Rare

Rare

Non-profit Organizations

Arlington, VA 27,031 followers

We leverage #BehavioralScience to inspire individual and community action for our shared waters, lands, and climate.

About us

Rare is a global leader in driving social change for people and nature. For over 50 years, across 60 countries, we have inspired and empowered millions of people and their communities to protect our shared planet. We believe that the cumulative power of individual action is a vital pathway to safeguarding and restoring our shared waters, lands, and climate. With the right tools, knowledge, resources, and partnerships, individuals and communities have the power to set change in motion that spreads across entire regions and countries. Each of Rare’s programs today — The Center for Behavior & the Environment, Fish Forever, Lands for Life, Climate Culture, and Innovative Finance — support the shared goal of driving collective action at the local level to address global challenges.

Website
http://www.rare.org
Industry
Non-profit Organizations
Company size
51-200 employees
Headquarters
Arlington, VA
Type
Nonprofit
Specialties
Biodiversity conservation, Community engagement, Behavior change, Social marketing, Innovative solutions, Sustainable impact, Sustainable Fishing, and Sustainable Agriculture

Locations

Employees at Rare

Updates

  • View organization page for Rare, graphic

    27,031 followers

    Meet the mascot that inspired our pride campaigns: Jacquot, the St. Lucia parrot. Jacquot was created by the St. Lucia forestry department and Paul Butler to inspire St Lucians to embrace the endemic bird as a national treasure. Once on the brink of extinction, the parrot's population has increased significantly since conservation efforts started in the 1970s. In 1979, Rare asked Paul to replicate the campaign strategy to mobilize other island communities to protect their birds, starting with the St. Vincent parrot. Eventually, Paul joined Rare full-time, lending his experiences in the Caribbean to creating the Pride program and writing its first blueprint for change. Learn more about our history in inspiring community pride for conservation: https://lnkd.in/gc39E6Hy

    • Photo of a St. Lucia parrot looking at the camera. It has green feathers on the back of its neck and its wings and blue feathers on its face. A few red and blue photos peek through on its wings.
    • Photo of Paul Butler next to a St. Lucia parrot on a branch
    • Photo of Paul Butler standing at the front of a classroom in St. Lucia with someone in a Jacquot costume. Taped to a chalkboard behind them is a song about the St. Lucia parrot. In the foreground of the photo, at least 40 students are seated in chairs facing the chalkboard.
    • A photo from the St. Lucia parrot pride campaign shows a poster with an illustration of the bird next to the following text: Protecting our parrots means preserving our pride. St. Lucia's wildlife is a living part of this island's natural heritage. When we destroy it, we ruin the natural balance that is unique and ours alone! Take pride in St. Lucia! Report illegal hunting of wildlife and clearing of land.
    • Photo of a child wearing a school uniform and a white barette holding a Jacquot parrot.
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  • View organization page for Rare, graphic

    27,031 followers

    Extending up to 12 nautical miles from shore, the community seas contain the ocean’s highest concentration of biodiversity intersecting with human activity. From microalgae and small crustaceans to large fish and whales, almost 90% of all marine life is found here. Learn about the work we do with fishers, local leaders, and government officials to develop community-led solutions that safeguard coastal waters and protect biodiversity around the world: https://lnkd.in/eVTC5ghi

    Biodiversity in the Community Seas

    Biodiversity in the Community Seas

    https://rare.org

  • View organization page for Rare, graphic

    27,031 followers

    Join us from October 8–10 for an interactive virtual training hosted by Rare’s Center for Behavior & the Environment.    Farmers, fishers, community leaders, and policymakers encounter different barriers when it comes to taking sustainable action for our planet. Our experienced trainers will equip you with the tools and insights to turn these challenges into opportunities.    Why should you attend? You'll gain: • A certificate of completion from Rare’s Center for Behavior & the Environment.  • A solid foundation in Behavior-Centered Design and the levers of behavior change • Practical strategies you can apply immediately in your work.  • A valuable network of peers and experts, all committed to making a difference.    Register now and take the next step toward making your environmental solutions more effective: https://lnkd.in/eXcHtAw8

    • An event graphic reads:

Virtual training:
BEHAVIOR-CENTERED DESIGN FOR THE ENVIRONMENT
Learn from experts on how to design solutions that address behavioral motivations and barriers
Katie Williamson, Instructor
Meg Serranilla, Instructor

An image of an in-person training and headshots of Katie and Meg accompany the text
  • View organization page for Rare, graphic

    27,031 followers

    With great excitement, we announce a new partnership between Apurva.ai and Rare to protect vital marine ecosystems and help them thrive!    Apurva.ai is a not for profit organization, offering a digital infrastructure that empowers social change leaders to unlock collective wisdom within their networks for effective and sustainable problem-solving. Rare is a global leader in accelerating people-centered solutions to benefit local communities and protect nature. Rare’s global Fish Forever program supports community-led conservation of vital marine ecosystems, and scales impact through partnerships across the developing tropics, to benefit biodiversity, food security, livelihoods and climate resilience of local communities.   Apurva.ai and Rare will work jointly to incorporate community voices into local ocean-climate action. By leveraging existing and innovative knowledge of communities surrounding the coasts, sharing best practices, and bringing together the wisdom of networks, we aim to enable coastal communities to thrive and prosper sustainably.    Here’s to an exciting journey!! 🫱🏽🫲🏾🫱🏽🫲🏾

    • An aerial photo of a community in a RESEX in Pará, Brazil has a text overlay that reads "Partnership Announcement." Underneath it are two logos, one for Rare and one for Apurva.ai
  • View organization page for Rare, graphic

    27,031 followers

    It was great to partner on this case study in Fiji with International Institute for Sustainable Development and showcase how behavioral science can help to question and reframe our assumptions about people’s decision making. For climate adaptation programs to work, we need to design interventions that are grounded in an understanding of the psychological, social, and structural drivers of human actions. Read the new research by Julie Dekens, Philipe Bujold, and Kate Mannle: https://lnkd.in/gUBn6vTr

    Can behavioural science help scale climate change adaptation solutions? Research shows that failure to properly engage with communities in understanding and testing the factors that influence behaviour can backfire. In Fiji, communities vulnerable to riverine erosion and flooding were given vetiver grass to plant along the riverbanks. Analysing the success of this project, our new deep dive illustrates how behavioural science can help to question and reframe our assumptions about people’s decision making. Read: https://lnkd.in/gUBn6vTr Rare | Julie Dekens | Philipe Bujold | Kate Mannle | Anne Hammill | Global EbA Fund

  • View organization page for Rare, graphic

    27,031 followers

    A 2023 study published in PNAS found that soil is likely home to 59% of life on Earth—including everything from microbes to mammals—making it our singular most biodiverse habitat. More species in soil leads to healthier people: According to UN Environment Programme and FAO, the billions of organisms found in the ground help boost farm yields, improve the nutritional value of our food, and regulate our climate. Learn how our community of regenerative farmers are working to restore soil in Colombia’s tropical savannah: https://lnkd.in/ezyA7Cvj

    • An infographic is titled "More than half of Earth's biodiversity is found in soil." Beneath the title are the following facts next to photos of the species mentioned in the text: "Small mammals and earthworms deposit nutrients and aerate the soil. Bacteria, protozoa, and fungi decompose organic material and cycle nitrogen, phosphorus, carbon, and sulfur. Roots regulate water uptake, store carbon, and prevent soil erosion." Beneath the text are green and brown boxes next to an illustration that shows a cross-section of earth with different layers of the soil, roots from plants, and grass on top with farmers standing on it. Behind the farmers is a blue sky with subtle clouds.
  • View organization page for Rare, graphic

    27,031 followers

    Without ever mentioning the climate crisis, Universal Pictures ‘Twisters’ acts as a powerful advocate for scientists on the front lines of extreme weather and trust in the scientific method. It also speaks to the deeply human emotional impact dangerous weather events have on our communities and repeatedly reminds us that they are becoming more common and unpredictable. Find out how this summer blockbuster is a surprise win for the climate movement from Rare’s Dr. Anirudh Tiwathia and Ellis Watamanuk: https://lnkd.in/djJeYeZj

    Twisters: Why the Summer Blockbuster Is a Surprise Win for the Climate Movement

    Twisters: Why the Summer Blockbuster Is a Surprise Win for the Climate Movement

    https://rare.org

  • View organization page for Rare, graphic

    27,031 followers

    Our latest Climate Culture Index found that American's intention to drive an electric vehicle dipped alarmingly from 36% in 2021 to under 30% in 2024. We saw an even bigger drop in the percentage of American’s considering driving an EV: from 50% in 2021 to 37% in 2024. Check out potential causes and solutions from our CEO Brett Jenks: https://lnkd.in/eaNx37Rb

    An Alarming “Check Engine” Light for Electric Vehicles

    An Alarming “Check Engine” Light for Electric Vehicles

    Brett Jenks on LinkedIn

  • View organization page for Rare, graphic

    27,031 followers

    Does your favorite sports team, university, or business have a mascot? Many of our community programs have mascots that inspire pride in the local environment such as endemic species. They act as a messengers to build support for habitat and wildlife protection at community events. In Siargao Island, the Philippines, Bakjuana is the mangrove mascot for the Siargao Island Protected Landscapes and Seascapes. Bakjuana represents Siargao’s rich marine heritage and encourages community members to care for the mangroves, beaches, and fisheries. Learn more about the power of mascots for community-led sustainability: https://lnkd.in/g-qSRmsX Image Descriptions: 1. Photo of Coastal 500 members with Fish Forever mascot Bakjuana at a meetup event in Siargao, Philippines. The Coastal 500 is a global network of local government leaders committed to building thriving and prosperous coastal communities and recovering and sustaining coastal seas. From left to right: Mayor Alfredo Coro Jr of Del Carmen, Mayor Gina Menil of San Benito, Vice Mayor Gerry Abejo of Dapa, Vice Mayor Dodong Dolar of Santa Monica, Mayor Liza Ressurreccion of Pilar, Mayor Angie Arcena of Burgos, Councilor Bingle Silvosa of General Luna, Municipal Legislator Rolando S. Bagaipo of San Isidro. 2. Photo of Rare Staff with Bakjuana, the mascot of the Siargao Island Protected Landscapes and Seascapes (SIPLAS), at a Coastal 500 meetup event. 3. Photo of Mangroves in Del Carmen, Siargao Islands, Philippines by Ferdz Decena for Rare.

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  • View organization page for Rare, graphic

    27,031 followers

    We had a great conversation with environmental journalist Ben Goldfarb last week on his new book, Crossings: How Road Ecology is Shaping the Future of Our Planet. Ben and Rare's Kristi Marciano discussed • The impact and scale of roads on wildlife • How roads act as barriers to habitat and a healthy gene pool • How wildlife crossings—overpasses and underpasses that allow safe animal passage across roads—are already making a positive difference • The role of community action in protecting wildlife Read the recap or watch the whole conversation here: https://lnkd.in/euxedq7m

    Ben Goldfarb Sheds Light on 'Crossings': The Hidden Impact of Roads on Wildlife

    Ben Goldfarb Sheds Light on 'Crossings': The Hidden Impact of Roads on Wildlife

    https://rare.org

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