Inclusion and empathy are at the heart of better play. Barbie is proud to introduce the first-ever blind Barbie Fashionista doll and Black Barbie Fashionista doll with Down syndrome. Barbie partnered with the American Foundation for the Blind and the National Down Syndrome Society to ensure the dolls accurately reflected and resonated with members of each community. https://lnkd.in/gkxvnFCP #Barbie #inclusivity
Mattel, Inc.
Manufacturing
El Segundo, California 515,944 followers
We empower generations to explore the wonder of childhood and reach their full potential.
About us
We empower generations to explore the wonder of childhood and reach their full potential. We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it. Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators.
- Website
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https://about.mattel.com/
External link for Mattel, Inc.
- Industry
- Manufacturing
- Company size
- 10,001+ employees
- Headquarters
- El Segundo, California
- Type
- Public Company
- Founded
- 1945
- Specialties
- Toys and Entertainment
Locations
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Primary
333 Continental Blvd
El Segundo, California 90245, US
Employees at Mattel, Inc.
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Chris Down
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Tony Miller
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Ted Silverman, CCXP
D2C Marketing Leader | Full-Funnel Marketing | Performance Marketing | CRM & Retention | Loyalty | CX Customer Experience & VOC | Subscriptions |…
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Sonia Sutton Meza-Leon
Senior Director Of Post Production, Localization & Tech Svcs at Mattel, Inc. & Co-Host of Scarlet TCP
Updates
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Mattel, Inc. reposted this
Last Night we celebrated the launch of Barbie®: The Exhibition at the the Design Museum. The event was a spectacular celebration of Barbie’s 65-year design journey of innovation, with a vibrant crowd experiencing over 180 remarkable dolls, including a rare first edition Barbie from 1959. The exhibition which will run until February 2025, highlights Barbie’s significant influence on design, fashion, culture and will present exclusive, behind-the-scenes insights into Mattel’s design processes. With special thanks to the team at the Design Museum, Tim Marlow, Josephine Chanter, curator Danielle Thom, and of course our Mattel teams led by Kim Culmone, Julie Freeland, Frederica Peters (née Swallow), Liz Maglione, and all those on the ground at Mattel EMEA. Ticket information here: https://lnkd.in/gmE35P8e #BarbieExhibition #DesignMuseum #Design #culture Sanjay Luthra, Steve Totzke, Josh Silverman, Darby Soufleris, Maxwell Blowfield, Rachel Dingsdale, George Newing, Tiya Dahyabhai, Verity Pugh, Lindsay Gallagher Fisher, Emily Devine, Nicolas Houssin, Isabel Ferrer de Casacuberta, Ruth Henriquez, Amarilis Whitty, Johanna Ehrhardt, Alice Fox, Charity Waye Tindall, Katie Hewitt, Sarah Wheeler, Anne Polsak, Amy Cashmore, Emma Cleaves
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Barbie and Kallmeyer have teamed up to celebrate the transformative power of fashion and its role in self-expression. Bid on these one-of-a-kind Kallmeyer x Barbie dolls to benefit GLAAD and their mission to create a world where everyone can live the life they love: https://lnkd.in/gsW2qTyB Look a bit closer and you may notice Kate McKinnon’s custom Kallmeyer pink-carpet premiere look for Barbie the Movie. #Barbie
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Capturing imaginations at the box office through play! With various Mattel Films projects in the pipeline, we're transforming our iconic IP into cinematic opportunities: “The idea is to create something unique in every movie. Every project has a unique purpose, and will have a unique voice.” —Ynon Kreiz, Mattel Chairman and CEO #Entertainment #MattelFilms
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Mattel, Inc. reposted this
Another #MattelProud Play it Forward Volunteer Week in the record books! There’s nothing more meaningful and energizing that bringing our values to life by giving back to the communities where we live, work, and play. From our El Segundo HQ where we hosted over 600 deserving kids alongside nonprofit partners and state, county and city officials, to all the Mattel volunteers across more than 30 offices worldwide who all Played it Forward this week: we thank you. Kudos to Nancy Molenda and Brittany Cruickshank from Mattel Philanthropy, and our devoted Mattel Global Philanthropic Alliance for leading this fourth annual week of volunteerism and for what you do every day to bring purposeful play to children everywhere. #PlayitForward: Mattel EMEA, Mattel Latin America, Mattel Canada, Mattel Asia Pacific, Mattel Australia & New Zealand, Mattel Canada, Fisher-Price, Inc., MEGA Brands, American Girl | Save the Children US, Dr. Jen Welter, Once Upon a Farm, Los Angeles Football Club (LAFC), Los Angeles Kings, Los Angeles Public Library, ESMoA, CrayonCollection, LA’s BEST, Boys & Girls Club of Carson, Girls Inc. of Los Angeles, Section Z, City of El Segundo
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Mattel, Inc. reposted this
Our award-winning package design geniuses at Mattel, Inc. continue to up their game. This time by leveraging tools like Adobe Firefly and its generative AI capabilities to bring their ideas to shelf even faster. Thanks Fast Company for this story! https://lnkd.in/g5dbRxPx #mattel #AI #designled Beth Moody Karishma Donde Berrigan Lennon Ron Friedman Jamie Dunn SAL VELAZQUEZ Grace Snelling Suzanna Lakatos
How Mattel is using AI to bring your next Barbie box to life
fastcompany.com
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Mattel made a splash at The Diversity + Media Career Summit hosted by Center for Communication in NYC this week! Our very own Global Head of Diversity, Mason Williams, and our Creative Director, Krystal Atwater, both joined panels sharing advice and thoughts on topics such as networking for success and a creators conversation. #Diversity #Media #CareerSummit #Mattel #lifeatmattel #networkingforsuccess
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Game nights just got more accessible! As part of our commitment to inclusive play experiences, by the end of 2024, 80% of our Mattel Games global portfolio will be colorblind accessible, including fan-favorites like UNO, Phase 10, and Blokus. Our Games team consulted experts and individuals with colorblindness, including some of our very own Mattel designers, to develop custom solutions, such as patterns and symbols. Our mobile games will also feature colorblind identification. “At Mattel, we are proud that our portfolio of games continues to bring people together – transcending languages and cultures – and this initiative to offer more colorblind accessible games is another proof point on our inclusivity journey.” —Ray Adler, VP and Global Head of Games at Mattel More: https://lnkd.in/ghasiCRK #Mattel #Games
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Kim Culmone, Mattel's SVP Global Head of Design for Dolls, is joining Fast Company today at 10:30am PT for an Instagram Live conversation about her career journey and inclusion in the Fast Company Queer 50 list. Catch it on Mattel or Fast Company's IG handles (@mattel | @fastcompany). #PrideMonth #Design
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Mattel, Inc. reposted this
Ynon Kreiz, Chairman and CEO, Mattel, Inc. and Cannes Lions Entertainment Person of the Year, explained the genius of ‘Barbie’ director Greta Gerwig on the Debussy stage this morning – and how her work on the film helped its impact transcend success on the screen. Watch Festival talks wherever you are until 12 July with the Digital Pass | lnkd.in/efvdhdki #CannesLions2024
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