Seedtag expands to Australia with the acquisition of JustEggs Digital! 🇦🇺 We can’t wait to deliver privacy-first strategies that connect with audiences Down Under & continue advancing toward our mission of becoming the global contextual partner for brands, agencies, & publishers worldwide. 🌏 Discover more on B&T: https://hubs.li/Q02D-SFG0 #SeedtagxJustEggs #SeedtagAustralia #ContextualAdvertising
Seedtag
Advertising Services
New York, NY 86,435 followers
The Leading Contextual Advertising Company.
About us
Seedtag is the leading global contextual advertising company that creates highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands. The company’s contextual AI allows brands to engage with consumers within their universe of interest on a cookie-free basis. Seedtag was founded in 2014 by two former Googlers with a clear mission: to change how online advertising is done. With its US headquarters in New York City and European headquarters in Madrid, Seedtag boasts a strong international presence, employing over 500 people across offices in North America, Europe, MENA, and South America.
- Website
-
https://www.seedtag.com/
External link for Seedtag
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Native Advertising, In-Image Advertising, Contextual Advertising, and Contextual Targeting
Locations
Employees at Seedtag
-
Robert Lang
Always courious - serial business builder with 4 exits as operator. Keen to extend the series as Growth Equity Investor - looking good so far with MQ…
-
Jim Derwin
Launching New Publisher Partnerships at Seedtag | Publisher Development | Strategic Accounts | x-Google | x-Criteo
-
Ralph Paulmann
Interim Executive - Finance & Business Transformation
-
Luisa Izquierdo
Chief People Officer (CHRO) at Seedtag | Ex-Microsoft
Updates
-
Why will contextual targeting take the throne for advertisers in the privacy-first era? 👑 By analyzing the #context of the content users are currently consuming, contextual targeting allows advertisers to serve relevant ads to consumer's interests, optimizing their campaign performance & providing a higher ROI. 📈 But, how exactly does this process work? Discover the keys below. ⬇️ #ContextualTargeting #ContextIsKing #AdTech #PrivacyFirst
-
We can’t wait for this year’s edition of DMEXCO - Digital Marketing Expo & Conference! 🇩🇪 Our very own Alexander Unzicker, Agency Sales Director at Seedtag, shared his insights on how brands can leverage the latest in contextual advertising to achieve better engagement & ROI, further explaining: “We are excited to showcase our innovative contextual advertising solutions and connect with key industry leaders at DMEXCO. This event offers a premier platform to amplify our market presence, drive strategic partnerships, and fuel growth and expansion.” 💬 Experience #DMEXCO with us: https://hubs.li/Q02KynCz0 #SeedtagDMEXCO #DigitalMarketing #ContextualAdvertising
-
-
Have you met #Liz? 🧠 Now’s your chance to ‘Get to Know’ Liz, the contextual AI technology at the heart of our offering here at Seedtag. First up, in part one of a two-part episode, Pablo Martínez, Branding Group Product Manager at Seedtag, will take us through the basics of Liz, our in-house #AI solution backed by almost a decade of learnings, that has helped us revolutionize the world of contextual advertising & deliver winning ad campaigns for our clients. Watch the full video: https://hubs.li/Q02MwfFz0 #GetToKnow #ContextualAI #ContextualAdvertising #AdTechSeries
Get to Know: Liz - What is Liz?
https://www.youtube.com/
-
How can brands implement privacy-first ad strategies? 🔐 In the transition to a privacy-centric era, advertisers are exploring contextual solutions to optimize ad ROI while adhering to consumer privacy needs. To safeguard users' data privacy, brands must adhere to these three essential measures: 📋 Define the purpose of the data 🤝 Ask for consent & be transparent 🕹️ Give customers control of their information Watch this episode of Contextual Curiosity to learn more: https://hubs.li/Q028ZVRk0 #ContextualAdvertising #BrandSafety #ConsumerPrivacy #PrivacyFirst
-
How can publishers leverage premium content & AI to create the perfect contextual strategy? 🤔 In this episode of The Pub Way, Tina & Mike sit down with Brett Goverman, Associate VP of Data Strategy at Penske Media Corporation, to explore how to build the ideal contextual strategy. Key takeaways include: 🏆 Premium content from a publisher’s perspective 🤖 How AI enhances ad targeting & audience segmentation 🔒 The importance of consumer data privacy & strategy 🎧 Tune in: Spotify: https://hubs.li/Q01ZnVZX0 Apple Podcasts: https://hubs.li/Q01ZnW9V0 YouTube: https://hubs.li/Q01ZnWsh0 Stay tuned for more episodes, one subway ride at a time! #ThePubWayPodcast #DataPrivacy #AI #ContextualAdvertising #AdTech
-
#InsideSeedtag – Meet Luca Bartolucci, Performance Trader & Activation Manager at Seedtag. We sat down with Luca to learn more about him & what he enjoys most about working at Seedtag. ❓ What’s the best thing about working at Seedtag? “The best part of working at Seedtag is being at the forefront of innovation. Being involved in the ideation and design of new digital products that have the potential to revolutionize the advertising and programmatic market is incredibly exciting. Additionally, I love working with international teams, which allows me to speak multiple languages and meet many people beyond my local colleagues.” ❓ What did you want to be when you were growing up? “As a child, I was very confused about what I wanted to become when I grew up, but I was sure it would either be a firefighter or the Pope. Two very similar jobs, of course.” ❓ What is your ideal vacation? “Submerged for days in the most pristine nature, far from civilization, on remote islands in the ocean.” ❓ Three dream dinner party guests? “It would be a pretty diverse dinner party with many different topics. My dream guests would be Augustus (Octavian), Leonardo da Vinci, and Beyoncé.” Thank you, Luca! #OneTeamOneDream #ILoveSeedtag #LifeAtSeedtag
-
-
Why is Contextual TV key to CTV advertising success? 🏆 Connected TV advertising presents a massive opportunity for advertisers to effectively capture their audience interest, especially when paired with enhanced targeting, engaging creatives & all the capabilities of Contextual TV. 🔎 Discover how Contextual TV overcomes the challenges of CTV & shapes the new era of advertising: https://hubs.li/Q02L724y0 #ConnectedTV #CTVAdvertising #CTVPerformance
-
Keeping your audience’s privacy top of mind? Very demure, very mindful. ✨ With Google's recent announcement empowering users to make informed choices about their online browsing, brands must adopt a privacy-first approach to stay competitive & relevant. Learn how you can also be very respectful, very engaging with your ads: https://hubs.li/Q02HXndz0 #ContextualAdvertising #Cookies #PrivacyFirst #Google #AdTech
-
What are the most frequently believed myths about #AI? 🤖 Learn from Elena Gómez, Director of Product Marketing at Seedtag, as she explores the top 5 misconceptions about AI in this #SnapLesson from our Seedtag Academy course, 'AI Essentials for Advertisers.' Looking to enhance your AI skills? Enroll in our certification: ➡️ https://hubs.li/Q02s3Fl90 #SeedtagAcademy #AIForAdvertisers #DigitalAdvertising #Certification