Peace Out Skincare

Revenue Boost: A Marketing Podcast is live (https://lnkd.in/eUM4hupW) and the great episodes continue! This week, beauty industry marketing leader, Amanda Knappman graces the RBMA studio to share her expertise on winning growth strategies. In our upcoming episode, "From Startup to Global Brand: Scaling with Strategy and Heart," I sit down with Amanda to dive into the strategy and data driving Peace Out Skincare's phenomenal success. We explore how they cultivate a passionate community of brand advocates to expand their audience and dominate the market. From organically viral videos to innovative audience sampling, Peace Out Skincare's (the OG of pimple patches) acne healing dots have revolutionized acne acceptance and normalization, leading to impressive global market share. Don't miss out on this insider look into a brand that's changing the game! Be sure to follow RBMA: Revenue Based Marketing Advisors for an alert when this episode goes live! #Podcast #BusinessGrowth #MarketingStrategy #BrandBuilding #PeaceOutSkincare #AcneRevolution

Our BeautyMatter NEXT Awards aim to raise the bar and define the future of beauty. We received 500+ entries for over 50 awards across 8 categories – giving our judges a difficult task. In some cases, the submissions were so good we had some ties.  At BeautyMatter, it's not a popularity contest, and you cannot buy your way to a win. These businesses across the beauty value chain earned their place and deserve the recognition. ⭐ Meet the 2024 Finalists: https://lnkd.in/eKqGuKW7 Winners will be announced at our NEXT Summit in Los Angeles on October 24th. #BeautyMatter #NEXTAwards #BMNEXT2024 #beautybusiness #beautyindustry #beautyawards

Beauty with Pride: A Dialogue with LGBTQ+ Beauty Founders This Pride Month we are reveling in the beauty of pride! We are excited to have Brent (Beekman 1802), Josh (Beekman 1802), and Enrico (PeaceOut), LGBTQ+ founders, share about their beauty brand and story, and how their brands are a reflection of their own sense of pride.

Peace Out Skincare’s community has always stood out to me as a notable point of difference, and so ensuring BUILDING OUR COMMUNITY was a priority for the brand this year was a no-brainer. Rooted in a strong data-driven model and embraced and encouraged by CEO Enrico Frezza and CMO Junior Scott Pence, our Community strategy is paying off - big time. Last December, I distinctly remember Junior Scott Pence sharing Traackr’s 2023 Top 10 Indie Skincare VIT scores and challenging us with a goal to get Peace Out on this list in 2024. What to do first? Ensure we had the right KPIs, measurement tools and model in place. Then we set to work developing a multi-tiered approach, but started from the bottom-up. We layered on strong social insights based on years of testing and learning what the strongest performing content is for us per platform. And finally, we set expectations that this would be a marathon, not a sprint. Build the community and the sales will come, we said. After watching our community grow steadily this year, I am beyond thrilled to see us recognized as one of Traackr’s Top 10 Skin Care Brands in Social in May in WWD’s most recent daily. Congratulations and huge kudos to the incredible Rocio Guzman Catherine Elise Nicolas Marisa Bertani Devon Dunn Damian Lopez Gabriel Fajobi Kelsey Peyton Hristina Laubus Chester Bosworth Miles Petty and the entire Peace Out Skincare team!

Congratulations to Peace Out Skincare for earning the S.A.F.E. Seal approval for four of their products, verified safe for younger skin types! The S.A.F.E. Seal for teens adds an extra layer of evaluation, ensuring these products are safe and effective for teenage skin. For more information about the S.A.F.E. Seal Teens and how to apply, contact us at [email protected]!

I am excited to share our first Peace Out Emoji Acne Dot now available SEPHORA. As LGBTQ+ founders it is important for us and Peace Out to celebrate Gay Pride Month. We will be making a donation to our partner The Trevor Project to celebrate Pride Month. Happy Pride!