Retail Velocity

Retail Velocity

Software Development

Ann Arbor, Michigan 488 followers

We enable consumer brands and retailers to accelerate their business growth through precise data, reporting & analytics.

About us

Since 1994, Retail Velocity has been an industry leader in helping consumer goods manufacturers and retailers better collaborate to gain greater visibility into—and control of—the most timely, accurate, and reliable data. By leveraging clean, harmonized, daily demand and supply data at the most granular level, companies develop precise analytics to generate actionable insights and greater business intelligence, helping improve sell-through, eliminate operational inefficiencies, and achieve profitable growth. With VELOCITY®, our scalable, best-in-class SaaS-based platform, consumer goods brands can rapidly import and integrate unlimited retail point-of-sale data streams with their enterprise data, as well as ingest unlimited third-party data, including syndicated data. The result: No more departmental or data silos. No more analytical conflicts or uncertainty. Having ONE version of the truth with VELOCITY, manufacturers are empowered to make more proactive strategic decisions to increase sales and gain a competitive edge, intelligently monitor and quickly respond to changes in market dynamics and consumer demand, and strengthen relationships with retailers at all levels. From sales, marketing, and supply chain teams to finance, operations, and IT, all business units become united with the same, easily accessible business intelligence and realize increased collaboration to better forecast, plan, promote, and execute profitably across all channels and departments. By eliminating confusion among your data, reporting, and analytics—and having near real-time insights—you can confidently address your most complex retail issues, including, but not limited to, on-shelf availability, promotion execution and analysis, retail replenishment, new product launches, and sales and marketing analytics. To learn more about how Retail Velocity can help accelerate your business growth and maximize profitability, visit www.retailvelocity.com or email us at [email protected].

Website
https://www.retailvelocity.com/
Industry
Software Development
Company size
11-50 employees
Headquarters
Ann Arbor, Michigan
Type
Privately Held
Founded
1994
Specialties
Demand Signal Repository, Demand Sensing, Retail Execution, Category Management, POS Analytics, Demand Planning, Big Data, CPFR, Consumer Packaged Goods & Retail, On-shelf Availability, Digital Transformation, Inventory Optimization, Customer Data Management, Data Integration, Sales & Operations Planning, Data Analytics, Consumer Insights, Cloud-based Analytics, POS Data, Ad Hoc Analytics, and Walmart Retail Link

Products

Locations

  • Primary

    455 East Eisenhower Parkway

    Suite 300

    Ann Arbor, Michigan 48108, US

    Get directions

Employees at Retail Velocity

Updates

  • View organization page for Retail Velocity, graphic

    488 followers

    This is a critical component for AI, TPO, Demand Planning, and precision. Cleansing, then harmonizing 100% of your SKUs at a store-level allows for the best decisions. Anything less would only be directional and weaker for decision-making. It's 2024, why continue to use antiquated methods?

    View profile for Christopher Spallino, graphic

    Senior Marketing and Communications Professional | Brand Builder | Creative Strategist

    Bad data leads to ... bad decisions. That's pretty much a no-brainer. For CPGs, accurate and reliable data is crucial for generating precise, actionable insights and for collaborative decision-making. However, with the rapidly growing volume of data that retailers provide, there is an increased risk of errors, misinformation, and missing information. Check out Retail Velocity's infographic illustrating how data cleansing and harmonization can enhance the consistency and usability of your data across your organization to gain a competitive edge and achieve profitable growth. https://hubs.li/Q02MJhjR0

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  • View organization page for Retail Velocity, graphic

    488 followers

    Faulty and fragmented retail data can lead to making poor business decisions that could harm a CPG's financial health, productivity, and credibility, as well as negatively impact sales, marketing, supply chain, IT, and retailer relationships. Accurate and reliable data is crucial for generating precise, actionable insights and for collaborative decision-making. However, with the rapidly growing volume of data that retailers provide, there is an increased risk of errors, misinformation, and missing information. Check out our infographic illustrating how data cleansing and harmonization can enhance the consistency and usability of your data across your organization to gain a competitive edge and achieve profitable growth. https://hubs.li/Q02MJgMb0

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  • View organization page for Retail Velocity, graphic

    488 followers

    CPG companies often rely on weekly, monthly, or syndicated data to guide their sales, marketing, and supply chain decisions. However, this data lacks granularity, making it difficult for brands and retailers to understand daily subtleties related to on-shelf availability, out-of-stock situations, POS transactions, trade promotions, and new product launches. Today, more retailers offer daily item- and store-level data, therefore, there's no reason for brands to continuing using weekly or chain-level data for crucial business decisions that impact sales, revenue, and ROI. Daily retail data is the way forward. In our most recent blog post, CEO John Rossi underscores the importance of daily retail data in aiding CPGs in making more informed business decisions to drive profitable growth. https://hubs.li/Q02Hg6LN0

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  • View organization page for Retail Velocity, graphic

    488 followers

    Back in the “good ol' days,” it was much easier for consumer goods companies to replenish retailers’ stock. Now, the relationship between them has become more complicated. Today, retailers demand that suppliers ship more frequently in smaller quantities and within narrower delivery windows—and that they collaborate with them to minimize store inventories and eliminate out of stocks. The good news is there is more retailer data available today than ever before—data that can enable CGs to optimize their store replenishment practices IF they can properly collect, unify, and leverage that data. In our latest blog post, John Beckett, Retail Velocity cofounder and former CEO, discusses how suppliers and retailers can ensure efficient retail replenishment. https://hubs.li/Q02Dfl6F0 #retailreplenishment #datastrategy #outofstocks #cpg #datasharing #onshelfavailability #datamanagement

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  • View organization page for Retail Velocity, graphic

    488 followers

    📊 Unlock the Power of Harmonized Retail Data with Retail Velocity! 📊 In today’s CPG-retail landscape, having a single source of truth for actionable insights and decision-making is more critical than ever. However, many CPGs struggle to collect, consolidate, and make sense of disparate retail data. Our white paper, "Retail Data Harmonization: Building a Tower of Truth," dives deep into how consumer goods companies can achieve unparalleled data accuracy and consistency to extract in-depth data analytics and insights to propel operational efficiency and profitable growth. Discover How Data Harmonization Can Transform Your Business: 🔹 Unified Data: Integrate item- and store-level POS and inventory data from any data source to gain granular visibility into product, retailer, and trade promotion performance. 🔹 Enhanced Decision-Making: Leverage reliable, harmonized data to drive smart strategic decisions and improve business outcomes. 🔹 Increased Efficiency: Streamline operations by reducing data redundancy and eliminating manual data collection and reconciliation. 🔹 Improved Collaboration: Foster a culture of collaboration internally and with retailer partners with a shared understanding of key metrics and performance indicators. Read the white paper today and start building your tower of truth! 🏰💡https://hubs.li/Q02CjLZN0 #RetailVelocity #DataHarmonization #RetailInnovation #DataAnalytics #ConsumerGoods #OperationalEfficiency #RetailSuccess #DataIntegration #DataManagement

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  • View organization page for Retail Velocity, graphic

    488 followers

    At Retail Velocity, we help CPG companies optimize sales and operations, drive growth, and maximize ROI through best-in-class retail POS and inventory data collection, management, and analytics and seamless integration with your data warehouses, data lakes, tools and apps of choice. Why Choose Retail Velocity? 🔹 Enhanced Efficiency: Automate retail data collection, cleansing, and harmonization processes to save time, money, and resources. 🔹 Unified, Reliable Data: Consolidate disparate data from any data source for a comprehensive view of your business. 🔹 Near Real-Time Analytics and Insights: Get yesterday's data today to make quick, informed data-driven decisions. 🔹 Scalable Solutions: Utilize a robust, cloud-based, scalable retail data platform that can adapt to your changing business needs and growth. 🔹 Proven, Quantifiable Results: Boost ROI and profitability for sales, marketing, and supply chain activities. Ready to unlock your retail data's potential? Let’s connect and discuss how we can help you achieve your business goals together! https://hubs.li/Q02Ch0VK0 #RetailVelocity #DataAnalytics #CPG #RetailDataAnalytics #Efficiency #SalesGrowth #CPG

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  • View organization page for Retail Velocity, graphic

    488 followers

    💡 Profitably Manage and Measure Retail Execution with Retail Velocity! Both consumer packaged goods companies and retailers know that effective retail execution is vital to driving profitability and growth and increasing consumer and shopper satisfaction. Our solution brief, "Profitably Manage and Measure Retail Execution," showcases how Retail Velocity’s innovative solutions can help you achieve just that. In this brief, you'll gain a better understanding of the challenges brands and retailers face with retail operations and execution and how precise, daily retail data—and the right reports—can provide enhanced visibility and the actionable insights needed to be successful. Don’t miss out on the opportunity to transform your retail execution and drive profitability. Download our solution brief today and see how Retail Velocity can help you manage and measure your retail execution effectively! https://hubs.li/Q02CgD9k0 #RetailVelocity #RetailExecution #CPG #DataAnalytics #OperationalEfficiency #Profitability #RetailInnovation #PerformanceMeasurement #SalesGrowth

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  • View organization page for Retail Velocity, graphic

    488 followers

    Discover Why Retail Velocity Is a Smart Choice for CPGs and Their Data Analytics! For CPG companies, leveraging retail data and analytics can be a game-changer. In this guide, "Why Retail Velocity Is a Smart Choice for CPGs and Their Data Analytics," learn how our industry-leading cloud-based, retail data platform, VELOCITY®, enables consumer brands to realize the full value of their data. What’s Inside the Guide? For sales, marketing, supply chain, IT, and data & business analyst teams, you can compare two paths for what “life is like” before and after using VELOCITY®. Key Benefits: ✅ Informed Decision-Making: Make smarter, data-driven decisions with confidence. ✅ Operational Efficiency: Streamline processes to save time, money, and resources. ✅ Increased Sales: Optimize inventory and trade promotions to drive sales growth. ✅ Competitive Advantage: Stay ahead of the competition with superior data insights. Download the guide now and discover why Retail Velocity is the smart choice for CPG for profitable growth. https://hubs.li/Q02CglkT0 #RetailVelocity #DataAnalytics #CPG #RetailInnovation #DataIntegration #RealTimeData #OperationalEfficiency #SalesGrowth #CompetitiveAdvantage #RetailSuccess

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  • View organization page for Retail Velocity, graphic

    488 followers

    🔍 Is Your Retail Data Working for You? Take Our #Free Assessment! 🔍 In the competitive world of consumer packaged goods (CPG), having accurate and actionable retail data is crucial for success. Retail Velocity is excited to offer a Free Retailer Data Assessment to help you evaluate and optimize your data management practices. 📊✨ Why Take the Assessment? ✅ Identify Data Gaps: Uncover where your current data processes may be falling short. ✅ Optimize Data Integration: Learn how to seamlessly integrate data from various retail channels for a comprehensive view. ✅ Improve Decision-Making: Gain insights on leveraging your data to make more informed business decisions. ✅ Enhance Efficiency: Discover ways to streamline data collection and analysis to save time and resources. Don't let data challenges hold you back. Take our Free Retailer Data Assessment today and unlock the full potential of your retail data! https://hubs.li/Q02C3qsY0

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