Rock Fight

Have you listened to Gear & Beer? It's the latest addition to The Rock Fight Podcast Network. Last week's episode featured Meg Carney and gives you the info you need to navigate PFAS when it comes to outdoor gear & apparel. Check out Gear & Beer wherever you get your pods (or at the link in the comments)!

I'd like to reintroduce you to someone you know all too well. The latest from Rock Fight Action figures it's...TOO CLOSE TOURIST (when close isn't close enough)! Get ready for the adventure to end a lifetime with the Too Close Tourist: Large Mammal Mama Edition! Why settle for a zoom lens when you can get close enough to smell a bison's breath? The perfect companion for thrill-seekers who think safety barriers are mere suggestions! Each figure comes with the patented Darwin Evolutionary Adventure Data System (DEADS) of realism accessories designed to put you not just on the ledge, but over the edge. Also included is our “Go Viral Guarantee” social media badge to ensure your untimely demise gets all the fans, followers, and upvotes it deserves. Large Mammal Mama Features Include: 🦬 Interchangeable Camera Gear: Including DSLR, lenses, battery pack, and tripod for those impossible-to-resist close-ups. 🦬 State-of-the-art ‘Intruder’ Drone: For when you absolutely must disturb protected habitats. 🦬 Region-specific Warning Signs: To be disregarded at every opportunity. 🦬 Bison Buddy: Reenact your own trampling or goring with your very own buffalo partner, complete with realistic charging action. Learn geography the hard way while developing a newfound respect for emergency services when you dive into the wild world of close encounters with the Too Close Tourist Series. Collect all four: Large Mammal Mama, Accidental Cliff Diver, Don’t Feed the Barry, and Slip & Selfie. #actionfigure #toy #outdoorindustry

In a move that has sent ripples through both the running and animal rights communities, Rabbit, the apparel company known for its plush comfort and performance running apparel, has found itself at the center of an unexpected controversy with the launch of its first running shoe, the Dream Chaser. The shoe, initially praised for its innovative Flowstate Foam midsole and recycled polyester upper, has become embroiled in allegations that it incorporates actual rabbit feet as a performance-enhancing "lucky charm." While Rabbit vehemently denies these claims, the rumor has sparked a heated debate about the ethics of performance gear and the unintended consequences of marketing strategies. "Our commitment to 'rabbit-inspired performance' is purely metaphorical," insisted Rabbit's Chief Innovation Officer, Dr. Jessica Bunnay. "Any resemblance to actual lagomorph anatomy is purely coincidental. Frankly, they’re just drawn that way.” Click the link in the comments for the full article.

Big thanks to our pals at Darby Communications for blasting this out to the masses. Ain't no one better. Hope to see some of you in SLC next week! https://lnkd.in/d4aEpUjm

BREAKING NEWS! Outdoor Industry Organization Adds Second June to Calendar RENO, NV — In a groundbreaking move, the Outdoor Industry Organization  (OIO) announced today the addition of a second June to the calendar. This unprecedented change is intended to accommodate the growing number of outdoor-related trade shows that traditionally take place during this month.   "June has always been the cornerstone for our industry," said OIO President Jill Smith. "By adding a second June, or Double June, we can ensure that every event gets the attention it deserves without forcing retailers and manufacturers to choose between them.”   Retailers are enthusiastic about the change. "I’ve always felt like I needed to clone myself to attend all the important shows in June," said John Buyer, owner of Mountain Gear. "Now, with two Junes, I can properly allocate time to each event, such as not attending early morning speaking events.”   Industry executives are equally supportive. "This decision reflects our industry's commitment to growth and innovation," remarked Jane Black, CEO of Adventure Co. "Having a second June allows for more networking, product launches, and educational opportunities, and bulk discounts on pallets and shipping expenses.” However, not everyone is thrilled with changes. The Gregorian monks, the historical custodians of the calendar, have expressed their displeasure. Brother Anselm, a spokesperson for the monastic community, voiced their concerns. "The calendar is a sacred construct, perfected over centuries. Adding an extra month disrupts the natural order and trivializes our heritage." Full story at link in comments. #outdoorindustry #tradeshows #retail

BREAKING NEWS! Spontaneous Open Toe Sandal Committee Convenes on Show Floor of Grassroots Connect RENO, NV– Initial reports indicate that an Open Toe Sandal Committee has spontaneously convened near the food aisle at the Grassroots Connect trade show currently taking place at the Reno-Sparks Convention Center. Traditionally, such gatherings occur when the gravitational pull of sandals brands like Chaco, @Teva, BIRKENSTOCK, and Bedrock Sandals get too close together, pulling wearers into a quorum. Due to the overwhelming presence of neutral, dark colors, these proceedings are rarely captured on camera. This is a developing story. Link in comments. #outdoorindustry #tradeshow #sandals

Everyone dog walker (or neighborhood walker or hike walker or trail walker or mall walker… ok maybe not) has seen a Zeke before. Or are you a Zeke? No judgment here. Had a hand in creating this one and it was a blast. Can’t wait to make more toys!

Listen to Oboz Footwear and listen to this podcast!

Meet River Dave - The Crusty Old Boatman! River Dave is the original crusty old boatman and a true legend. His zest for life is as contagious as his skin rash, but few can turn a trip into an unforgettable adventure like River Dave. With 40 years of guiding under his belt, he’s a living encyclopedia of the canyon’s geology, wildlife, weather, and river dynamics. He can also quote Zinn, Chomsky and every episode of The Simpsons from season 1 through 9 on command. Just don’t ask him if he still watches today. “Better than Google” he’s quick to tell you, although how could he know? He doesn’t "do" the internet, and besides, there’s no reception down there anyway- just how he likes it. Action figure comes complete with*: Set of (2) oars (1) Seat cushion (1) found Frisbee Dave's personal groover *May also include only one water shoe, the other was lost running Crystal on a big flow. Learn more about River Dave at the link in comments. Rock Fight Action Figures... Collect 'em All! #outdoor #toy #boat #guide

Where can I buy this?!