Pathlabs

There’s been another Pathlabbers sighting—this time in Minnesota! 🏞️ Our sales and media services teams made it out to MN this week for a QBR with CCF and even squeezed in a trip to the State Fair! 🎡 Huge thanks to our partners for the incredible hospitality and for making it a memorable visit! 🙌 ____ Corey Waldron William Johnson Courtney Packard Christine Lundell

If there’s one thing Pathlabs has learned from working with our agency partners, it’s that they aim to thrive when delivering media execution services to their clients. 🚀 In our newly released e-book, we explain how these agencies can reach new heights with the right Media Execution Partner (MEP). So, sit down, grab your favorite beverage ☕, and dig into this e-book to uncover the strategies, benefits, and client success stories that show how embracing a collaborative partnership is key to overcoming in-house challenges and driving agency growth. 💼 https://lnkd.in/g5QuPZp4

#HIRING | Pathlabs is looking for an experienced Senior Graphic Designer with a strong background in B2B design to join our Marketing department. This full-time remote-friendly position is perfect for someone passionate about visual storytelling, skilled in creating compelling designs, and eager to lead design initiatives for a rapidly growing media execution partner. As a Senior Graphic Designer, you will play a key role in shaping the Pathlabs brand and ensuring consistency across all marketing materials. You will take ownership of the design process, from brainstorming to final asset creation, collaborating closely with our VP of Marketing and other key stakeholders. 📌 To apply, visit the link below: https://lnkd.in/gFnaWsYm #Pathlabs #GraphicDesigner #B2B #RemoteJobs #DesignJobs #B2BMarketing #JoinOurTeam

🚨 New e-book alert! 📢 We just dropped our new piece, “Why Independent Agencies Can’t Do It All Themselves: A Guide to Media Execution”! This guide looks at the key challenges agencies face in managing their clients’ media execution in-house and how collaborating with a Media Execution Partner (MEP) can solve these challenges. Packed with testimonials from agency leaders and media directors at independent agencies across the nation, discover how embracing partnership enabled them to: 💪 Empower their people 🏆 Win the technology arms race in advertising 📈 Unlock growth and profitability 🔥 Kindle the flame of passion within their teams 🎯 Find a rhythm of success in media workflows Ready to take your agency’s media execution to the next level? This e-book is for you! https://lnkd.in/g5QuPZp4

It’s official. Pathlabs has made the Inc. 5000 list for the second consecutive year, ranking #2,689 with an impressive 188% three-year revenue growth rate! 🥳 As our CEO William Lapointe said last year, “The bigger you get, the harder it is to make the list.” Achieving this milestone twice underscores the dedication of our incredible team and powerful collaboration with our agency partners. Thanks to everyone who made this possible. Pathlabs TO THE MOON! 🚀🌚 Read more about our ranking below. https://lnkd.in/eVXurpNU

The power of coming together…in-person 🏢✨ Last week, Pathlabs hosted our annual company All-Hands, flying our entire team out to our HQ in Missoula, MT. It was already set to be memorable, but we took it a step further by announcing the upcoming MiQ acquisition of Pathlabs! 🤝 During this time, we met with the incredible leaders of MiQ, with whom we’ll work closely as we continue to accelerate our growth and deliver excellence across the digital advertising ecosystem. 🌐💪 #Pathlabs #AllHandsWeek #CompanyCulture #Teamwork #Growth #MiQ

🎉 July Recap Alert! 🎉 Swipe through our top content of the month in the July installment of our recap series. From navigating the tricky waters of online ad tracking to chats about industry data and trends, we’ve covered some interesting ground. 📊 📈 Plus, there is big news about our upcoming journey with MiQ! 🚀 https://lnkd.in/gUBPHgft

Doing meaningful work. Check.  Doing so with people you care about. Check.  Being paid well for it. Check. We already had it all. Honestly, I never thought Pathlabs would sell, especially not to the best programmatic media company in the world. But here we are. Congratulations to all involved - most notably Ryan Hansen. Thank you for letting me be a small part of this journey. You're a legend. William Lapointe - one of my favorite students ever. Thanks for talking me into doing this with you. Also my beautiful wife, Carlyn Schulzke, who always supports me when I choose the path of most resistance. The same goes for my parents, who always believed in the little boy with the big lisp. What’s next? A weekend at the cabin with my family, and then we'll go back to work to take this company to the next level. Same crew.  Same brand.  More resources. Here we go.

Big news to share from Missoula. It was announced today that Pathlabs, formerly Lumenad, is being acquired by MiQ, the preeminent programmatic media partner for brands and agencies the world over. Upon completion of the acquisition next month I will be fully handing over the reins to MIQ. It's hard to capture the significance of this in a LinkedIn post but of course I’m going to try. Full disclosure, this is a long post. William Lapointe, Mario Schulzke, Kara Gallinger, Evan Ladensack, Cortland Fondon, Shane Dowaliby, Kyle Kienitz, Andrew Person, Geoff Peddicord, University of Montana, The University of Montana - College of Business, Emily Hansen, Greg Hansen, CMC©, Will Price, Taylor Barada, Ramsey McGrory, Gurman H., Charlie Neer, Paul Silver,

Big News! 🚀 MiQ has announced plans to acquire Pathlabs. This strategic move will enhance our capabilities for independent agencies. Our clients will benefit from MiQ’s agnostic partnerships and tech enablements, elevating our insights, performance capabilities, and product diversification. Together, we are committed to delivering media execution excellence across the digital advertising ecosystem. Stay tuned for more updates! #AcquisitionAnnouncement #DigitalAdvertising #MediaExecution