you began crafting your own, we've witnessed your remarkable growth and blossoming creativity. Your dedication, curiosity, and unwavering passion have not only energized and inspired us but have also reminded us of the very reason we teach this program. The optimism you infused into your academics as well as the friendships made along the way was truly commendable. As you embark on your various paths in life, we wish you all the best in your future endeavors. Don't be strangers. Cheers and adieu to you, Class of 2024! With love, SVA Masters in Branding - - - - - #svanyc #mastersinbranding #svamastersinbranding #svamib #schoolofvisualarts #sva #svabranding #branding #gradschool #mpsbranding #graduate #graduateprograms #mastersgraduate #newgraduate #designgraduate #soontobegraduate #recentgraduates #happygraduate #thegraduates #graduatestudentlife
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Public Service Announcement for the incoming Masters in Branding Class of 2025 📣 For those new students joining us in less than two weeks, the Class of 2024 alumni—Gloria Biggers, Kelly McPharlin, and Natalie Marques—have some invaluable tips to share with you: 🧘 Tip 1: Prioritize your well-being. Your physical and mental health are essential, so stay hydrated and lean on your support system when you need it. 🧑🏫 Tip 2: Don't hesitate to reach out. Whether it's TAs or faculty, they're here to support you. Take advantage of their knowledge and guidance. 🍿 Tip 3: Trader Joe's is your best friend! Stock up on these highly recommended snacks that will keep you going through the long work sessions. We’re beyond excited to welcome you to this new chapter. See you soon! Learn more about the Masters in Branding program and how to join us at branding.sva.edu - - - - - #MastersinBranding #SchoolofVisualArts #incomingclass #newstudents #schoolyear #Classof2025 #graduates
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Did you know that we're an award-winning brand? 🏆 The updated Masters in Branding website that launched early this year has already been recognized as an award-winning platform. Designed to facilitate easier navigation and showcase the innovative work and dynamic spirit of SVA’s Masters in Branding program, the site has since won a Webby Honoree and Graphic Designers USA Digital Design Award. Go ahead, play with it, and see for yourself what makes this site stand out! Check it out on desktop for some added easter eggs and interactions: branding.sva.edu - - - - - #BrandingExcellence #AwardWinningDesign #MastersInBranding #InteractiveExperience #ExploreCreativity #SchoolofVisualArts #WebDesign #Branding #brandingatthespeedofculture #awardwinner #graduateprogram
SVA Masters In Branding | Enhance Your Education
branding.sva.edu
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“Retrospective” — A favorite memory from the program 🌟 In this series, we reconnect with our recent graduates to hear their stories fresh out of the program! From triumphs to challenges, these interviews capture their journeys of growth, resilience, and achievement. Today, we’re excited to chat with John Lytle from the Class of 2024! Join us as he shares his experiences and favorite memory with us. John's most cherished memory revolves around the bonds formed over shared meals. He fondly recalls the late nights at the studio, when he and his classmates would take a break to walk to the nearby McDonald's. Those moments, filled with laughter and camaraderie, are ones he will treasure forever. If you’re thinking about applying to our program, we hope these stories give you a glimpse of what it’s really like. Learn more about the Masters in Branding program at branding.sva.edu - - - - - #RetrospectiveSeries #MastersinBranding #Retrospective #FreshGraduates #LifeLessons #SuccessStories #SVA #EducationJourney #Inspiration #Motivation #Empowerment #Changemakers #NewSeriesAlert #Interviews
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Did you know? 👀 There are many ways to stay connected with the Masters in Branding program! Here are all the ways you can dive into creative insights, student work, and behind-the-scenes content: 🌐 Visit the Masters in Branding website to see our full curriculum and recent news. 💌 Subscribe to our monthly newsletter for alumni spotlights and branding industry highlights. 📲 Connect with us on all our social platforms — Instagram, Linkedin, Facebook, TikTok, and YouTube. Don't miss out—join our community and explore the world of branding with us. Visit us at branding.sva.edu - - - - - #MastersInBranding #CreativeCommunity #BrandingJourney #FollowUs #StayConnected #SchoolofVisualArts
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Ever wondered what your last meal would be? 🤔 Being a chef by day and Masters in Branding student by night, Max Meighen from the Class of 2024 decided to use his 100-day project to investigate the personalities of fictional characters through food. Each day Max created a curated menu for each of these characters, ranging from SpongeBob Squarepants to Hermione Granger, that reflected their unique quirks and traits. The 100-Day Project began as the brainchild of designer, Michael Bierut, who assigned his students to choose a design operation to repeat every day for 100 days. Now we get our students to participate in the 100-Day project too. Allowing them to self-direct a project that they are passionate about as well as practicing resiliency, consistency, preparedness, and determination. Check out Max's project and find out your favorite character’s last meal on Instagram @onehundredlastmeals Looking to join us this fall? Learn more about our curriculum at branding.sva.edu - - - - - #svanyc #mastersinbranding #schoolofvisualarts #sva #branding #gradschool #100daysproject #100days #design #designer #graphicdesign #designinspiration #culinary #welovefood #cooking #masterchef
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We're getting excited for another incredible school year 🍎 We can't believe that in only 20 short days, we’ll be welcoming a new class of Masters in Branding students! Every year, we can’t wait to see what the incoming, talented group of students will achieve and the fresh perspectives and innovative ideas they’ll bring. Looking forward to another unforgettable year! Want to join us this fall? Learn more about our program and how to apply at branding.sva.edu - - - - - #ReadyForSchool #MPSBranding #MastersinBranding #SchoolofVisualArts #SVA #graduate #mastersprogram #mastersdegree #countdown #20moredays #BackToSchool #BrandingattheSpeedofCulture